The Worst Selling New Cars in Northampton, MA

These are the least popular new cars and trucks by sales volume in Northampton, Massachusetts right now.

In Northampton, MA: The 2026–2027 Jeep Wrangler has the lowest sales volume with just 3 units sold in 45 days - while the 2026–2027 Jeep Wrangler has the highest Market Day Supply at 285 days.

Worst Selling New Cars in Northampton (by Volume)

Ranked by lowest units sold in Northampton, MA in the last 45 days.

# Vehicle MDS Sold
1 2026–2027 Jeep Wrangler 285 days 3 50%
2 2026 Ford F-150 158 days 4 New
3 2026 Chevrolet Silverado 1500 90 days 5 25%
4 2026 Honda Accord 77 days 7 40%
5 2026–2027 Hyundai Kona 116 days 7 New
6 2027 Hyundai IONIQ 5 84 days 7 0%
7 2026–2027 Hyundai Santa Fe 180 days 7 0%
8 2026 Volkswagen Tiguan 155 days 9 25%
9 2026–2027 Genesis GV70 105 days 9 10%
10 2026 Toyota Sienna 54 days 10 9%

▲ / ▼ show month-over-month change on the Sold column vs. the previous month's snapshot. New means the vehicle wasn't in last month's top rankings.

Key Data Insights

  • The 5 worst sellers in Northampton, MA average only 5 units sold in 45 days — potential deal opportunities.

How to Find Deals on Unpopular Models in Northampton

  • Low volume means leverage: The worst-selling cars often have the biggest discounts. Dealers are motivated to clear unpopular inventory near Northampton.
  • Check dealer transparency: Use CarEdge dealer ratings to find transparent dealers near Northampton.
  • Compare prices: Use CarEdge car search to compare prices across dealerships near Northampton.
  • See what's popular: Check our best selling cars in Northampton page to see what buyers are choosing most.

Our Data & Methodology

New Car Market Snapshot in Northampton, MA

574

Total New Listings

574

On Dealer Lots

0

In Transit (0%)

0

Unavailable / Excluded

How We Calculate Market Day Supply

Market Day Supply (MDS) measures how long it would take to sell all available inventory at the current sales pace. We calculate it as:

MDS = On-Lot Inventory ÷ Average Daily Sales Rate (over 45 days)

Importantly, we use on-lot inventory only - vehicles physically at dealerships and available for immediate purchase. We exclude:

  • In-transit vehicles (0% of market) - cars that have been built and shipped but haven't arrived at the dealer yet. These aren't available to test drive or buy today.
  • Excluded listings - vehicles flagged as unavailable, sold, or otherwise not actively for sale.

We also exclude vehicles with fewer than 100 on-lot listings nationwide. This filters out ultra-low-volume models (limited editions, commercial variants, etc.) where small inventory swings would produce misleading MDS numbers.

This means our "For Sale" numbers reflect what you'd actually find on a dealer lot or available to purchase on CarEdge car search - not inflated totals from industry databases that count every car on a truck.

Why This Matters

For newly launched or redesigned models, the difference can be dramatic. A car might have 20,000 units in the industry pipeline, but only 8,000 on dealer lots. Using the larger number would make the car look like it's sitting unsold when in reality dealers can barely keep up. Our on-lot methodology gives you the most accurate picture of what's actually happening at dealerships.

Data Sources

Inventory and sales data is aggregated from dealership listings across the United States, covering new vehicles at the year/make/model level. Sales volume reflects the past 45 days. Data was last updated on October 27, 2026.

Other Cities in Massachusetts

Related Resources

Data analysis by the CarEdge Research Team. Our data covers 574 vehicles on dealer lots in Northampton, MA.