Best Car Dealerships in Tallahassee, Ranked by CarEdge Data
Key Takeaways
- The top 10 car dealerships in Tallahassee across all brands, ranked by CarEdge on verified out-the-door quotes — not star ratings.
- Proctor Subaru (Subaru, Tallahassee) is the most transparent dealership in the Tallahassee metro by verified data.
- Brand-by-brand rankings are linked below if you already know what you're shopping.
- Get an OTD quote in writing before you visit any dealer. CarEdge tracks real prices, not advertised ones.
This is the CarEdge Dealer Transparency Index ranking for car dealerships in the Tallahassee metro — every brand, scored on verified out-the-door quotes, not Google star ratings.
We graded 10 dealerships across the Tallahassee area; below are the 10 most transparent by score. Already know your brand? Jump to the brand-by-brand rankings below.
About the CarEdge Dealer Transparency Index
Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.
Each dealer’s transparency score (out of 100) is weighted across four dimensions:
- Fee Transparency (30%) — Is the doc fee reasonable compared to the state average?
- Add-on Behavior (30%) — How often does the dealer bundle add-ons, and at what cost?
- Price Accuracy (30%) — Does the listing price match the actual OTD price?
- Data Quality (10%) — More verified quotes mean higher confidence in the grade.
Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60).
Top 10 Car Dealerships in Tallahassee
Ranked by CarEdge transparency score across all brands, highest to lowest.
#1 — Proctor Subaru
Subaru · Grade: A · Score: 100/100 · Tallahassee, FL
Proctor Subaru is an A-grade Subaru dealer in Tallahassee on verified out-the-door data — 100/100 across 8 verified quotes.
- Doc fee: $899 — below the FL average of $913
- Add-ons: None detected in verified quotes
- Listing accuracy: 4.4% below the advertised listing
- Verified quotes: 8
See full review & verified quotes →
#2 — Spence Chevrolet Gmc Cadillac
Cadillac · Grade: A · Score: 100/100 · Thomasville, GA
Spence Chevrolet Gmc Cadillac is an A-grade Cadillac dealer in Tallahassee on verified out-the-door data — 100/100 across 5 verified quotes.
- Doc fee: $589 — well below the GA average of $768
- Add-ons: None detected in verified quotes
- Listing accuracy: 5.2% below the advertised listing
- Verified quotes: 5
See full review & verified quotes →
#3 — Werner Hyundai
Hyundai · Grade: A · Score: 97/100 · Tallahassee, FL
Werner Hyundai is an A-grade Hyundai dealer in Tallahassee on verified out-the-door data — 97/100 across 6 verified quotes.
- Doc fee: $999 — above the FL average of $913
- Add-ons: None detected in verified quotes
- Listing accuracy: 6.6% below the advertised listing
- Verified quotes: 6
See full review & verified quotes →
#4 — Proctor Honda
Honda · Grade: A · Score: 91/100 · Tallahassee, FL
Proctor Honda is an A-grade Honda dealer in Tallahassee on verified out-the-door data — 91/100 across 16 verified quotes.
- Doc fee: $874 — below the FL average of $913
- Add-ons: 50% of quotes, avg $381
- Listing accuracy: 6.6% below the advertised listing
- Verified quotes: 16
See full review & verified quotes →
#5 — Tallahassee Ford
Ford · Grade: B · Score: 89/100 · Tallahassee, FL
Tallahassee Ford is a B-grade Ford dealer in Tallahassee on verified out-the-door data — 89/100 across 6 verified quotes.
- Doc fee: $749 — below the FL average of $913
- Add-ons: 17% of quotes, avg $83
- Listing accuracy: 3.0% below the advertised listing
- Verified quotes: 6
See full review & verified quotes →
#6 — Werner Kia
Kia · Grade: B · Score: 85/100 · Tallahassee, FL
Werner Kia is a B-grade Kia dealer in Tallahassee on verified out-the-door data — 85/100 across 14 verified quotes.
- Doc fee: $0 — well below the FL average of $913
- Add-ons: 36% of quotes, avg $1,222
- Listing accuracy: Quoted price matches the advertised listing
- Verified quotes: 14
See full review & verified quotes →
#7 — Bmw Of Tallahassee
BMW · Grade: B · Score: 82/100 · Tallahassee, FL
Bmw Of Tallahassee is a B-grade BMW dealer in Tallahassee on verified out-the-door data — 82/100 across 9 verified quotes.
- Doc fee: $1199 — well above the FL average of $913
- Add-ons: 33% of quotes, avg $798
- Listing accuracy: 7.2% below the advertised listing
- Verified quotes: 9
See full review & verified quotes →
#8 — Tallahassee Chrysler Dodge Jeep Ram Fiat
Chrysler · Grade: B · Score: 82/100 · Tallahassee, FL
Tallahassee Chrysler Dodge Jeep Ram Fiat is a B-grade Chrysler dealer in Tallahassee on verified out-the-door data — 82/100 across 6 verified quotes.
- Doc fee: $1298 — well above the FL average of $913
- Add-ons: 33% of quotes, avg $432
- Listing accuracy: 0.8% below the advertised listing
- Verified quotes: 6
See full review & verified quotes →
#9 — Peter Boulware Toyota
Toyota · Grade: C · Score: 72/100 · Tallahassee, FL
Peter Boulware Toyota is a C-grade Toyota dealer in Tallahassee on verified out-the-door data — 72/100 across 4 verified quotes.
- Doc fee: $974 — above the FL average of $913
- Add-ons: 75% of quotes, avg $224
- Listing accuracy: 4.5% below the advertised listing
- Verified quotes: 4
See full review & verified quotes →
#10 — Kraft Nissan
Nissan · Grade: F · Score: 57/100 · Tallahassee, FL
Kraft Nissan is an F-grade Nissan dealer in Tallahassee on verified out-the-door data — 57/100 across 4 verified quotes.
- Doc fee: $1045 — above the FL average of $913
- Add-ons: 100% of quotes, avg $2,082
- Listing accuracy: 5.9% above the advertised listing
- Verified quotes: 4
See full review & verified quotes →
Tallahassee Car Dealer Rankings at a Glance
| # | Dealer | City | Grade | Score | Doc Fee | Add-Ons | Quotes |
|---|---|---|---|---|---|---|---|
| 1 | Proctor Subaru | Tallahassee | A | 100 | $899 | $0 | 8 |
| 2 | Spence Chevrolet Gmc Cadillac | Thomasville | A | 100 | $589 | $0 | 5 |
| 3 | Werner Hyundai | Tallahassee | A | 97 | $999 | $0 | 6 |
| 4 | Proctor Honda | Tallahassee | A | 91 | $874 | $381 | 16 |
| 5 | Tallahassee Ford | Tallahassee | B | 89 | $749 | $83 | 6 |
| 6 | Werner Kia | Tallahassee | B | 85 | $0 | $1,222 | 14 |
| 7 | Bmw Of Tallahassee | Tallahassee | B | 82 | $1199 | $798 | 9 |
| 8 | Tallahassee Chrysler Dodge Jeep Ram Fiat | Tallahassee | B | 82 | $1298 | $432 | 6 |
| 9 | Peter Boulware Toyota | Tallahassee | C | 72 | $974 | $224 | 4 |
| 10 | Kraft Nissan | Tallahassee | F | 57 | $1045 | $2,082 | 4 |
How to Use This Data When You Shop
- Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
- Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
- Anchor to the OTD, not the listing. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the listing number.
- Compare three dealers minimum. Even within the same metro, doc fees, add-on policies, and listing accuracy vary widely. Use this ranking as your shortlist.
Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. Data updated quarterly. Last updated: Q3 2026.
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