CarEdge

Palmer

Roswell, GA·6 verified quotes*

Nov 12, 2025Mar 31, 2026· Score updated Apr 4, 2026

C
78.3/100

Transparency Score Breakdown

Fee Transparency (30%)
50
Add-on Behavior (30%)
100
Price Accuracy (30%)
100
Data Quality (10%)
33
  • Doc fee ($999) is slightly above GA average ($827)
  • No mandatory dealer add-ons detected
  • Price accuracy is excellent — quotes closely match advertised prices

Doc Fee Comparison

This dealer$999
GA avg$827
National avg$398

Recent Quotes

Verified out-the-door prices from real transactions

3 vehicle transactions6 individual quotes

2026 Jeep Grand Cherokee

Limited Reserve 4x42 quotes
$50,597
$999doc feeNo add-onsSaved $1,691
View 2 Quotes →

2020 Ram 3500

Longhorn 4x2 Crew Cab 8' Box3 quotes
$56,772
$999doc feeNo add-onsSaved $2,281
View 3 Quotes →

2024 Ram 1500

Limited 4x4 Crew Cab 5'7" Box
$60,215
$999doc feeNo add-ons
View Quote →

Frequently Asked Questions

What is Palmer's doc fee?

Palmer charges a typical documentation fee of $999. The GA average is $499. This is based on 6 verified OTD quotes in our database.

Does Palmer add mandatory add-ons?

Based on our data, Palmer does not typically add mandatory dealer add-ons to their quotes. This is a positive sign for buyers.

Is Palmer a good dealer?

Palmer has a transparency score of 78.3/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 6 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

At a Glance

No mandatory add-ons detected
Minimal dealer markup above listing price
Doc fee ($999) is well above average ($499)
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Tips for Palmer

  • Doc fee is $601 above national average. Ask if they'll match competitors or reduce it.
  • This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
  • Dealer markup is about 2% below listing (excluding taxes). This dealer keeps fees very low.
How are scores calculated? →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.