Black Friday 2024 is just around the corner, and this is one of the best times to score a deal you can be proud of. Year-end car sales kick off with Black Friday, and dealers nationwide will be rolling out major finance, cash, and lease incentives to clear out 2024 inventory as 2025 models continue to arrive. Let’s take a closer look at where you can expect to see the best deals in the last weeks of 2024.

Black Friday Deals to Expect in November 2024

Zero Percent Financing Offers

In 2024, auto loan rates are beginning to fall, albeit slightly. Following two years of high APRs, automakers will be looking to lure in buyers with low-APR offers. In October 2024, there are no fewer than 24 zero-percent financing offers in America. In November’s Black Friday financing sales, expect that number to grow. 

Historically, automakers like Nissan, Hyundai, Mazda, and Ford have offered the most zero percent financing around the holiday, and we expect similar offers this year. Expect to see zero percent financing on popular models, especially for remaining 2024 vehicles. This could be a golden opportunity to lock in a great rate and save on interest over the life of your loan.

Aggressive Lease Deals

Lease deals are another cornerstone of Black Friday sales, with many offering lower-than-usual monthly payments and minimal down payments. There are even zero-down leases available today. Given the high inventory of 2024 models, automakers are likely to entice buyers with limited-time lease offers for EVs and trucks, two categories with an oversupply of 2024s and even remaining 2023s. Leasing is a great way to avoid the perils of depreciation, which often leads to negative equity car loans. 

Cash Incentives and Manufacturer Rebates

If finance or lease deals don’t align with your goals, cash incentives could be your best bet. In November and December, automakers and local dealerships alike REALLY want to sell remaining 2024 inventory before they become last year’s cars.

With higher supply this year, automakers will likely offer hefty rebates on sedans, SUVs, and trucks to clear the lot for 2025 models.

Key Factors That Could Impact Black Friday’s Car Market

Rising Inventory Levels

According to the latest Cox Automotive market report, there’s now an 81-day supply of new cars in America. While this is slightly below the 83 days of inventory seen earlier in 2024, it remains above normal. In other words, there are plenty of new cars to choose from on dealer lots. 

However, it also depends where you look. Several brands have much higher inventory right now, and are ripe for big discounts. The following brands are all more likely to have the best Black Friday car deals due to high inventory, and a flood of incoming 2025 models:

• Jaguar (91% above market average)
• Lincoln (81% above market average)
• Alfa Romeo (75% above market average)
• Ram (73% above market average)
• Volvo (73% above market average)
• Dodge (62% above market average)
• Jeep (55% above market average)
• Mini (54% above market average)
• Ford (38% above market average)
• Nissan (30% above market average)

See local inventory data for any car or truck with CarEdge Insights.

If you’ve had your eye on a particular model, Black Friday might present the best chance to get it below MSRP, and with great financing terms. And the great news is that if you don’t see the model that you’re after on sale, year-end sales will hit hard come December. 

The Interest Rate Landscape

In September 2024, the Federal Reserve initiated its first rate cut of the cycle, marking a turning point for auto loan rates. As a result, loan rates are gradually starting to fall, making car financing more affordable. With interest rates slowly falling, automakers are likely to introduce better financing specials, including 0% APR deals, as they look to clear out 2024 inventory during Black Friday and year-end sales.

EV Deals (Especially Leases)

With more electric vehicles hitting the market and early adopters already driving EVs, competition in the EV space has intensified. Automakers are out to convert the masses to EVs. If they don’t, they risk going bankrupt following billions upon billions of dollars in manufacturing investments. 

As is often the case, automaker struggles create the perfect conditions for a buyer’s market. This is bittersweet news for EV shoppers who have been patiently awaiting lower prices. Expect competitive pricing on EVs like the Tesla Model Y, Hyundai IONIQ 5, Kia EV6, and Ford F-150 Lightning as automakers do their best to clear out 2024 models before the new year.

Are there Black Friday used car deals?

While Black Friday is traditionally focused on new car deals, the used car market becomes more favorable for buyers towards the end of the year. As more buyers flock to new car deals, demand for used cars typically declines, leading to more room for negotiation. 

If you’re set on negotiating a used car deal this Black Friday, it’s a good idea to check out dealership lot inventory beforehand to see which cars have been sitting on the lot for too long. These are the cars most likely to see cash discounts, or better yet, be successfully negotiated with proven car buying strategies. Use CarEdge Insights to see how long cars have been sitting on the lot in your area.

Not ready to buy? December will have even bigger deals

If you miss the Black Friday car deals, don’t worry—some of the best year-end sales typically come in December. As dealerships scramble to clear out 2024 models before the new year, they often offer even steeper discounts, better financing terms, and larger incentives. So while Black Friday presents great opportunities, December could bring more significant savings. Keep an eye on dealer promotions, and don’t feel pressured to rush—there’s plenty of time to score a fantastic deal before the year ends.