The Slowest Selling New Cars in California

These are the new cars and trucks sitting on dealer lots the longest in California right now. With high inventory and weak demand, these vehicles offer the best opportunities to negotiate discounts below MSRP.

In California: The 2026 Mercedes-Benz EQS is the slowest-selling car with 443 days of supply - while the 2025–2026 Alfa Romeo Giulia has the lowest volume with just 5 units sold in 45 days.

Slowest Selling New Cars in California (by Market Day Supply)

Ranked by the highest Market Day Supply in California - vehicles with the most days of inventory sitting on dealer lots.

# Vehicle MDS Sold
1 2026 Mercedes-Benz EQS 443 days 25
2 2026 Maserati Grecale 420 days 6
3 2025–2026 Nissan Leaf 398 days 45
4 2025–2026 GMC Sierra 3500 Chassis Cab 370 days 13
5 2025–2026 Land Rover Discovery Sport 362 days 23
6 2026 Dodge Charger 329 days 159
7 2026 Lotus Emira 320 days 10
8 2026–2027 Audi S8 309 days 8
9 2025–2026 Mercedes-Benz Sprinter Crew Van 278 days 34
10 2026–2027 BMW X6 M 276 days 7

Key Data Insights

  • The 5 slowest sellers in California average 399 days on lot — significant negotiating leverage for buyers.
  • Slow sellers in California skew expensive — the top 5 average $72,811 listing price, suggesting luxury and premium models sit longest.

What Is Market Day Supply?

Market Day Supply (MDS) measures how many days it would take to sell all current inventory of a vehicle at the current rate of sales. A low MDS (under 30 days) means the vehicle is selling faster than dealers can stock it. A high MDS (over 100 days) means there's more inventory than demand, which is where buyers have leverage to negotiate discounts.

How to Find Deals on Slow Sellers in California

  • Negotiate aggressively: Vehicles with high MDS have been sitting on lots - dealers are motivated to move them. You can often negotiate well below MSRP.
  • Look for incentives: Manufacturers frequently offer rebates and special financing on slow-selling models. Check our fastest selling cars in California page to compare demand.
  • Find transparent dealers: Use CarEdge dealer ratings to find dealers in California that offer fair pricing.
  • Compare prices: Use CarEdge car search to compare prices across dealerships in California.

Our Data & Methodology

New Car Market Snapshot in California

312,894

Total New Listings

245,291

On Dealer Lots

55,592

In Transit (18%)

13,196

Unavailable / Excluded

How We Calculate Market Day Supply

Market Day Supply (MDS) measures how long it would take to sell all available inventory at the current sales pace. We calculate it as:

MDS = On-Lot Inventory ÷ Average Daily Sales Rate (over 45 days)

Importantly, we use on-lot inventory only - vehicles physically at dealerships and available for immediate purchase. We exclude:

  • In-transit vehicles (18% of market) - cars that have been built and shipped but haven't arrived at the dealer yet. These aren't available to test drive or buy today.
  • Excluded listings - vehicles flagged as unavailable, sold, or otherwise not actively for sale.

We also exclude vehicles with fewer than 100 on-lot listings nationwide. This filters out ultra-low-volume models (limited editions, commercial variants, etc.) where small inventory swings would produce misleading MDS numbers.

This means our "For Sale" numbers reflect what you'd actually find on a dealer lot or available to purchase on CarEdge car search - not inflated totals from industry databases that count every car on a truck.

Why This Matters

For newly launched or redesigned models, the difference can be dramatic. A car might have 20,000 units in the industry pipeline, but only 8,000 on dealer lots. Using the larger number would make the car look like it's sitting unsold when in reality dealers can barely keep up. Our on-lot methodology gives you the most accurate picture of what's actually happening at dealerships.

Data Sources

Inventory and sales data is aggregated from dealership listings across the United States, covering new vehicles at the year/make/model level. Sales volume reflects the past 45 days. Data was last updated on September 7, 2026.

Related Resources

Data analysis by the CarEdge Research Team. Our data covers 245,291 vehicles on dealer lots in California.