The Fastest Selling New Cars in Durango, CO

These are the new cars and trucks flying off dealer lots the fastest in Durango, Colorado right now.

In Durango, CO: The 2026 Toyota Grand Highlander is the fastest-selling car with just 37 days of supply - while the 2026 Toyota Tacoma leads in total volume with 30 units sold in 45 days.

Fastest Selling New Cars in Durango (by Market Day Supply)

Ranked by the lowest Market Day Supply in Durango, CO.

# Vehicle MDS Sold
1 2026 Toyota Grand Highlander 37 days 3% 17
2 2026 Toyota RAV4 43 days 17% 18
3 2026 Toyota Sienna 49 days New 11
4 2026 Subaru Forester 50 days 35% 10
5 2026 Toyota Sequoia 53 days New 11
6 2026 Toyota Tundra 63 days 14% 27
7 2026 Kia Sportage 73 days 32% 8
8 2026 Toyota Tacoma 75 days 17% 30
9 2026 Toyota 4runner 79 days 34% 21
10 2026 Kia Sorento 81 days 45% 15

/ show month-over-month change on the MDS column vs. the previous month's snapshot. New means the vehicle wasn't in last month's top rankings.

Key Data Insights

  • SUVs and trucks dominate Durango, CO's fastest sellers — 6 of the top 10 are trucks or SUVs.
  • Toyota leads with 7 models in Durango, CO's top 10 fastest sellers.

How to Use This Data When Shopping in Durango

Our Data & Methodology

New Car Market Snapshot in Durango, CO

548

Total New Listings

548

On Dealer Lots

0

In Transit (0%)

0

Unavailable / Excluded

How We Calculate Market Day Supply

Market Day Supply (MDS) measures how long it would take to sell all available inventory at the current sales pace. We calculate it as:

MDS = On-Lot Inventory ÷ Average Daily Sales Rate (over 45 days)

Importantly, we use on-lot inventory only - vehicles physically at dealerships and available for immediate purchase. We exclude:

  • In-transit vehicles (0% of market) - cars that have been built and shipped but haven't arrived at the dealer yet. These aren't available to test drive or buy today.
  • Excluded listings - vehicles flagged as unavailable, sold, or otherwise not actively for sale.

We also exclude vehicles with fewer than 100 on-lot listings nationwide. This filters out ultra-low-volume models (limited editions, commercial variants, etc.) where small inventory swings would produce misleading MDS numbers.

This means our "For Sale" numbers reflect what you'd actually find on a dealer lot or available to purchase on CarEdge car search - not inflated totals from industry databases that count every car on a truck.

Why This Matters

For newly launched or redesigned models, the difference can be dramatic. A car might have 20,000 units in the industry pipeline, but only 8,000 on dealer lots. Using the larger number would make the car look like it's sitting unsold when in reality dealers can barely keep up. Our on-lot methodology gives you the most accurate picture of what's actually happening at dealerships.

Data Sources

Inventory and sales data is aggregated from dealership listings across the United States, covering new vehicles at the year/make/model level. Sales volume reflects the past 45 days. Data was last updated on August 4, 2026.

Other Cities in Colorado

Related Resources

Data analysis by the CarEdge Research Team. Our data covers 548 vehicles on dealer lots in Durango, CO.