Dealer Reviews

Best Subaru Dealerships in Virginia, Ranked by CarEdge Data

ZS
Zach Shefska
Published Updated 8 min read

This is the CarEdge Dealer Transparency Index ranking for Subaru dealers across Virginia. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.

We graded every Subaru dealer in Virginia with enough verified out-the-door quotes to score with confidence. One of them, First Team Subaru Suffolk, is CarEdge Certified. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.

Last updated November 3, 2026. CarEdge refreshes these rankings daily as new verified out-the-door quotes come in.

What is the best Subaru dealer in Virginia?

The best Subaru dealer in Virginia by verified out-the-door price data is Cma’s Subaru Of Winchester (Winchester, VA): A grade, 98/100 across 6 verified quotes, with no dealer add-ons in any verified quote.

Close behind:

  1. Beyer Subaru (Alexandria), A grade, 96/100 across 24 verified quotes, with no dealer add-ons in any verified quote.
  2. First Team Subaru Suffolk (Suffolk), A grade, 95/100 across 4 verified quotes, with no dealer add-ons in any verified quote.

Best for:

  • Lowest doc fee: Flow Subaru Of Charlottesville (Charlottesville), $799, against the VA average of $848.
  • No dealer add-ons: Beyer Subaru (Alexandria), none in any of its 24 verified quotes.
  • Selling price under the listing: Stohlman Subaru (Vienna), quotes average 6.7% below the advertised price.
  • Most verified quotes: Beyer Subaru (Alexandria), 24 verified quotes behind its A.

Among the A and B dealers ranked on this page.

Full ranking, fees and add-on data for every graded dealer are below.

CarEdge Certified Subaru Dealers in Virginia

First Team Subaru Suffolk is the only CarEdge Certified Subaru dealer in Virginia. CarEdge Certified is a tier above a letter grade. Certified dealers hold an A grade on the CarEdge Dealer Transparency Index and guarantee four things on every deal:

  • All-in out-the-door price up front
  • No surprise add-ons
  • Fast, real answers
  • An honest, no-pressure experience

CarEdge verifies the guarantee with ongoing AI mystery shops, and a dealer that slips below an A grade loses the badge. Certification is earned from data, never bought.

First Team Subaru Suffolk: CarEdge Certified Subaru dealer in Suffolk

First Team Subaru Suffolk in Suffolk, VA is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (95/100 across 4 verified out-the-door quotes) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal.

  • Doc fee: $999 — above the VA average of $848
  • Add-ons disclosed in written quotes: None detected in verified quotes

See First Team Subaru Suffolk’s grade and verified quotes →

See every CarEdge Certified dealer →

Top 10 Subaru Dealers in Virginia

Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.

#1 — Cma’s Subaru Of Winchester

Grade: A · Score: 98/100 · Winchester, VA

Cma’s Subaru Of Winchester is the top-graded Subaru dealer in Virginia by verified data — A grade, 98/100, based on 6 verified OTD quotes.

  • Doc fee: $899 — above the VA average of $848
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.4% below the advertised listing
  • Verified quotes: 6

See full review & verified quotes →

#2 — Beyer Subaru

Grade: A · Score: 96/100 · Alexandria, VA

Beyer Subaru holds the A grade across 24 verified OTD quotes — a substantial sample size.

  • Doc fee: $995 — above the VA average of $848
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.5% above the advertised listing
  • Verified quotes: 24

See full review & verified quotes →

#3 — First Team Subaru Suffolk

Grade: A · Score: 95/100 · CarEdge Certified · Suffolk, VA

First Team Subaru Suffolk is the only CarEdge Certified Subaru dealer in Virginia. Beyond its A grade (95/100 across 4 verified OTD quotes), it guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience, verified by ongoing CarEdge AI mystery shops.

  • Doc fee: $999 — above the VA average of $848
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.7% above the advertised listing
  • Verified quotes: 4
  • CarEdge Certified: Yes. Guarantee verified by ongoing CarEdge AI mystery shops. What CarEdge Certified means

See full review & verified quotes →

#4 — Safford Subaru Manassas

Grade: A · Score: 95/100 · Manassas, VA

Safford Subaru Manassas adds zero dealer add-ons in any verified quote — rare for an A-grade Subaru dealer.

  • Doc fee: $998 — above the VA average of $848
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.8% below the advertised listing
  • Verified quotes: 23

See full review & verified quotes →

#5 — Sheehy Subaru Springfield

Grade: A · Score: 95/100 · Springfield, VA

Sheehy Subaru Springfield quoted prices 2.2% below the advertised listing — the kind of discount that rewards getting the OTD in writing.

  • Doc fee: $998 — above the VA average of $848
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.2% below the advertised listing
  • Verified quotes: 15

See full review & verified quotes →

#6 — Subaru Of Sterling

Grade: A · Score: 95/100 · Sterling, VA

Subaru Of Sterling quotes prices within 0.1% of the advertised listing — one of the cleanest pricing patterns on this list.

  • Doc fee: $999 — above the VA average of $848
  • Add-ons: None detected in verified quotes
  • Listing accuracy: Quoted price matches the advertised listing
  • Verified quotes: 7

See full review & verified quotes →

#7 — Flow Subaru Of Charlottesville

Grade: A · Score: 93/100 · Charlottesville, VA

Not one verified quote from Flow Subaru Of Charlottesville carried a dealer add-on — a clean record at the A grade.

  • Doc fee: $799 — below the VA average of $848
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.4% above the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#8 — Moore Subaru Richmond

Grade: A · Score: 90/100 · Richmond, VA

What Moore Subaru Richmond advertises is what its verified quotes show — within 0.1% of listing.

  • Doc fee: $995 — above the VA average of $848
  • Add-ons: 31% of quotes, avg $102
  • Listing accuracy: Quoted price matches the advertised listing
  • Verified quotes: 13

See full review & verified quotes →

#9 — Farrish Subaru

Grade: B · Score: 89/100 · Fairfax, VA

Verified quotes from Farrish Subaru came in 2.6% under the advertised listing.

  • Doc fee: $999 — above the VA average of $848
  • Add-ons: 33% of quotes, avg $190
  • Listing accuracy: 2.6% below the advertised listing
  • Verified quotes: 15

See full review & verified quotes →

#10 — Stohlman Subaru

Grade: B · Score: 87/100 · Vienna, VA

Stohlman Subaru priced 6.7% below its own listings on verified deals — a rare direction for the gap to run.

  • Doc fee: $995 — above the VA average of $848
  • Add-ons: 13% of quotes, avg $146
  • Listing accuracy: 6.7% below the advertised listing
  • Verified quotes: 15

See full review & verified quotes →

About the CarEdge Dealer Transparency Index

Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.

Each dealer’s transparency score (out of 100) is weighted across four dimensions:

  • Fee Transparency (30%) — Is the doc fee reasonable compared to the state average?
  • Add-on Behavior (30%) — How often does the dealer bundle add-ons, and at what cost?
  • Price Accuracy (30%) — Does the listing price match the actual OTD price?
  • Data Quality (10%) — More verified quotes mean higher confidence in the grade.

Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60).

Virginia Subaru Dealer Rankings at a Glance

#DealerCityGradeScoreDoc FeeAdd-OnsQuotes
1Cma’s Subaru Of WinchesterWinchesterA98$899$06
2Beyer SubaruAlexandriaA96$995$024
3First Team Subaru Suffolk (CarEdge Certified)SuffolkA95$999$04
4Safford Subaru ManassasManassasA95$998$023
5Sheehy Subaru SpringfieldSpringfieldA95$998$015
6Subaru Of SterlingSterlingA95$999$07
7Flow Subaru Of CharlottesvilleCharlottesvilleA93$799$04
8Moore Subaru RichmondRichmondA90$995$10213
9Farrish SubaruFairfaxB89$999$19015
10Stohlman SubaruViennaB87$995$14615

How to Use This Data When You Shop

  1. Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
  2. Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
  3. Anchor to the OTD, not the listing. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the listing number.
  4. Compare three dealers minimum. Even within the same metro, doc fees, add-on policies, and listing accuracy vary widely. Use this ranking as your shortlist.

Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. CarEdge refreshes the rankings daily as new verified quotes come in.

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