In a move to match Ford’s aggressive April incentives, Stellantis has launched a major new discount program — employee pricing for all. From now through April 30, 2025, buyers can score what amounts to invoice pricing on most new 2024 and 2025 Chrysler, Dodge, Jeep, and Ram vehicles.
Whether you’re eyeing a Jeep SUV or a Ram 1500, you can now take advantage of deep discounts typically reserved for Stellantis employees and their families.
“This week we launched aggressive and consistent incentive and marketing support for April, including an exciting and competitive enhancement that will allow our customers ‘America’s Freedom of Choice’ between employee price or current cash incentives,” said a Stellantis spokesperson on April 4.
How much can you expect to save with employee pricing offers? Here’s how free dealer invoice pricing tools can be used to estimate your savings before you head to the dealership.
What’s Included in Stellantis Employee Pricing?
The latest Stellantis promotion extends to most 2024 and 2025 models, with just a few exceptions like the high-performance Ram 1500 RHO and Jeep Wrangler Rubicon 392. That means some of the brand’s most popular vehicles now come with discounts that will knock thousands off MSRP.
What makes Stellantis’ offer different from Ford’s employee pricing offer? The nationwide promotion from Stellantis gives buyers the freedom to choose either employee pricing or other cash incentives — whichever results in a better deal at the dealership.
Stellantis has good reason to offer steep discounts. The automaker is struggling with mounting inventory and stagnant sales, with all Stellantis brands seeing above average inventory levels in April. Tariffs are adding further uncertainty for the ‘Big Three’ Detroit automaker.
Which Models Qualify?
Here’s a look at what’s included in Stellantis’ employee pricing promotion from April 2025. Eligible vehicles include these top sellers. We’ve included the latest market inventory numbers courtesy of CarEdge Insights. For perspective, the market average is 83 days of supply in early April:
- Jeep Grand Cherokee (121 days of supply)
- Jeep Wrangler (145 days of supply)
- Jeep Compass (121 days of supply)
- Ram 1500 (121 days of supply)
- Chrysler Pacifica (90 days of supply)
- Dodge Durango (126 days of supply)
- Many more 2024 and 2025 Stellantis models
Stellantis brands have some of the highest inventory in the auto industry right now. I bet you could guess another major automaker with a glut of inventory right now. You guessed it: Ford. As tariff impacts spook the car market, we wouldn’t be surprised if Nissan, Mazda, or Hyundai announce employee pricing promotions over the next month.
How Much Can You Save with Employee Pricing?
Employee pricing often means thousands off MSRP, but if you want to know exactly how much you’ll save on the Ram truck or Jeep you’ve got your eye on, we’ve got the perfect tool for you.
👉 Check the Dealer Invoice Price on Any Stellantis Vehicle (Jeep, Ram, Chrysler, Dodge & more)
With the CarEdge Dealer Invoice tool, you can:
- See what dealers actually paid for any Ford or Lincoln
- Compare it to MSRP and employee pricing
- Know what’s negotiable before you step foot in the dealership
Invoice pricing is a great estimation of employee pricing. It’s simply the price of the vehicle, with all dealership profits removed. If you’re looking to estimate how much you could save with Stellantis employee pricing in April, our Dealer Invoice Price tool is what you’re looking for.
Final Thoughts: Why This Matters
With Ford offering A-Plan pricing to all shoppers this month and Stellantis matching with their own employee pricing program, April 2025 is shaping up to be a rare moment of real competition in new car pricing. If you’re in the market for a new truck, SUV, or family hauler, it’s worth comparing both brands while inventory remains strong. If you’re a fan of other OEMs, it may be wise to see if they match Ford and Stellantis with their own employee pricing discounts in the weeks ahead.
We’ll stay on top of the latest announcements on automaker incentives as the industry grapples with economic uncertainty.
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