Dealer Reviews

Best Ford Dealerships in Florida, Ranked by CarEdge Data

ZS
Zach Shefska
10 min read

Key Takeaways

  • Top 20 Ford dealers in Florida from 34 graded statewide, ranked using verified out-the-door quotes — not Google star ratings.
  • Weikert Ford (Lake Wales) is the highest-graded Ford dealer in Florida.
  • Jarrett Ford Dade City (Dade City) carries the main watch-out — add-ons appear on 37% of verified quotes, averaging $403 — the highest rate here.
  • Get an OTD quote in writing before you visit any dealer. CarEdge tracks real prices, not advertised ones.

This is the CarEdge Dealer Transparency Index ranking for Ford dealers across Florida. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.

We graded 34 Ford dealers across Florida; below are the top 20 by transparency score. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.

About the CarEdge Dealer Transparency Index

Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.

Each dealer’s transparency score (out of 100) is weighted across four dimensions:

  • Fee Transparency (30%) — Is the doc fee reasonable compared to the state average?
  • Add-on Behavior (30%) — How often does the dealer bundle add-ons, and at what cost?
  • Price Accuracy (30%) — Does the listing price match the actual OTD price?
  • Data Quality (10%) — More verified quotes mean higher confidence in the grade.

Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60).

Top 20 Ford Dealers in Florida

Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.

#1 — Weikert Ford

Grade: A · Score: 100/100 · Lake Wales, FL

Weikert Ford is the top-graded Ford dealer in Florida by verified data — A grade, 100/100, based on 11 verified OTD quotes.

  • Doc fee: $399 — well below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 4.6% below the advertised listing
  • Verified quotes: 11

See full review & verified quotes →

#2 — Coggin Ford

Grade: A · Score: 100/100 · Jacksonville, FL

Coggin Ford quoted prices 2.7% below the advertised listing — the kind of discount that rewards getting the OTD in writing.

  • Doc fee: $747 — well below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.7% below the advertised listing
  • Verified quotes: 6

See full review & verified quotes →

#3 — Brandon Ford

Grade: A · Score: 100/100 · Tampa, FL

Brandon Ford adds zero dealer add-ons in any verified quote — rare for an A-grade Ford dealer.

  • Doc fee: $465 — well below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.7% above the advertised listing
  • Verified quotes: 10

See full review & verified quotes →

#4 — Prestige Ford

Grade: A · Score: 100/100 · Mount Dora, FL

Verified quotes from Prestige Ford came in 2.9% under the advertised listing.

  • Doc fee: $874 — below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.9% below the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#5 — Sun State Ford

Grade: A · Score: 100/100 · Orlando, FL

Sun State Ford priced 10.4% below its own listings on verified deals — a rare direction for the gap to run.

  • Doc fee: $695 — well below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 10.4% below the advertised listing
  • Verified quotes: 11

See full review & verified quotes →

#6 — Jarrett-Gordon Ford Davenport

Grade: A · Score: 100/100 · Davenport, FL

Jarrett-Gordon Ford Davenport quoted prices 11.5% below the advertised listing — the kind of discount that rewards getting the OTD in writing.

  • Doc fee: $799 — below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 11.5% below the advertised listing
  • Verified quotes: 7

See full review & verified quotes →

#7 — Murray Ford Superstore

Grade: A · Score: 99/100 · Starke, FL

Verified quotes from Murray Ford Superstore came in 6.0% under the advertised listing.

  • Doc fee: $999 — above the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 6.0% below the advertised listing
  • Verified quotes: 9

See full review & verified quotes →

#8 — Gary Yeomans Ford

Grade: A · Score: 97/100 · Daytona Beach, FL

Gary Yeomans Ford priced 3.3% below its own listings on verified deals — a rare direction for the gap to run.

  • Doc fee: $1000 — above the FL average of $968
  • Add-ons: 11% of quotes, avg $218
  • Listing accuracy: 3.3% below the advertised listing
  • Verified quotes: 9

See full review & verified quotes →

#9 — Parks Ford Of Wesley Chapel

Grade: A · Score: 96/100 · Wesley Chapel, FL

Parks Ford Of Wesley Chapel holds the A grade across 27 verified OTD quotes — a substantial sample size.

  • Doc fee: $1011 — above the FL average of $968
  • Add-ons: 15% of quotes, avg $366
  • Listing accuracy: 8.9% below the advertised listing
  • Verified quotes: 27

See full review & verified quotes →

#10 — Autonation Ford St. Petersburg

Grade: A · Score: 96/100 · St. Petersburg, FL

Autonation Ford St. Petersburg’s $469 doc fee comes in well below the FL average of $968 — money that stays in your pocket at signing.

  • Doc fee: $469 — well below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 8.9% below the advertised listing
  • Verified quotes: 7

See full review & verified quotes →

#11 — Midway Ford

Grade: A · Score: 96/100 · Miami, FL

Not one verified quote from Midway Ford carried a dealer add-on — a clean record at the A grade.

  • Doc fee: $81 — well below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.3% below the advertised listing
  • Verified quotes: 9

See full review & verified quotes →

#12 — Starling Ford

Grade: A · Score: 95/100 · Titusville, FL

Starling Ford quotes prices within 0.9% of the advertised listing — one of the cleanest pricing patterns on this list.

  • Doc fee: $516 — well below the FL average of $968
  • Add-ons: 6% of quotes, avg $1
  • Listing accuracy: 0.9% above the advertised listing
  • Verified quotes: 16

See full review & verified quotes →

#13 — Autonation Ford Sanford

Grade: A · Score: 94/100 · Sanford, FL

Autonation Ford Sanford quoted prices 5.5% below the advertised listing — the kind of discount that rewards getting the OTD in writing.

  • Doc fee: $711 — well below the FL average of $968
  • Add-ons: 14% of quotes, avg $43
  • Listing accuracy: 5.5% below the advertised listing
  • Verified quotes: 7

See full review & verified quotes →

#14 — Veterans Ford

Grade: A · Score: 94/100 · Tampa, FL

At $242, Veterans Ford’s doc fee runs well under the FL norm of $968.

  • Doc fee: $242 — well below the FL average of $968
  • Add-ons: 31% of quotes, avg $307
  • Listing accuracy: 1.0% below the advertised listing
  • Verified quotes: 13

See full review & verified quotes →

#15 — Infiniti

Grade: A · Score: 93/100 · Sanford, FL

Infiniti earns an A-grade on the CarEdge Dealer Transparency Index, based on 7 verified OTD quotes.

  • Doc fee: $640 — well below the FL average of $968
  • Add-ons: 29% of quotes, avg $214
  • Listing accuracy: 1.1% above the advertised listing
  • Verified quotes: 7

See full review & verified quotes →

#16 — Jarrett Ford Dade City

Grade: A · Score: 93/100 · Dade City, FL

Verified quotes from Jarrett Ford Dade City came in 6.2% under the advertised listing.

  • Doc fee: $992 — above the FL average of $968
  • Add-ons: 37% of quotes, avg $403
  • Listing accuracy: 6.2% below the advertised listing
  • Verified quotes: 19

See full review & verified quotes →

#17 — Autonation Ford Miami

Grade: A · Score: 92/100 · Hialeah, FL

Autonation Ford Miami keeps the F&I office out of it: no add-ons in any verified quote.

  • Doc fee: $746 — well below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 4.8% above the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#18 — Coggin Deland Ford

Grade: A · Score: 90/100 · Orange City, FL

Coggin Deland Ford priced 6.0% below its own listings on verified deals — a rare direction for the gap to run.

  • Doc fee: $355 — well below the FL average of $968
  • Add-ons: 22% of quotes, avg $111
  • Listing accuracy: 6.0% below the advertised listing
  • Verified quotes: 9

See full review & verified quotes →

#19 — Mullinax Ford

Grade: A · Score: 90/100 · Apopka, FL

Mullinax Ford earns the A grade with 53 verified OTD quotes — one of the deepest datasets on this list.

  • Doc fee: $0 — well below the FL average of $968
  • Add-ons: 8% of quotes, avg $1,055
  • Listing accuracy: 0.8% below the advertised listing
  • Verified quotes: 53

See full review & verified quotes →

#20 — Sarasota Ford

Grade: A · Score: 90/100 · Sarasota, FL

Sarasota Ford quoted prices 6.2% below the advertised listing — the kind of discount that rewards getting the OTD in writing.

  • Doc fee: $0 — well below the FL average of $968
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 6.2% below the advertised listing
  • Verified quotes: 12

See full review & verified quotes →

Florida Ford Dealer Rankings at a Glance

#DealerCityGradeScoreDoc FeeAdd-OnsQuotes
1Weikert FordLake WalesA100$399$011
2Coggin FordJacksonvilleA100$747$06
3Brandon FordTampaA100$465$010
4Prestige FordMount DoraA100$874$04
5Sun State FordOrlandoA100$695$011
6Jarrett-Gordon Ford DavenportDavenportA100$799$07
7Murray Ford SuperstoreStarkeA99$999$09
8Gary Yeomans FordDaytona BeachA97$1000$2189
9Parks Ford Of Wesley ChapelWesley ChapelA96$1011$36627
10Autonation Ford St. PetersburgSt. PetersburgA96$469$07
11Midway FordMiamiA96$81$09
12Starling FordTitusvilleA95$516$116
13Autonation Ford SanfordSanfordA94$711$437
14Veterans FordTampaA94$242$30713
15InfinitiSanfordA93$640$2147
16Jarrett Ford Dade CityDade CityA93$992$40319
17Autonation Ford MiamiHialeahA92$746$04
18Coggin Deland FordOrange CityA90$355$1119
19Mullinax FordApopkaA90$0$1,05553
20Sarasota FordSarasotaA90$0$012

How to Use This Data When You Shop

  1. Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
  2. Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
  3. Anchor to the OTD, not the listing. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the listing number.
  4. Compare three dealers minimum. Even within the same metro, doc fees, add-on policies, and listing accuracy vary widely. Use this ranking as your shortlist.

Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. Data updated quarterly. Last updated: Q2 2026.

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