Dealer Reviews

Best Kia Dealerships in Virginia, Ranked by CarEdge Data

ZS
Zach Shefska
Published Updated 10 min read

This is the CarEdge Dealer Transparency Index ranking for Kia dealers across Virginia. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.

We graded every Kia dealer in Virginia with enough verified out-the-door quotes to score with confidence. One of them, First Team Kia, is CarEdge Certified. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.

Last updated October 21, 2026. CarEdge refreshes these rankings daily as new verified out-the-door quotes come in.

What is the best Kia dealer in Virginia?

The best Kia dealer in Virginia by verified out-the-door price data is Charlie Obaugh Kia (Staunton, VA): A grade, 100/100 across 6 verified quotes, with no dealer add-ons in any verified quote.

Close behind:

  1. West Broad Vw Kia (Richmond), A grade, 99/100 across 16 verified quotes, with no dealer add-ons in any verified quote.
  2. Kia Of Lynchburg (Lynchburg), A grade, 98/100 across 5 verified quotes, with no dealer add-ons in any verified quote.

Best for:

Among the A and B dealers ranked on this page.

Full ranking, fees and add-on data for every graded dealer are below.

CarEdge Certified Kia Dealers in Virginia

First Team Kia is the only CarEdge Certified Kia dealer in Virginia. CarEdge Certified is a tier above a letter grade. Certified dealers hold an A grade on the CarEdge Dealer Transparency Index and guarantee four things on every deal:

  • All-in out-the-door price up front
  • No surprise add-ons
  • Fast, real answers
  • An honest, no-pressure experience

CarEdge verifies the guarantee with ongoing AI mystery shops, and a dealer that slips below an A grade loses the badge. Certification is earned from data, never bought.

First Team Kia: CarEdge Certified Kia dealer in Suffolk

First Team Kia in Suffolk, VA is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (95/100 across 8 verified out-the-door quotes) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal.

  • Doc fee: $999 — above the VA average of $839
  • Add-ons disclosed in written quotes: None detected in verified quotes

See First Team Kia’s grade and verified quotes →

See every CarEdge Certified dealer →

Top 14 Kia Dealers in Virginia

Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.

#1 — Charlie Obaugh Kia

Grade: A · Score: 100/100 · Staunton, VA

Charlie Obaugh Kia is the top-graded Kia dealer in Virginia by verified data — A grade, 100/100, based on 6 verified OTD quotes.

  • Doc fee: $716 — below the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.7% below the advertised listing
  • Verified quotes: 6

See full review & verified quotes →

#2 — West Broad Vw Kia

Grade: A · Score: 99/100 · Richmond, VA

West Broad Vw Kia adds zero dealer add-ons in any verified quote — rare for an A-grade Kia dealer.

  • Doc fee: $795 — below the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.7% below the advertised listing
  • Verified quotes: 16

See full review & verified quotes →

#3 — Kia Of Lynchburg

Grade: A · Score: 98/100 · Lynchburg, VA

Kia Of Lynchburg quoted prices 2.6% below the advertised listing — the kind of discount that rewards getting the OTD in writing.

  • Doc fee: $699 — below the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.6% below the advertised listing
  • Verified quotes: 5

See full review & verified quotes →

#4 — Hyman Bros. Kia

Grade: A · Score: 96/100 · Midlothian, VA

Not one verified quote from Hyman Bros. Kia carried a dealer add-on — a clean record at the A grade.

  • Doc fee: $899 — above the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.4% below the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#5 — Beyer Kia Falls Church

Grade: A · Score: 95/100 · Falls Church, VA

Beyer Kia Falls Church quotes prices within 0.4% of the advertised listing — one of the cleanest pricing patterns on this list.

  • Doc fee: $996 — above the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: Quoted price matches the advertised listing
  • Verified quotes: 11

See full review & verified quotes →

#6 — First Team Kia

Grade: A · Score: 95/100 · CarEdge Certified · Suffolk, VA

First Team Kia is the only CarEdge Certified Kia dealer in Virginia. Beyond its A grade (95/100 across 8 verified OTD quotes), it guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience, verified by ongoing CarEdge AI mystery shops.

  • Doc fee: $999 — above the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.0% below the advertised listing
  • Verified quotes: 8
  • CarEdge Certified: Yes. Guarantee verified by ongoing CarEdge AI mystery shops. What CarEdge Certified means

See full review & verified quotes →

#7 — Ourisman Kia Of Alexandria

Grade: A · Score: 95/100 · Alexandria, VA

Ourisman Kia Of Alexandria keeps the F&I office out of it: no add-ons in any verified quote.

  • Doc fee: $999 — above the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.5% above the advertised listing
  • Verified quotes: 8

See full review & verified quotes →

#8 — Dulles Kia

Grade: A · Score: 95/100 · Leesburg, VA

Dulles Kia adds zero dealer add-ons in any verified quote — rare for an A-grade Kia dealer.

  • Doc fee: $995 — above the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.9% above the advertised listing
  • Verified quotes: 5

See full review & verified quotes →

#9 — Safford Kia Manassas

Grade: A · Score: 95/100 · Manassas, VA

Not one verified quote from Safford Kia Manassas carried a dealer add-on — a clean record at the A grade.

  • Doc fee: $998 — above the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.3% above the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#10 — Ourisman Kia Of Fairfax

Grade: A · Score: 94/100 · Fairfax, VA

Verified quotes from Ourisman Kia Of Fairfax came in 2.1% under the advertised listing.

  • Doc fee: $999 — above the VA average of $839
  • Add-ons: 7% of quotes, avg $64
  • Listing accuracy: 2.1% below the advertised listing
  • Verified quotes: 14

See full review & verified quotes →

#11 — Safford Kia Of Fredericksburg

Grade: A · Score: 93/100 · Fredericksburg, VA

Safford Kia Of Fredericksburg keeps the F&I office out of it: no add-ons in any verified quote.

  • Doc fee: $998 — above the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.9% below the advertised listing
  • Verified quotes: 5

See full review & verified quotes →

#12 — Koons Kia Of Woodbridge

Grade: A · Score: 92/100 · Woodbridge, VA

Koons Kia Of Woodbridge priced 4.0% below its own listings on verified deals — a rare direction for the gap to run.

  • Doc fee: $995 — above the VA average of $839
  • Add-ons: 6% of quotes, avg $45
  • Listing accuracy: 4.0% below the advertised listing
  • Verified quotes: 18

See full review & verified quotes →

#13 — Ourisman Chantilly Kia

Grade: A · Score: 92/100 · Chantilly, VA

Ourisman Chantilly Kia adds zero dealer add-ons in any verified quote — rare for an A-grade Kia dealer.

  • Doc fee: $919 — above the VA average of $839
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 3.6% above the advertised listing
  • Verified quotes: 6

See full review & verified quotes →

#14 — Southern Kia Greenbrier

Grade: A · Score: 90/100 · Chesapeake, VA

Southern Kia Greenbrier earns an A-grade on the CarEdge Dealer Transparency Index, based on 12 verified OTD quotes.

  • Doc fee: $990 — above the VA average of $839
  • Add-ons: 25% of quotes, avg $351
  • Listing accuracy: 1.8% above the advertised listing
  • Verified quotes: 12

See full review & verified quotes →

About the CarEdge Dealer Transparency Index

Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.

Each dealer’s transparency score (out of 100) is weighted across four dimensions:

  • Fee Transparency (30%) — Is the doc fee reasonable compared to the state average?
  • Add-on Behavior (30%) — How often does the dealer bundle add-ons, and at what cost?
  • Price Accuracy (30%) — Does the listing price match the actual OTD price?
  • Data Quality (10%) — More verified quotes mean higher confidence in the grade.

Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60).

Virginia Kia Dealer Rankings at a Glance

#DealerCityGradeScoreDoc FeeAdd-OnsQuotes
1Charlie Obaugh KiaStauntonA100$716$06
2West Broad Vw KiaRichmondA99$795$016
3Kia Of LynchburgLynchburgA98$699$05
4Hyman Bros. KiaMidlothianA96$899$04
5Beyer Kia Falls ChurchFalls ChurchA95$996$011
6First Team Kia (CarEdge Certified)SuffolkA95$999$08
7Ourisman Kia Of AlexandriaAlexandriaA95$999$08
8Dulles KiaLeesburgA95$995$05
9Safford Kia ManassasManassasA95$998$04
10Ourisman Kia Of FairfaxFairfaxA94$999$6414
11Safford Kia Of FredericksburgFredericksburgA93$998$05
12Koons Kia Of WoodbridgeWoodbridgeA92$995$4518
13Ourisman Chantilly KiaChantillyA92$919$06
14Southern Kia GreenbrierChesapeakeA90$990$35112

How to Use This Data When You Shop

  1. Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
  2. Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
  3. Anchor to the OTD, not the listing. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the listing number.
  4. Compare three dealers minimum. Even within the same metro, doc fees, add-on policies, and listing accuracy vary widely. Use this ranking as your shortlist.

Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. CarEdge refreshes the rankings daily as new verified quotes come in.

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