Q4 2024 Update: Preliminary sales and market share numbers have arrived. See the latest U.S. EV market share numbers below.
As electric cars, trucks and SUVs continue to enter the mainstream in 2025, the tug-of-war between EV startups and legacy giants is heating up. Will Tesla hold its lead, or will Ford, General Motors and the rest catch up? Bookmark this page for the latest quarterly and monthly sales and market share updates for electric vehicles in the United States.
Q4 2024 EV sales numbers have arrived. Here are some standouts that got our attention:
- U.S. EV market share was 8.7% in Q4 2024, steady from the previous quarter.
- Fully-electric vehicles (BEVs) were 8.1% of all U.S. light vehicle sales in 2024.
- EV sales were up 15% year-over-year, totaling 365,824 sales in the third quarter.
- Tesla’s U.S. EV market share fell to 44%.
- General Motors reported a 50% increase in EV sales year-over-year, compared to a +38% for Ford.
- The Honda Prologue, Chevrolet Equinox EV, Hyundai IONIQ 5 and Kia EV9 are among the most popular EVs from legacy OEMs. Tesla’s Model Y and refreshed Model 3 continue to sell in big numbers.
- Electric trucks are not taking off like automakers had hoped.
The fourth quarter of 2024 was another record quarter for EV sales in America as more drivers give owning and leasing an electric vehicle a try. Propelled by big manufacturer incentives, EV market share is nearing 9% of all new car sales in America. Tesla still dominates with 44% of the EV market in America, but continues to see rising competition and falling market share.
The biggest winners in the third quarter were EVs from General Motors (Chevrolet Equinox and Blazer EVs, Cadillac Lyriq), Honda’s Prologue, Ford’s Mustang Mach-E, and electric SUVs from Hyundai and Kia.
Take a look at the growth in EV and hybrid vehicle market share from 2023 through 2024:
| Q1 2023 | Q2 2023 | Q3 2023 | Q4 2023 | Q1 2024 | Q2 2024 | Q3 2024 | Q4 2024 | |
| Battery Electric Vehicles (BEV) | 7.3% | 7.2% | 7.9% | 8.1% | 7.3% | 8.0% | 8.9% | 8.7% |
| Electrified (Hybrid + PHEV + BEV) | 14.5% | 16.0% | 17.7% | 16.0% | 17.8% | 19.1% | 21.2% | TBD |
Q4 2024 EV Sales Totals
Here are the U.S. EV sales totals we have received for Q4 2024 so far:
| Automaker | Q1 2022 | Q2 2022 | Q3 2022 | Q4 2022 | Q1 2023 | Q2 2023 | Q3 2023 | Q4 2023 | Q1 2024 | Q2 2024 | Q3 2024 | Q4 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Tesla | 129,743 | 130,047 | 114,000 | 131,574 | 161,630 | 175,262 | 156,621 | 161,375 | 140,187 | 164,264 | 166,923 | 154,900 |
| Ford Motor Company | 6,734 | 15,273 | 18,257 | 20,339 | 10,866 | 14,843 | 20,962 | 25,937 | 20,223 | 23,957 | 23,509 | 30,176 |
| General Motors | 457 | 7,217 | 15,156 | 16,150 | 20,670 | 15,652 | 20,057 | 19,469 | 16,169 | 21,930 | 32,095 | 43,982 |
| Honda Motor Co | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1,873 | 15,291 | 18,838 |
| Nissan | 4,371 | 3,251 | 1,276 | 3,308 | 5,214 | 4,215 | 6,074 | 5,113 | 5,284 | 7,128 | 10,066 | 8,546 |
| Volkswagen Group | 7,932 | 8,961 | 11,893 | 15,193 | 15,723 | 13,977 | 20,295 | 20,403 | 13,806 | 11,904 | 11,900 | 9,755 |
| Hyundai Group (incl. Kia) | 15,480 | 17,979 | 9,796 | 9,641 | 14,346 | 21,696 | 30,757 | 25,447 | 22,936 | 37,044 | 29,609 | 39,649 |
| Subaru | 0 | 0 | 0 | 919 | 1,359 | 1,613 | 2,791 | 3,109 | 1,147 | 4,238 | 3,752 | 3,310 |
| Toyota Motor N.A. | 0 | 0 | 240 | 985 | 1,840 | 2,893 | 4,221 | 5,718 | 3,500 | 11,607 | 6,851 | 6,309 |
| Mercedes-Benz | 2,091 | 1,959 | 2,717 | 5,656 | 5,053 | 9,029 | 10,423 | 10,767 | 12,250 | 9,270 | 9,447 | 3,763 |
| Mazda | 0 | 0 | 0 | 324 | 15 | 51 | 34 | 0 | 0 | 0 | 0 | 0 |
| BMW | 1,171 | 1,082 | 4,337 | 7,099 | 6,585 | 11,990 | 13,594 | 15,364 | 11,455 | 14,081 | 13,028 | 13,876 |
| Jaguar | 0 | 114 | 0 | 298 | 8 | 80 | 86 | 78 | 256 | 1,188 | 779 | 763 |
| Stellantis | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 204 | 235 | 531 |
| Volvo-Polestar | 3,092 | 4,518 | 3,510 | 5,616 | 5,228 | 7,608 | 7,797 | 6,531 | 3,279 | 2,285 | 3,913 | 3,028 |
| Rivian | 1,227 | 4,467 | 6,584 | 8,054 | 7,946 | 12,640 | 15,564 | 13,553 | 13,588 | 13,790 | 10,018 | 8,503 |
| Lucid | 460 | 482 | 1,398 | 1,060 | 1,368 | 1,659 | 1,618 | 1,512 | 1,967 | 1,855 | 2,781 | 3,099 |
| Vinfast | - | - | - | - | 110 | 740 | 1,159 | 1,120 | 927 | 1,225 | N/A | 1,800 |
| TOTAL US EV sales | 173,561 | 196,788 | 188,924 | 226,789 | 258,882 | 295,355 | 313,086 | 317,168 | 268,909 | 330,463 | 346,309 | 348,879 |
Data source: Cox Automotive
| Automaker | Q1 2022 | Q2 2022 | Q3 2022 | Q4 2022 | Q1 2023 | Q2 2023 | Q3 2023 | Q4 2023 | Q1 2024 | Q2 2024 | Q3 2024 | Q4 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Tesla | 74.8 | 66.1 | 60.3 | 58.0 | 62.4 | 59.3 | 50.0 | 50.9 | 52.1 | 49.7 | 48.2 | 44.4 |
| Ford | 4.4 | 7.8 | 9.7 | 9.0 | 4.2 | 5.0 | 6.7 | 8.2 | 7.5 | 7.2 | 8.6 | 8.7 |
| General Motors | 0.3 | 3.7 | 8.0 | 7.2 | 8.0 | 5.3 | 6.1 | 6.1 | 6.0 | 6.6 | 9.3 | 12.6 |
| Honda Motor Co | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.5 | 4.4 | 5.4 |
| Nissan | 2.5 | 1.7 | 0.7 | 1.5 | 2.0 | 1.4 | 1.9 | 1.6 | 2.0 | 2.2 | 2.9 | 2.5 |
| Volkswagen Group | 4.6 | 4.6 | 6.3 | 6.7 | 6.1 | 4.8 | 6.5 | 6.4 | 5.1 | 3.6 | 3.4 | 2.8 |
| Hyundai Motor Group (incl. Kia) | 8.9 | 9.1 | 5.2 | 4.3 | 5.6 | 7.3 | 9.9 | 8.0 | 8.5 | 11.2 | 6.8 | 11.4 |
| Mercedes-Benz | 1.2 | 1.0 | 1.4 | 2.5 | 2.0 | 3.1 | 3.3 | 3.4 | 4.6 | 2.8 | 2.7 | 1.2 |
| Mazda | 0.1 | 0.1 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| Toyota Motor N.A. | 0.0 | 0.0 | 0.0 | 0.4 | 0.7 | 1.0 | 1.3 | 1.8 | 1.3 | 3.5 | 2.0 | 1.8 |
| Subaru | 0.0 | 0.0 | 0.0 | 0.4 | 0.5 | 0.5 | 0.9 | 1.0 | 0.4 | 1.3 | 1.1 | 1.0 |
| BMW | 0.7 | 0.5 | 2.3 | 3.1 | 2.5 | 3.9 | 4.2 | 4.8 | 4.3 | 4.3 | 3.8 | 4.0 |
| Stellantis | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.1 |
| Jaguar | 0.1 | 0.1 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.4 | 0.2 | 0.2 |
| Rivian | 0.7 | 2.3 | 3.5 | 3.1 | 3.1 | 4.3 | 5.0 | 4.3 | 5.1 | 4.2 | 2.9 | 2.4 |
| Lucid | 0.3 | 0.2 | 0.7 | 0.5 | 0.5 | 0.6 | 0.5 | 0.5 | 0.7 | 0.6 | 0.8 | 0.9 |
| Vinfast | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.3 | 0.4 | 0.4 | 0.3 | 0.3 | 0.0 | 0.5 |
| Volvo/Polestar | 1.9 | 2.3 | 1.9 | 1.6 | 2.0 | 2.6 | 2.5 | 2.1 | 1.2 | 0.7 | 1.1 | 0.9 |
Data source: Cox Automotive
In Q4 2024, Tesla is down to 44% of EV market share in America. Tesla remains the dominant player in an increasingly crowded field. According to analyses by Cox Automotive, Tesla sales accounted for 49% of all EVs sold in the US in 2024, down from 55% in 2023, and 62% in 2022. At the start of the year in Q1 2022, Tesla had a 75% EV market share in America.
Ford, GM, and Hyundai Motor Group continue to fight for second place. Hyundai and Kia EV sales have soared in 2024, much to the success of the IONIQ 5 and all-new Kia EV9. Ford’s EV sales were overtaken by GM somewhat unexpectedly. GM launched the successful Equinox EV and Blazer EV in 2024.
In 2024, Honda roared onto the scene with over 33,000 EV sales. Honda’s EV sales success is driven by the Prologue, which is built by General Motors for the time being.
Historical Data
In 2023, 7.3% of all new car sales in America were fully-electric. In 2022, 5.8% of the new cars Americans bought were fully electric, up from 3.2% in 2021.
According to EIA.gov, Combined sales of hybrid vehicles, plug-in hybrids, and battery electric vehicles in the United States rose to 16.3% of total new light-duty vehicle sales in 2023. In 2022, hybrid, plug-in hybrid, and BEV sales were 12.9% of total sales.
Electrified powertrains continue to see rapid growth, despite less growth in the electric-only segment.
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