2024’s year-end car deals are set to be some of the best in years. Starting with Black Friday and continuing through December, the best time to buy a car is here. With a surplus of inventory, falling interest rates, and holiday sales, dealers and OEMs are motivated to sell. If you’re in the market for a new car, this is the time to pay attention.

Falling Interest Rates + Softening Demand = Low APR Offers

Interest rates are expected to gradually decline in late 2024 after hitting a peak earlier in the year. As rates soften, automakers will be offering low APR deals and special financing options to lure buyers who have held off due to high borrowing costs. This means dealerships will be motivated to offer better terms to close sales by the end of the year. This will especially benefit car buyers looking to finance at lower rates.

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New Car Inventory Remains High

In 2024, the auto industry is facing a glut of unsold vehicles. Improving supply chains, rising interest rates, and fewer buyers are creating a buyer’s market. Dealerships are sitting on excess inventory that they need to clear out to make space for 2025 models. As year-end car deals approach, buyers will see more competitive pricing and deeper discounts.

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Slowing Car Sales Bring Big Manufacturer Incentives  

Several automakers are struggling with declining sales in the U.S. market, which will likely trigger bigger incentives for buyers during year-end promotions. For example, Stellantis reported a 20% drop in Q3 2024 U.S. sales, leaving a large inventory to clear by year’s end. 

Nissan, with an oversupply of Rogues, Frontiers, and Pathfinders on dealer lots, is already ramping up its discounts. Even Ford has seen flat sales, suggesting that more aggressive offers will be needed to boost year-end purchases. Expect major automakers to offer compelling financing options, cash discounts, and attractive lease deals on their remaining 2024 models.

Holiday Season Always Means Car Sales

Each year, the holiday season kicks off some of the best car deals, as both manufacturers and dealers know that consumers are more inclined to make big purchases. December is traditionally a month of heavy promotions, and after years of holiday sales conditioning, buyers often wait for year-end sales. As dealerships try to hit their annual sales targets, holiday incentives mean larger savings for shoppers who know where the deals are.  

Some Car Buyers Shouldn’t Wait 

While the biggest deals usually arrive in late December, 2024’s current zero-percent APR offers and low-payment lease deals make waiting unnecessary for some buyers. If you spot a deal now that fits your needs and budget, locking it in today could be a smart move. With interest rates stabilizing, locking in a great finance offer now might beat the crowds rushing for year-end car sales.

👉 We’re gathering ALL of the best year-end deals here

December 2024 Is THE Time to Buy  

In summary, 2024’s year-end car deals are expected to be huge. Automakers are pushing to clear high inventory levels as 2025 models rush in, and dealerships are feeling pressure to meet their sales targets. The combination of falling interest rates, manufacturer incentives, holiday promotions, and excess stock makes this December a golden opportunity for car buyers. If you find the perfect deal now, don’t hesitate—but if you can wait, December’s deals could save you even more.

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