Memorial Day is one of the biggest car shopping weekends of the year, and Ford and Chevrolet are battling for buyer attention with very different strategies. Ford is leaning heavily on employee pricing and cash offers, while Chevrolet is rolling out ultra-low APR deals and more competitive leases—especially on trucks and EVs.
Which brand offers the better deals overall? We compared their top incentives across five popular vehicle segments to help you decide.
F-150 vs Silverado 1500: Chevy Takes the Crown
- 2025 Ford F-150
– No APR offer
– Lease the XLT from $619/month for 48 months with $5,388 due
– Cash Offer: Employee pricing ($3,000 – $5,000 estimated savings) - 2025 Chevrolet Silverado 1500
– 0.9% APR for 60 months
– Lease the LT 2FL from $409/month for 36 months with $5,289 due
– Cash Offer: $3,500 cash allowance
Verdict: This one’s not close. Chevy beats Ford on APR, lease price, and comparable cash incentives.
Explorer vs Traverse: Ford’s Lease Deal Stands Out
- 2025 Ford Explorer
– 5.9% APR for 72 months
– Lease the base trim from $259/month for 36 months with $3,999 due - 2025 Chevrolet Traverse
– No APR or cash offers
– Lease from $429/month for 24 months with $5,539 due
Verdict: Ford’s lease is far more attractive in both price and term length. Explorer wins this round.
Escape vs Equinox: Chevy’s Lease Is Cheaper
- 2025 Ford Escape
– No APR or lease offer
– Employee pricing ($1,500–$2,500 estimated), plus $3,000 cash - 2025 Chevrolet Equinox
– 2.9% APR for 36 months
– Lease from $299/month for 36 months with $2,449 due
Verdict: Ford has generous cash incentives, but Chevy wins on lease affordability and financing. Equinox comes out ahead.
Expedition vs Suburban: Chevy Offers Financing, Ford Offers Cash
- 2025 Ford Expedition
– No APR or lease offer
– Employee pricing ($3,000–$5,000 estimated), plus $2,000 cash - 2024 Chevrolet Suburban
– 0% APR for 60 months
– Lease from $879/month for 39 months with $9,619 due
Verdict: Ford offers better upfront savings, but Chevy’s 0% APR may be more valuable for buyers financing a large SUV. Call this one a tie depending on how you’re paying. It’s important to note that Chevrolet’s incentives on the Suburban and Tahoe are for leftover 2024 models. Just a few hundred remain across the nation.
Mustang Mach-E vs Blazer EV: Chevy Wins on Incentives
- 2025 Ford Mustang Mach-E
– 3.9% APR for 72 months
– Lease from $313/month for 36 months with $4,029 due
– Includes free home charger and installation
– Does not qualify for the federal EV tax credit - 2024 Chevrolet Blazer EV
– 0% APR for 60 months
– Lease the AWD 2LT from $399/month for 39 months with $3,899 due
– Qualifies for the federal EV tax credit (subject to income limits)
Verdict: Ford offers a better lease price and throws in a charger, but Chevy’s 0% APR and EV tax credit make the Blazer EV the better all-around deal. Chevrolet is not yet advertising any offers for the 2025 model, so this isn’t exactly an apples to apples comparison.
Final Thoughts: Ford’s Cash vs. Chevy’s APR
If you’re financing a vehicle this Memorial Day, Chevrolet offers stronger incentives nearly across the board, with APR as low as 0% and lease prices that beat Ford’s in most categories.
Ford’s strategy this year leans on employee pricing and cash allowances, which can still be valuable—especially if you’re buying with cash or securing outside financing.
Before making a decision, be sure to check regional offers for both brands. Ford’s employee pricing can vary by model and location, while Chevrolet may sweeten the deal even further with conquest or loyalty incentives.
Need help finding or negotiating your deal? Let CarEdge do the hard work. Whether you’re buying or leasing, our car buying services are now more affordable than ever.
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