Serra Brighton
Brighton, MI·4 verified quotes*
Jan 6, 2026 – Mar 19, 2026· Score updated Mar 24, 2026
Transparency Score Breakdown
- Doc fee ($280) is slightly above MI average ($260)
- Average dealer add-ons of $755 when present
- Price accuracy is excellent — quotes closely match advertised prices
Doc Fee Comparison
Recent Quotes
3 vehicle transactions — 4 individual quotes
2024 Mazda CX-5
2025 Mazda CX-5
2026 Mazda Mazda3 Sedan
Most Common Add-ons
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Frequently Asked Questions
What is Serra Brighton's doc fee?
Create a free account to see Serra Brighton's doc fee and how it compares to the MI average. Based on 4 verified OTD quotes.
Does Serra Brighton add mandatory add-ons?
Create a free account to see Serra Brighton's add-on details and how they compare to other dealers.
Is Serra Brighton a good dealer?
Serra Brighton has a transparency score of 79.9/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 4 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.
At a Glance
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Try CarEdge ProTips for Serra Brighton
- Expect some add-ons. Items like "dealer accessories," paint protection, and theft deterrent are typically negotiable.
- Doc fee is at or below national average. One less thing to negotiate.
- Dealer markup is about 6% below listing (excluding taxes). This dealer keeps fees very low.
- Limited data (4 quotes). Score may change as we collect more information.
Data Summary
- Total Quotes
- 4
- Recent (12mo)
- 4
- Complete Data
- 3
What to Expect
When shopping at Serra Brighton:
- Doc fee details available with a free account
- Add-on details available with a free account
- OTD price is typically about 6% below listing
*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.