Dealer Reviews

Best Subaru Dealerships in Colorado, Ranked by CarEdge Data

ZS
Zach Shefska
8 min read

Key Takeaways

  • Top 12 Subaru dealers in Colorado, ranked using verified out-the-door quotes — not Google star ratings.
  • Heuberger Subaru (Colorado Springs) is the highest-graded Subaru dealer in Colorado.
  • Subaru Of Pueblo (Pueblo) carries the main watch-out — add-ons appear on 36% of verified quotes, averaging $145 — the highest rate here.
  • Get an OTD quote in writing before you visit any dealer. CarEdge tracks real prices, not advertised ones.

This is the CarEdge Dealer Transparency Index ranking for Subaru dealers across Colorado. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.

We graded every Subaru dealer in Colorado with enough verified out-the-door quotes to score with confidence. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.

Last updated October 1, 2026. CarEdge refreshes these rankings daily as new verified out-the-door quotes come in.

The Best Subaru Dealers in Colorado

The best Subaru dealer in Colorado by verified out-the-door price data is Heuberger Subaru (Colorado Springs, CO): A grade, 100/100 across 5 verified quotes, with no dealer add-ons in any verified quote.

Close behind:

  1. Flatirons Subaru (Boulder), A grade, 98/100 across 7 verified quotes, with no dealer add-ons in any verified quote.
  2. Grand Junction Subaru (Grand Junction), A grade, 98/100 across 4 verified quotes, with no dealer add-ons in any verified quote.

Full ranking, fees and add-on data for every graded dealer are below.

Top 12 Subaru Dealers in Colorado

Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.

#1 — Heuberger Subaru

Grade: A · Score: 100/100 · Colorado Springs, CO

Heuberger Subaru is the top-graded Subaru dealer in Colorado by verified data — A grade, 100/100, based on 5 verified OTD quotes.

  • Doc fee: $589 — below the CO average of $625
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.6% above the advertised listing
  • Verified quotes: 5

See full review & verified quotes →

#2 — Flatirons Subaru

Grade: A · Score: 98/100 · Boulder, CO

Flatirons Subaru adds zero dealer add-ons in any verified quote — rare for an A-grade Subaru dealer.

  • Doc fee: $699 — above the CO average of $625
  • Add-ons: None detected in verified quotes
  • Listing accuracy: Quoted price matches the advertised listing
  • Verified quotes: 7

See full review & verified quotes →

#3 — Grand Junction Subaru

Grade: A · Score: 98/100 · Grand Junction, CO

Grand Junction Subaru quotes prices within 0.1% of the advertised listing — one of the cleanest pricing patterns on this list.

  • Doc fee: $490 — well below the CO average of $625
  • Add-ons: None detected in verified quotes
  • Listing accuracy: Quoted price matches the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#4 — Subaru Of Loveland

Grade: A · Score: 96/100 · Loveland, CO

Add-ons showed on only 20% of Subaru Of Loveland’s verified quotes — restrained by segment standards.

  • Doc fee: $529 — below the CO average of $625
  • Add-ons: 20% of quotes, avg $55
  • Listing accuracy: Quoted price matches the advertised listing
  • Verified quotes: 5

See full review & verified quotes →

#5 — Autonation Subaru West

Grade: A · Score: 95/100 · Golden, CO

Autonation Subaru West quoted prices 2.0% below the advertised listing — the kind of discount that rewards getting the OTD in writing.

  • Doc fee: $799 — well above the CO average of $625
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.0% below the advertised listing
  • Verified quotes: 7

See full review & verified quotes →

#6 — Schomp Subaru

Grade: A · Score: 93/100 · Denver, CO

Schomp Subaru’s $7 doc fee comes in well below the CO average of $625 — money that stays in your pocket at signing.

  • Doc fee: $7 — well below the CO average of $625
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.2% below the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#7 — Mike Shaw Subaru Greeley

Grade: A · Score: 92/100 · Greeley, CO

Mike Shaw Subaru Greeley keeps the F&I office out of it: no add-ons in any verified quote.

  • Doc fee: $799 — well above the CO average of $625
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.7% above the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#8 — Mike Shaw Subaru

Grade: A · Score: 91/100 · Westminster, CO

Mike Shaw Subaru adds zero dealer add-ons in any verified quote — rare for an A-grade Subaru dealer.

  • Doc fee: $668 — above the CO average of $625
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.6% above the advertised listing
  • Verified quotes: 18

See full review & verified quotes →

#9 — Valley Subaru

Grade: A · Score: 91/100 · Longmont, CO

Verified quotes from Valley Subaru came in 2.0% under the advertised listing.

  • Doc fee: $694 — above the CO average of $625
  • Add-ons: 33% of quotes, avg $88
  • Listing accuracy: 2.0% below the advertised listing
  • Verified quotes: 15

See full review & verified quotes →

#10 — Subaru Of Pueblo

Grade: A · Score: 90/100 · Pueblo, CO

What Subaru Of Pueblo advertises is what its verified quotes show — within 0.6% of listing.

  • Doc fee: $637 — above the CO average of $625
  • Add-ons: 36% of quotes, avg $145
  • Listing accuracy: 0.6% above the advertised listing
  • Verified quotes: 11

See full review & verified quotes →

#11 — Groove Subaru

Grade: B · Score: 87/100 · Englewood, CO

Groove Subaru keeps add-ons on just 20% of verified quotes — light for a B-grade dealer.

  • Doc fee: $766 — well above the CO average of $625
  • Add-ons: 20% of quotes, avg $280
  • Listing accuracy: 3.1% above the advertised listing
  • Verified quotes: 5

See full review & verified quotes →

#12 — Autonation Subaru Arapahoe

Grade: B · Score: 85/100 · Centennial, CO

Autonation Subaru Arapahoe quotes prices within 0.6% of the advertised listing — one of the cleanest pricing patterns on this list.

  • Doc fee: $799 — well above the CO average of $625
  • Add-ons: 36% of quotes, avg $177
  • Listing accuracy: 0.6% above the advertised listing
  • Verified quotes: 14

See full review & verified quotes →

About the CarEdge Dealer Transparency Index

Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.

Each dealer’s transparency score (out of 100) is weighted across four dimensions:

  • Fee Transparency (30%) — Is the doc fee reasonable compared to the state average?
  • Add-on Behavior (30%) — How often does the dealer bundle add-ons, and at what cost?
  • Price Accuracy (30%) — Does the listing price match the actual OTD price?
  • Data Quality (10%) — More verified quotes mean higher confidence in the grade.

Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60).

Subaru Dealers by Metro in Colorado

Shopping a specific city? These metro-level rankings drill into Subaru dealers near each major Colorado market:

Colorado Subaru Dealer Rankings at a Glance

#DealerCityGradeScoreDoc FeeAdd-OnsQuotes
1Heuberger SubaruColorado SpringsA100$589$05
2Flatirons SubaruBoulderA98$699$07
3Grand Junction SubaruGrand JunctionA98$490$04
4Subaru Of LovelandLovelandA96$529$555
5Autonation Subaru WestGoldenA95$799$07
6Schomp SubaruDenverA93$7$04
7Mike Shaw Subaru GreeleyGreeleyA92$799$04
8Mike Shaw SubaruWestminsterA91$668$018
9Valley SubaruLongmontA91$694$8815
10Subaru Of PuebloPuebloA90$637$14511
11Groove SubaruEnglewoodB87$766$2805
12Autonation Subaru ArapahoeCentennialB85$799$17714

How to Use This Data When You Shop

  1. Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
  2. Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
  3. Anchor to the OTD, not the listing. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the listing number.
  4. Compare three dealers minimum. Even within the same metro, doc fees, add-on policies, and listing accuracy vary widely. Use this ranking as your shortlist.

Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. CarEdge refreshes the rankings daily as new verified quotes come in.

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