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Priority Toyota Chesapeake

Chesapeake, VA·12 verified quotes*

Oct 30, 2025Feb 28, 2026· Score updated Apr 4, 2026

C
71.5/100
Add-on Rate
67%of quotes

Avg $1,727 when present

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Priority Toyota Chesapeake Review

Based on 12 verified OTD quotes from Oct 2025 to Feb 2026, Priority Toyota Chesapeake earns a Grade C (71.5/100). Their doc fee of $999 is $500 above the VA average ($499). Add-ons average $680 when present — ask for an itemized breakdown. Buyers who negotiated saved an average of $1,923.

Price vs. Days on Lot

Vehicles in the upper-right are expensive and slow to sell — best negotiation opportunities.

18 negotiable
0d109d218d327d436d$6k$19k$33k$46k$60kDays on Lot
New
Used
Negotiable

Days on Market

How long vehicles have been listed. Older stock means more room to negotiate.

Fresh stock
Normal
Aging
Negotiate

Transparency Score Breakdown

Fee Transparency (30%)
50
Add-on Behavior (30%)
55
Price Accuracy (30%)
100
Data Quality (10%)
100
  • Doc fee ($999) is slightly above VA average ($890)
  • Average dealer add-ons of $1,727 when present
  • Price accuracy is excellent — quotes closely match advertised prices

Doc Fee Comparison

This dealer$999
VA avg$890
National avg$398

Recent Quotes

Verified out-the-door prices from real transactions

5 vehicle transactions12 individual quotes

2026 Toyota Tacoma

TRD Off Road (A8)New4 quotes
$43,525
$999doc feeNo add-onsSaved $2,974
View 4 Quotes →

2024 Toyota Camry

XSE (A8)Used
$35,945
$999doc feeNo add-ons
View Quote →

2026 Toyota Tacoma Hybrid

Limited 4x4 Double Cab 5 ft. box7534New3 quotes
$55,799
$999doc fee$2add-onsSaved $1,660
View 3 Quotes →

2025 Toyota Corolla Cross

XLE (CVT) 4dr All-Wheel DriveUsed2 quotes
$31,121
$999doc fee$1,930add-onsSaved $1,136
View 2 Quotes →

2018 Toyota 4Runner

Limited 4dr 4x4Used2 quotes
$38,989
$999doc fee$2,821add-ons
View 2 Quotes →

Most Common Add-ons

1
non tax feesavg $132
5 quotes
2
processing feeavg $999
5 quotes
3
3 year permaplateavg $895
3 quotes
4
3 year paintless dent removalavg $695
2 quotes
5
lifetime oil changesavg $799
2 quotes
6
3 year appearance protectionavg $895
1 quote
7
3 years dent protectionavg $795
1 quote
8
oil change for lifeavg $799
1 quote

Nearby Rated Dealers

These dealers near Chesapeake have transparency scores based on verified pricing data.

Frequently Asked Questions

What is Priority Toyota Chesapeake's doc fee?

Priority Toyota Chesapeake charges a typical documentation fee of $999. The VA average is $499. This is based on 12 verified OTD quotes in our database.

Does Priority Toyota Chesapeake add mandatory add-ons?

Priority Toyota Chesapeake adds an average of $680 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Priority Toyota Chesapeake a good dealer?

Priority Toyota Chesapeake has a transparency score of 71.5/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 12 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

At a Glance

Minimal dealer markup above listing price
Doc fee ($999) is well above average ($499)
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Tips for Priority Toyota Chesapeake

  • Doc fee is $601 above national average. Ask if they'll match competitors or reduce it.
  • Expect ~$680 in add-ons. Items like "dealer accessories," paint protection, and theft deterrent are typically negotiable.
  • Dealer markup is about 1% below listing (excluding taxes). This dealer keeps fees very low.
How are scores calculated? →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.