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Our mission

Redefine the automotive experience in the consumer’s favor.

Guided by our principles

We look for these principles in all our employees, and how we operate as a whole.

Empathy

Seek first to understand – our community, our co-workers, ourselves

Advocacy

Serve and work on behalf of our community

Transparency

Everything we do is done with clarity and visibility

The Long Game

We’re not in it for the “quick buck” — change takes time, and we’re invested in fulfilling our vision

Balance

Equal attention to what we like to do, what we want to do and what we need to do.

Fairness

Treat others the way you would like to be treated

Meet the CarEdge team.

We are here to help you.

Ashley NeSmith, CarEdge Coach

Watch Ashley on YouTube →

Justise Lasley, CarEdge Coach

Watch Justise on YouTube →

Kimberly Kline, CarEdge Coach

Watch Kimberly on YouTube →

Jennifer Lawinsky, Customer Support Specialist

Phil Nader, CarEdge Coach Manager

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Katherine Kendall, Head of Product Design

Mario Rodriguez, CarEdge Coach

Watch Mario on YouTube →

Thomas Gideon, Lead Developer

Mitch Robinson, Senior Software Engineer

Arash Soheili, Chief Technology Officer

James Vincent, Marketing Manager

Hannah Gardner Hattersley, Software Engineer

Zach Shefska, Chief Executive Officer

Ray Shefska, Consumer Advocate

Justin Fischer, Content Specialist

Watch Justin on YouTube →

How CarEdge makes money

We take no compensation from car dealerships, repair shops or automotive manufacturers. We make money from our car buying services, finance and insurance products, and memberships.

Transparency statement

Many online automotive research and vehicle search businesses claim to be “customer-centric” and in support of car buyers. However, these same businesses make money by selling your information to car dealerships as “leads.” CarEdge doesn’t do this.

The business model of “looking like the good guy” and then selling your information perpetuates the unfair and inefficient practices that plague the auto industry.

We want you understand how CarEdge makes money so we can earn your trust in our mission to break down information asymmetry and evolve the industry.

Why we started CarEdge

CarEdge was founded in 2020 by father-son duo Ray and Zach Shefska. With Ray’s 43 years of dealership experience, and Zach’s insatiable appetite to question the status quo, CarEdge was born to make buying, owning, and selling a car more efficient and fair for everyone involved.

Read the full origin story here →

How you can support CarEdge

If our products and services can help you, please use them. Your financial contribution is greatly appreciated. If you are happy with the help we provide, please share CarEdge with a friend, family member, or colleague.