The Worst Selling New Cars in Wausau, WI

These are the least popular new cars and trucks by sales volume in Wausau, Wisconsin right now.

In Wausau, WI: The 2026–2027 Hyundai Palisade has the lowest sales volume with just 3 units sold in 45 days - while the 2026–2027 Hyundai Palisade has the highest Market Day Supply at 435 days.

Worst Selling New Cars in Wausau (by Volume)

Ranked by lowest units sold in Wausau, WI in the last 45 days.

# Vehicle MDS Sold
1 2026–2027 Hyundai Palisade 435 days 3 New
2 2026–2027 RAM 1500 270 days 3 0%
3 2026 Nissan Pathfinder 150 days 3 New
4 2026 Volkswagen Atlas Cross Sport 124 days 4 20%
5 2026–2027 Kia Carnival 99 days 5 New
6 2026 Hyundai Tucson 279 days 5 New
7 2026 Ford Bronco 98 days 6 New
8 2026 Chevrolet Trax 90 days 6 New
9 2026 Kia Sorento 103 days 7 New
10 2027 Honda HR-V 84 days 8 11%

▲ / ▼ show month-over-month change on the Sold column vs. the previous month's snapshot. New means the vehicle wasn't in last month's top rankings.

Key Data Insights

  • The 5 worst sellers in Wausau, WI average only 4 units sold in 45 days — potential deal opportunities.
  • 3 of the 5 worst sellers have over 3x more inventory than recent sales, giving buyers strong negotiating power.
  • Low-selling models in Wausau, WI tend to be pricier, averaging $51,825 — dealers may be more willing to deal on these.

How to Find Deals on Unpopular Models in Wausau

  • Low volume means leverage: The worst-selling cars often have the biggest discounts. Dealers are motivated to clear unpopular inventory near Wausau.
  • Check dealer transparency: Use CarEdge dealer ratings to find transparent dealers near Wausau.
  • Compare prices: Use CarEdge car search to compare prices across dealerships near Wausau.
  • See what's popular: Check our best selling cars in Wausau page to see what buyers are choosing most.

Our Data & Methodology

New Car Market Snapshot in Wausau, WI

713

Total New Listings

713

On Dealer Lots

0

In Transit (0%)

0

Unavailable / Excluded

How We Calculate Market Day Supply

Market Day Supply (MDS) measures how long it would take to sell all available inventory at the current sales pace. We calculate it as:

MDS = On-Lot Inventory ÷ Average Daily Sales Rate (over 45 days)

Importantly, we use on-lot inventory only - vehicles physically at dealerships and available for immediate purchase. We exclude:

  • In-transit vehicles (0% of market) - cars that have been built and shipped but haven't arrived at the dealer yet. These aren't available to test drive or buy today.
  • Excluded listings - vehicles flagged as unavailable, sold, or otherwise not actively for sale.

We also exclude vehicles with fewer than 100 on-lot listings nationwide. This filters out ultra-low-volume models (limited editions, commercial variants, etc.) where small inventory swings would produce misleading MDS numbers.

This means our "For Sale" numbers reflect what you'd actually find on a dealer lot or available to purchase on CarEdge car search - not inflated totals from industry databases that count every car on a truck.

Why This Matters

For newly launched or redesigned models, the difference can be dramatic. A car might have 20,000 units in the industry pipeline, but only 8,000 on dealer lots. Using the larger number would make the car look like it's sitting unsold when in reality dealers can barely keep up. Our on-lot methodology gives you the most accurate picture of what's actually happening at dealerships.

Data Sources

Inventory and sales data is aggregated from dealership listings across the United States, covering new vehicles at the year/make/model level. Sales volume reflects the past 45 days. Data was last updated on October 1, 2026.

Other Cities in Wisconsin

Related Resources

Data analysis by the CarEdge Research Team. Our data covers 713 vehicles on dealer lots in Wausau, WI.