Dealer Reviews

Best Toyota Dealerships in Massachusetts, Ranked by CarEdge Data

ZS
Zach Shefska
11 min read

Key Takeaways

  • Top 20 Toyota dealers in Massachusetts from 23 graded statewide, ranked using verified out-the-door quotes — not Google star ratings.
  • Herb Chambers Toyota Of Auburn (Auburn) is the highest-graded Toyota dealer in Massachusetts.
  • Every ranked dealer earned an A — a strong statewide field with no major add-on or pricing red flags in verified quotes.
  • Get an OTD quote in writing before you visit any dealer. CarEdge tracks real prices, not advertised ones.

This is the CarEdge Dealer Transparency Index ranking for Toyota dealers across Massachusetts. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.

We graded 23 Toyota dealers across Massachusetts; below are the top 20 by transparency score. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.

Last updated October 1, 2026. CarEdge refreshes these rankings daily as new verified out-the-door quotes come in.

The Best Toyota Dealers in Massachusetts

The best Toyota dealer in Massachusetts by verified out-the-door price data is Herb Chambers Toyota Of Auburn (Auburn, MA): A grade, 100/100 across 16 verified quotes, with no dealer add-ons in any verified quote.

Close behind:

  1. Herb Chambers Toyota Of Boston (Medford), A grade, 100/100 across 16 verified quotes, with no dealer add-ons in any verified quote.
  2. Wellesley Toyota (Wellesley), A grade, 100/100 across 8 verified quotes, with no dealer add-ons in any verified quote.

Full ranking, fees and add-on data for every graded dealer are below.

Top 20 Toyota Dealers in Massachusetts

Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.

#1 — Herb Chambers Toyota Of Auburn

Grade: A · Score: 100/100 · Auburn, MA

Herb Chambers Toyota Of Auburn is the top-graded Toyota dealer in Massachusetts by verified data — A grade, 100/100, based on 16 verified OTD quotes.

  • Doc fee: $499 — below the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 3.6% below the advertised listing
  • Verified quotes: 16

See full review & verified quotes →

#2 — Herb Chambers Toyota Of Boston

Grade: A · Score: 100/100 · Medford, MA

Herb Chambers Toyota Of Boston adds zero dealer add-ons in any verified quote — rare for an A-grade Toyota dealer.

  • Doc fee: $499 — below the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: Quoted price matches the advertised listing
  • Verified quotes: 16

See full review & verified quotes →

#3 — Wellesley Toyota

Grade: A · Score: 100/100 · Wellesley, MA

Wellesley Toyota quoted prices 5.0% below the advertised listing — the kind of discount that rewards getting the OTD in writing.

  • Doc fee: $433 — well below the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 5.0% below the advertised listing
  • Verified quotes: 8

See full review & verified quotes →

#4 — Falmouth Toyota

Grade: A · Score: 100/100 · Bourne, MA

Falmouth Toyota quotes prices within 0.8% of the advertised listing — one of the cleanest pricing patterns on this list.

  • Doc fee: $195 — well below the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.8% below the advertised listing
  • Verified quotes: 6

See full review & verified quotes →

#5 — Koch Route 2 Toyota

Grade: A · Score: 100/100 · Lancaster, MA

Not one verified quote from Koch Route 2 Toyota carried a dealer add-on — a clean record at the A grade.

  • Doc fee: $981 — well above the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.4% below the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#6 — Lexington Toyota

Grade: A · Score: 100/100 · Lexington, MA

Lexington Toyota keeps the F&I office out of it: no add-ons in any verified quote.

  • Doc fee: $385 — well below the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.6% above the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#7 — Woburn Toyota

Grade: A · Score: 99/100 · Woburn, MA

Woburn Toyota earns the A grade with 30 verified OTD quotes — one of the deepest datasets on this list.

  • Doc fee: $601 — above the MA average of $559
  • Add-ons: 3% of quotes, avg $47
  • Listing accuracy: 2.2% below the advertised listing
  • Verified quotes: 30

See full review & verified quotes →

#8 — Westboro Toyota

Grade: A · Score: 99/100 · Westborough, MA

Westboro Toyota adds zero dealer add-ons in any verified quote — rare for an A-grade Toyota dealer.

  • Doc fee: $595 — above the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.0% below the advertised listing
  • Verified quotes: 5

See full review & verified quotes →

#9 — Mcgee Toyota Of Dudley

Grade: A · Score: 99/100 · Dudley, MA

Not one verified quote from Mcgee Toyota Of Dudley carried a dealer add-on — a clean record at the A grade.

  • Doc fee: $599 — above the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.8% below the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#10 — Ira Toyota Of Danvers

Grade: A · Score: 98/100 · Danvers, MA

Add-ons showed on only 7% of Ira Toyota Of Danvers’s verified quotes — restrained by segment standards.

  • Doc fee: $531 — below the MA average of $559
  • Add-ons: 7% of quotes, avg $20
  • Listing accuracy: 1.5% below the advertised listing
  • Verified quotes: 15

See full review & verified quotes →

#11 — Toyota Of Watertown

Grade: A · Score: 98/100 · Watertown, MA

Toyota Of Watertown keeps add-ons on just 13% of verified quotes — light for an A-grade dealer.

  • Doc fee: $497 — below the MA average of $559
  • Add-ons: 13% of quotes, avg $84
  • Listing accuracy: Quoted price matches the advertised listing
  • Verified quotes: 8

See full review & verified quotes →

#12 — Nucar Toyota Of North Attleboro

Grade: A · Score: 98/100 · North Attleborough, MA

Verified quotes from Nucar Toyota Of North Attleboro came in 2.2% under the advertised listing.

  • Doc fee: $529 — below the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.2% below the advertised listing
  • Verified quotes: 5

See full review & verified quotes →

#13 — Tasca Toyota Boston

Grade: A · Score: 97/100 · Boston, MA

Not one verified quote from Tasca Toyota Boston carried a dealer add-on — a clean record at the A grade.

  • Doc fee: $499 — below the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.9% below the advertised listing
  • Verified quotes: 12

See full review & verified quotes →

#14 — Acton Toyota Of Littleton

Grade: A · Score: 97/100 · Littleton, MA

Acton Toyota Of Littleton keeps the F&I office out of it: no add-ons in any verified quote.

  • Doc fee: $495 — below the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 1.9% below the advertised listing
  • Verified quotes: 6

See full review & verified quotes →

#15 — Mcgee Toyota Of Hanover

Grade: A · Score: 96/100 · Hanover, MA

Mcgee Toyota Of Hanover priced 2.0% below its own listings on verified deals — a rare direction for the gap to run.

  • Doc fee: $691 — well above the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 2.0% below the advertised listing
  • Verified quotes: 13

See full review & verified quotes →

#16 — Nucar Toyota Of Norwood

Grade: A · Score: 95/100 · Norwood, MA

Add-ons showed on only 14% of Nucar Toyota Of Norwood’s verified quotes — restrained by segment standards.

  • Doc fee: $529 — below the MA average of $559
  • Add-ons: 14% of quotes, avg $43
  • Listing accuracy: 1.4% above the advertised listing
  • Verified quotes: 7

See full review & verified quotes →

#17 — Koch Rt2 Toyota

Grade: A · Score: 93/100 · Lancaster, MA

Not one verified quote from Koch Rt2 Toyota carried a dealer add-on — a clean record at the A grade.

  • Doc fee: $495 — below the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.6% below the advertised listing
  • Verified quotes: 7

See full review & verified quotes →

#18 — Copeland Toyota

Grade: A · Score: 92/100 · Brockton, MA

Copeland Toyota holds the A grade across 23 verified OTD quotes — a substantial sample size.

  • Doc fee: $595 — above the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 12.8% below the advertised listing
  • Verified quotes: 23

See full review & verified quotes →

#19 — Balise Toyota

Grade: A · Score: 92/100 · West Springfield, MA

Balise Toyota keeps the F&I office out of it: no add-ons in any verified quote.

  • Doc fee: $779 — well above the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 0.9% below the advertised listing
  • Verified quotes: 9

See full review & verified quotes →

#20 — Sullivan Brothers Toyota

Grade: A · Score: 92/100 · Kingston, MA

Sullivan Brothers Toyota adds zero dealer add-ons in any verified quote — rare for an A-grade Toyota dealer.

  • Doc fee: $599 — above the MA average of $559
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 3.5% above the advertised listing
  • Verified quotes: 6

See full review & verified quotes →

About the CarEdge Dealer Transparency Index

Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.

Each dealer’s transparency score (out of 100) is weighted across four dimensions:

  • Fee Transparency (30%) — Is the doc fee reasonable compared to the state average?
  • Add-on Behavior (30%) — How often does the dealer bundle add-ons, and at what cost?
  • Price Accuracy (30%) — Does the listing price match the actual OTD price?
  • Data Quality (10%) — More verified quotes mean higher confidence in the grade.

Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60).

Toyota Dealers by Metro in Massachusetts

Shopping a specific city? These metro-level rankings drill into Toyota dealers near each major Massachusetts market:

Massachusetts Toyota Dealer Rankings at a Glance

#DealerCityGradeScoreDoc FeeAdd-OnsQuotes
1Herb Chambers Toyota Of AuburnAuburnA100$499$016
2Herb Chambers Toyota Of BostonMedfordA100$499$016
3Wellesley ToyotaWellesleyA100$433$08
4Falmouth ToyotaBourneA100$195$06
5Koch Route 2 ToyotaLancasterA100$981$04
6Lexington ToyotaLexingtonA100$385$04
7Woburn ToyotaWoburnA99$601$4730
8Westboro ToyotaWestboroughA99$595$05
9Mcgee Toyota Of DudleyDudleyA99$599$04
10Ira Toyota Of DanversDanversA98$531$2015
11Toyota Of WatertownWatertownA98$497$848
12Nucar Toyota Of North AttleboroNorth AttleboroughA98$529$05
13Tasca Toyota BostonBostonA97$499$012
14Acton Toyota Of LittletonLittletonA97$495$06
15Mcgee Toyota Of HanoverHanoverA96$691$013
16Nucar Toyota Of NorwoodNorwoodA95$529$437
17Koch Rt2 ToyotaLancasterA93$495$07
18Copeland ToyotaBrocktonA92$595$023
19Balise ToyotaWest SpringfieldA92$779$09
20Sullivan Brothers ToyotaKingstonA92$599$06

How to Use This Data When You Shop

  1. Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
  2. Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
  3. Anchor to the OTD, not the listing. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the listing number.
  4. Compare three dealers minimum. Even within the same metro, doc fees, add-on policies, and listing accuracy vary widely. Use this ranking as your shortlist.

Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. CarEdge refreshes the rankings daily as new verified quotes come in.

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