CarEdge

Keller Ford Lincoln

Hanford, CA·4 verified quotes*

Nov 22, 2025Nov 25, 2025· Score updated Apr 3, 2026

C
71.4/100
Doc Fee
$43

$61 below CA average

CA caps at $85

Add-on Rate
50%of quotes

Avg $9,210 when present

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Transparency Score Breakdown

Fee Transparency (30%)
100
Add-on Behavior (30%)
40
Price Accuracy (30%)
81
Data Quality (10%)
50
  • Doc fee ($43) is at or below CA average ($103)
  • Average dealer add-ons of $9,210 when present
  • Fees average 5.3% above listing (~$1,855 on a $35k vehicle) — typical

Doc Fee Comparison

This dealer$43
CA avg$103
National avg$398

Recent Quotes

Verified out-the-door prices from real transactions

1 vehicle transaction4 individual quotes

2025 Ford RANGER

New4 quotes
$77,931
doc feeNo add-ons
View 4 Quotes →

Most Common Add-ons

1
lojack3-retailavg $1,298
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2
cilajet 3/5-retailavg $1,498
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3
ev charging stationavg $6,833
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4
market adjustmentavg $5,995
1 quote
5
lojack-retailavg $1,298
1 quote
6
cilajet w/ opt - retavg $1,498
1 quote

Nearby Rated Dealers

These dealers near Hanford have transparency scores based on verified pricing data.

Frequently Asked Questions

What is Keller Ford Lincoln's doc fee?

Keller Ford Lincoln charges a typical documentation fee of $43. The CA average is $86. This is based on 4 verified OTD quotes in our database.

Does Keller Ford Lincoln add mandatory add-ons?

Keller Ford Lincoln adds an average of $3,106 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Keller Ford Lincoln a good dealer?

Keller Ford Lincoln has a transparency score of 71.4/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 4 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

At a Glance

Doc fee ($43) is at or below average
High add-ons averaging $3,106
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Tips for Keller Ford Lincoln

  • This dealer often adds $3,106 in dealer add-ons. Request a quote WITHOUT any add-ons upfront. These are almost always removable.
  • Doc fee ($43) is at or below national average. One less thing to negotiate.
  • Dealer markup is only +5% above listing (excluding taxes). This dealer keeps their fees minimal.
  • Limited data (4 quotes). Score may change as we collect more information.
How are scores calculated? →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.