The Worst Selling New Cars in Missouri

These are the least popular new cars and trucks in Missouri right now, ranked by the fewest units sold. Low sales volume often means dealers are eager to make a deal - making these models prime candidates for negotiation and below-MSRP pricing.

In Missouri: The 2026 Nissan Rogue Plug-in Hybrid is the worst-selling car with just 5 units sold in 45 days - while the 2026 Nissan Rogue Plug-in Hybrid is the slowest-selling with 441 days of supply.

Worst Selling New Cars in Missouri (by Volume)

Ranked by the fewest units sold in Missouri in the last 45 days - the least popular new cars on the market.

# Vehicle MDS Sold
1 2026 Nissan Rogue Plug-in Hybrid 441 days 5 New
2 2026 Kia EV6 188 days 6 New
3 2026 Genesis G70 240 days 6 20%
4 2026 Audi SQ5 199 days 7 40%
5 2026 Mitsubishi Outlander Sport 135 days 7 36%
6 2026 Mercedes-Benz GLA 276 days 7 0%
7 2026 Porsche Cayenne 174 days 7 36%
8 2026 Porsche Macan 328 days 7 40%
9 2026 Genesis Gv80 Coupe 129 days 7 New
10 2026 GMC Savana Cargo 186 days 7 17%

/ show month-over-month change on the Sold column vs. the previous month's snapshot. New means the vehicle wasn't in last month's top rankings.

Key Data Insights

  • The 5 worst sellers in Missouri average only 6 units sold in 45 days — potential deal opportunities.
  • 4 of the 5 worst sellers have over 3x more inventory than recent sales, giving buyers strong negotiating power.

What Is Market Day Supply?

Market Day Supply (MDS) measures how many days it would take to sell all current inventory of a vehicle at the current rate of sales. A low MDS (under 30 days) means the vehicle is selling faster than dealers can stock it. A high MDS (over 100 days) means there's more inventory than demand, which is where buyers have leverage to negotiate discounts.

How to Find Deals on Unpopular Models in Missouri

  • Low volume = opportunity: Cars with the fewest sales often have the biggest discounts. Dealers want to clear inventory on models that aren't moving.
  • Check incentives: Manufacturers frequently offer aggressive rebates on their worst sellers. Combine manufacturer incentives with dealer discounts for maximum savings.
  • Compare with slow sellers: Visit our slowest selling cars in Missouri page - models with both low volume and high MDS offer the strongest negotiating position.
  • Find transparent dealers: Use CarEdge dealer ratings to find dealers in Missouri that offer fair pricing.
  • Compare prices: Use CarEdge car search to compare prices across dealerships in Missouri.

Our Data & Methodology

New Car Market Snapshot in Missouri

50,883

Total New Listings

41,305

On Dealer Lots

9,387

In Transit (18%)

265

Unavailable / Excluded

How We Calculate Market Day Supply

Market Day Supply (MDS) measures how long it would take to sell all available inventory at the current sales pace. We calculate it as:

MDS = On-Lot Inventory ÷ Average Daily Sales Rate (over 45 days)

Importantly, we use on-lot inventory only - vehicles physically at dealerships and available for immediate purchase. We exclude:

  • In-transit vehicles (18% of market) - cars that have been built and shipped but haven't arrived at the dealer yet. These aren't available to test drive or buy today.
  • Excluded listings - vehicles flagged as unavailable, sold, or otherwise not actively for sale.

We also exclude vehicles with fewer than 100 on-lot listings nationwide. This filters out ultra-low-volume models (limited editions, commercial variants, etc.) where small inventory swings would produce misleading MDS numbers.

This means our "For Sale" numbers reflect what you'd actually find on a dealer lot or available to purchase on CarEdge car search - not inflated totals from industry databases that count every car on a truck.

Why This Matters

For newly launched or redesigned models, the difference can be dramatic. A car might have 20,000 units in the industry pipeline, but only 8,000 on dealer lots. Using the larger number would make the car look like it's sitting unsold when in reality dealers can barely keep up. Our on-lot methodology gives you the most accurate picture of what's actually happening at dealerships.

Data Sources

Inventory and sales data is aggregated from dealership listings across the United States, covering new vehicles at the year/make/model level. Sales volume reflects the past 45 days. Data was last updated on August 4, 2026.

Related Resources

Data analysis by the CarEdge Research Team. Our data covers 41,305 vehicles on dealer lots in Missouri.