The Slowest Selling New Cars in America - October 2026

Looking for a deal? These are the new cars and trucks sitting the longest on dealer lots in America. With high inventory and low demand, they're the most negotiable vehicles on the market. Don't overpay - especially not over MSRP.

Slow-selling cars = your best negotiating leverage. The 2027 Audi Sq9 tops the list with 574 days of supply and 268 units on lots. A high Market Day Supply means dealers have more inventory than buyers - that's when you can negotiate the biggest discounts, get the best financing deals, and walk away if the price isn't right.

Slowest Selling New Cars (by Market Day Supply)

Ranked by the highest Market Day Supply. These vehicles have the most inventory relative to demand, giving buyers the strongest negotiating position.

# Vehicle MDS Sold
1 2027 Audi Sq9 574 days New 21
2 2025–2026 Mercedes-Benz GLB 419 days New 499
3 2026 Jeep Recon 405 days 31% 13
4 2025–2026 Mercedes-Benz Sprinter Crew Van 326 days 30% 95
5 2026 Mercedes-Benz EQS 309 days 10% 43
6 2025–2027 Chevrolet Low Cab Forward 279 days New 78
7 2026–2027 Porsche Cayenne Coupe 263 days New 319
8 2026 Jeep Grand Wagoneer L 248 days 6% 568
9 2025–2027 Dodge Charger 245 days 2% 1,587
10 2025–2026 Chevrolet Blazer EV 238 days 14% 435

▲ / ▼ show month-over-month change on the MDS column vs. the previous month's snapshot. New means the vehicle wasn't in last month's top rankings.

Least Popular New Cars (by Volume)

Ranked by the fewest units sold in the last 45 days. These are the cars that the fewest Americans are buying right now - often due to high prices, competition from better alternatives, or a recent redesign that hasn't caught on yet.

# Vehicle MDS Sold
1 2026 Jeep Recon 405 days 13 30%
2 2027 Audi Sq9 574 days 21 New
3 2026 Mercedes-Benz EQS 309 days 43 16%
4 2027 Audi Q6 Sportback e-tron 140 days 44 7%
5 2025 Kia Soul 174 days 49 6%
6 2026–2027 Audi S8 169 days 61 5%
7 2025–2027 Audi SQ6 e-tron 147 days 61 14%
8 2025–2026 Alfa Romeo Giulia 120 days 66 New
9 2026 Lotus Emira 154 days 71 6%
10 2025–2027 Chevrolet Low Cab Forward 279 days 78 New

▲ / ▼ show month-over-month change on the Sold column vs. the previous month's snapshot. New means the vehicle wasn't in last month's top rankings.

Watch: Slowest Selling Cars This Month

The Slowest Selling Cars in America Right Now

Why Slow-Selling Cars Are Great Deals

When a car has a high Market Day Supply, it means dealers have more inventory than they can sell at the current pace. That shifts the power to buyers. Dealers with aging inventory are motivated to make deals - and manufacturers often pile on incentives like 0% APR financing, cash rebates, and lease specials to move these vehicles.

Some of the best car deals in America right now are on vehicles in this list. A high MDS doesn't mean the car is bad - it often means the segment is competitive, the model year is transitioning, or the manufacturer overestimated demand.

How to Negotiate on a Slow-Selling Car

  • Know the MDS before you walk in. If a car has 200+ days of supply, the dealer knows they need to move it. Use this data as leverage.
  • Stack incentives. Combine manufacturer rebates with dealer discounts. Check our deals page for current offers.
  • Get competing quotes. With high inventory, multiple dealers will compete for your business. Use CarEdge car search to compare prices.
  • Don't pay over MSRP. There is no reason to pay above sticker price on a slow-selling car. Period.
  • Consider the end of the month. Dealers with aging inventory face pressure to hit monthly sales targets. Timing your purchase can mean additional savings.

Check Depreciation Before You Buy

Some slow-selling cars depreciate faster than average, which could mean a lower resale value down the road. Before committing, check CarEdge depreciation rankings to understand the long-term cost of ownership. On the flip side, steep depreciation on new cars means great deals on used versions of these models.

Our Data & Methodology

New Car Market Snapshot

3,130,332

Total New Listings

2,484,789

On Dealer Lots

584,941

In Transit (19%)

76,128

Unavailable / Excluded

How We Calculate Market Day Supply

Market Day Supply (MDS) measures how long it would take to sell all available inventory at the current sales pace. We calculate it as:

MDS = On-Lot Inventory ÷ Average Daily Sales Rate (over 45 days)

Importantly, we use on-lot inventory only - vehicles physically at dealerships and available for immediate purchase. We exclude:

  • In-transit vehicles (19% of market) - cars that have been built and shipped but haven't arrived at the dealer yet. These aren't available to test drive or buy today.
  • Excluded listings - vehicles flagged as unavailable, sold, or otherwise not actively for sale.

We also exclude vehicles with fewer than 100 on-lot listings nationwide. This filters out ultra-low-volume models (limited editions, commercial variants, etc.) where small inventory swings would produce misleading MDS numbers.

This means our "For Sale" numbers reflect what you'd actually find on a dealer lot or available to purchase on CarEdge car search - not inflated totals from industry databases that count every car on a truck.

Why This Matters

For newly launched or redesigned models, the difference can be dramatic. A car might have 20,000 units in the industry pipeline, but only 8,000 on dealer lots. Using the larger number would make the car look like it's sitting unsold when in reality dealers can barely keep up. Our on-lot methodology gives you the most accurate picture of what's actually happening at dealerships.

Data Sources

Inventory and sales data is aggregated from dealership listings across the United States, covering new vehicles at the year/make/model level. Sales volume reflects the past 45 days. Data was last updated on October 1, 2026.

Frequently Asked Questions

What is the slowest selling car in the U.S. right now?
As of October 2026, the 2027 Audi Sq9 is the slowest selling new car in America with a Market Day Supply of 574 days and 268 units on dealer lots.
Can I get a good deal on a slow-selling car?
Absolutely. Slow-selling cars offer the best negotiating leverage. Dealers are motivated to move aging inventory, and manufacturers often add cash rebates, low-rate financing, and lease specials to boost sales. Check our deals page for current incentives.
Does a high Market Day Supply mean the car is bad?
Not at all. A high MDS can result from many factors: the manufacturer over-produced, a new model year is coming, the segment is crowded with competitors, or the car is priced higher than alternatives. Many excellent vehicles end up with high day supply - which is great news for savvy buyers.
How often is this data updated?
We update this data monthly, pulling from dealership inventory listings and sales records across the United States. The data reflects national averages - local conditions may vary.
Does location affect how fast cars sell?
Definitely. Cars that sell well nationally might sit on lots in certain regions, and vice versa. For example, trucks tend to sell faster in rural areas, while compact cars move quicker in cities. This page shows national data - local market conditions may offer even better deals.

Browse by State

Related Resources