The Best Selling New Cars in Oregon

These are the most popular new cars and trucks in Oregon right now, ranked by total sales volume. See what buyers across Oregon are choosing most and which models dominate the market.

In Oregon: The 2026 Toyota RAV4 is the best-selling car with 1,068 units sold in 45 days - while the 2025–2026 Hyundai IONIQ 5 is the fastest-selling with just 17 days of supply.

Best Selling New Cars in Oregon (by Volume)

Ranked by total units sold in Oregon in the last 45 days - the most popular new cars on the market.

# Vehicle MDS Sold
1 2026 Toyota RAV4 33 days 1,068
2 2026 Toyota Tacoma 48 days 869
3 2026 Toyota Tundra 50 days 616
4 2026 Subaru Crosstrek 48 days 564
5 2026 Toyota Camry 29 days 527
6 2026 Toyota Grand Highlander 30 days 471
7 2026 Subaru Forester 41 days 451
8 2026 Honda CR-V 26 days 390
9 2026 Toyota Sienna 30 days 344
10 2026 Subaru Outback 79 days 343

Key Data Insights

  • The top 5 best sellers in Oregon account for 3,644 units sold in the last 45 days.
  • Toyota dominates Oregon's best sellers with 6 models in the top 10.

What Is Market Day Supply?

Market Day Supply (MDS) measures how many days it would take to sell all current inventory of a vehicle at the current rate of sales. A low MDS (under 30 days) means the vehicle is selling faster than dealers can stock it. A high MDS (over 100 days) means there's more inventory than demand, which is where buyers have leverage to negotiate discounts.

What Are Americans Buying in Oregon?

  • Top sellers by volume: The best-selling cars represent what Oregon buyers are choosing most - these are the proven, popular picks that dominate local dealerships.
  • High demand models: Many top sellers also appear on the fastest selling cars in Oregon list, meaning they sell quickly once they arrive on the lot.
  • Find transparent dealers: Use CarEdge dealer ratings to find dealers in Oregon that offer fair pricing on popular models.
  • Compare prices: Use CarEdge car search to compare prices across dealerships in Oregon.

Our Data & Methodology

New Car Market Snapshot in Oregon

34,666

Total New Listings

26,212

On Dealer Lots

7,235

In Transit (21%)

1,425

Unavailable / Excluded

How We Calculate Market Day Supply

Market Day Supply (MDS) measures how long it would take to sell all available inventory at the current sales pace. We calculate it as:

MDS = On-Lot Inventory ÷ Average Daily Sales Rate (over 45 days)

Importantly, we use on-lot inventory only - vehicles physically at dealerships and available for immediate purchase. We exclude:

  • In-transit vehicles (21% of market) - cars that have been built and shipped but haven't arrived at the dealer yet. These aren't available to test drive or buy today.
  • Excluded listings - vehicles flagged as unavailable, sold, or otherwise not actively for sale.

We also exclude vehicles with fewer than 100 on-lot listings nationwide. This filters out ultra-low-volume models (limited editions, commercial variants, etc.) where small inventory swings would produce misleading MDS numbers.

This means our "For Sale" numbers reflect what you'd actually find on a dealer lot or available to purchase on CarEdge car search - not inflated totals from industry databases that count every car on a truck.

Why This Matters

For newly launched or redesigned models, the difference can be dramatic. A car might have 20,000 units in the industry pipeline, but only 8,000 on dealer lots. Using the larger number would make the car look like it's sitting unsold when in reality dealers can barely keep up. Our on-lot methodology gives you the most accurate picture of what's actually happening at dealerships.

Data Sources

Inventory and sales data is aggregated from dealership listings across the United States, covering new vehicles at the year/make/model level. Sales volume reflects the past 45 days. Data was last updated on September 7, 2026.

Related Resources

Data analysis by the CarEdge Research Team. Our data covers 26,212 vehicles on dealer lots in Oregon.