Dealer Reviews

Best Toyota Dealerships in Florida, Ranked by CarEdge Data

ZS
Zach Shefska
Published Updated 16 min read

This is the CarEdge Dealer Transparency Index ranking for Toyota dealers across Florida. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.

We graded 55 Toyota dealers across Florida; below are the top 20 by transparency score. Two of them, Seminole Toyota and South Dade Toyota Of Homestead, are CarEdge Certified. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.

Last updated November 13, 2026. CarEdge refreshes these rankings daily as new verified out-the-door quotes come in.

What is the best Toyota dealer in Florida?

The best Toyota dealer in Florida by verified out-the-door price data is Headquarter Toyota (Hialeah, FL): A grade, 100/100 across 14 quotes from the past year, with no quoted add-ons in its 14 quotes from the past year.

Close behind:

  1. Ed Morse Delray Toyota (Delray Beach), A grade, 100/100 across 13 quotes from the past year, with no quoted add-ons in its 13 quotes from the past year.
  2. Palm Beach Toyota (West Palm Beach), A grade, 100/100 across 10 quotes from the past year, with no quoted add-ons in its 10 quotes from the past year.

Best for:

  • Lowest dealer fees: Marianna Toyota (Marianna), $705, against the FL median of $1,299.
  • No quoted add-ons: Headquarter Toyota (Hialeah), none in its 14 quotes from the past year.
  • Most quotes, past year: Village Toyota (Homosassa), 35 quotes from the past year behind its A.

Among the A and B dealers ranked on this page.

Full ranking, dealer fees and quoted add-ons for every graded dealer are below.

CarEdge Certified Toyota Dealers in Florida

Seminole Toyota, South Dade Toyota Of Homestead, Autonation Toyota Winter Park, Toyota Of Deerfield Beach, and Earl Stewart Toyota are the CarEdge Certified Toyota dealers in Florida. CarEdge Certified is a tier above a letter grade. Certified dealers hold an A grade on the CarEdge Dealer Transparency Index and guarantee four things on every deal:

  • All-in out-the-door price up front
  • No surprise add-ons
  • Fast, real answers
  • An honest, no-pressure experience

CarEdge verifies the guarantee with ongoing AI mystery shops, and a dealer that slips below an A grade loses the badge. Certification is earned from data, never bought.

Seminole Toyota: CarEdge Certified Toyota dealer in Sanford

Seminole Toyota in Sanford, FL is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (96/100 across 13 quotes from the past year) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal.

  • Dealer fees: $1,399 — above the FL median of $1,299

See Seminole Toyota’s grade and verified quotes →

South Dade Toyota Of Homestead: CarEdge Certified Toyota dealer in Homestead

South Dade Toyota Of Homestead in Homestead, FL is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (94/100 across 8 quotes from the past year) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal.

  • Dealer fees: $1,494 — above the FL median of $1,299

See South Dade Toyota Of Homestead’s grade and verified quotes →

Autonation Toyota Winter Park: CarEdge Certified Toyota dealer in Winter Park

Autonation Toyota Winter Park in Winter Park, FL is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (92/100 across 37 quotes from the past year) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal.

  • Dealer fees: $1,494 — above the FL median of $1,299

See Autonation Toyota Winter Park’s grade and verified quotes →

Toyota Of Deerfield Beach: CarEdge Certified Toyota dealer in Deerfield Beach

Toyota Of Deerfield Beach in Deerfield Beach, FL is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (92/100 across 28 quotes from the past year) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal. CarEdge last mystery shopped Toyota Of Deerfield Beach on November 4, 2026.

  • Dealer fees: $1,398 — above the FL median of $1,299

See Toyota Of Deerfield Beach’s grade and verified quotes →

Earl Stewart Toyota: CarEdge Certified Toyota dealer in Lake Park

Earl Stewart Toyota in Lake Park, FL is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (92/100 across 5 quotes from the past year) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal. CarEdge last mystery shopped Earl Stewart Toyota on October 16, 2026.

  • Dealer fees: $0 — confirmed by CarEdge: no dealer fees

See Earl Stewart Toyota’s grade and verified quotes →

See every CarEdge Certified dealer →

Top 20 Toyota Dealers in Florida

Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.

#1 — Headquarter Toyota

Grade: A · Score: 100/100 · Hialeah, FL

Headquarter Toyota is the top-graded Toyota dealer in Florida by verified data — A grade, 100/100, based on 14 quotes from the past year.

  • Dealer fees: $1,162 — below the FL median of $1,299
  • Quoted add-ons: None in 14 quotes from the past year
  • Quotes, past year: 14

See full review & verified quotes →

#2 — Ed Morse Delray Toyota

Grade: A · Score: 100/100 · Delray Beach, FL

Ed Morse Delray Toyota put no quoted add-ons on any of its 13 quotes from the past year — rare for an A-grade Toyota dealer.

  • Dealer fees: $1,199 — below the FL median of $1,299
  • Quoted add-ons: None in 13 quotes from the past year
  • Quotes, past year: 13

See full review & verified quotes →

#3 — Palm Beach Toyota

Grade: A · Score: 100/100 · West Palm Beach, FL

Not one of Palm Beach Toyota’s 10 quotes from the past year carried a quoted add-on — a clean record at the A grade.

  • Dealer fees: $1,000 — below the FL median of $1,299
  • Quoted add-ons: None in 10 quotes from the past year
  • Quotes, past year: 10

See full review & verified quotes →

#4 — Bev Smith Toyota

Grade: A · Score: 100/100 · Fort Pierce, FL

Bev Smith Toyota keeps the F&I office out of it: no quoted add-ons in its 6 quotes from the past year.

  • Dealer fees: $999 — below the FL median of $1,299
  • Quoted add-ons: None in 6 quotes from the past year
  • Quotes, past year: 6

See full review & verified quotes →

#5 — Marianna Toyota

Grade: A · Score: 100/100 · Marianna, FL

Marianna Toyota’s $705 in dealer fees comes in well below the FL median of $1,299 — money that stays in your pocket at signing.

  • Dealer fees: $705 — below the FL median of $1,299
  • Quoted add-ons: None in 4 quotes from the past year
  • Quotes, past year: 4

See full review & verified quotes →

#6 — Village Toyota

Grade: A · Score: 99/100 · Homosassa, FL

Village Toyota earns the A grade with 35 quotes from the past year — one of the deepest datasets on this list.

  • Dealer fees: $1,112 — below the FL median of $1,299
  • Quoted add-ons: On 1 of 35 quotes from the past year (3%)
  • Quotes, past year: 35

See full review & verified quotes →

#7 — Gettel Toyota Of Bradenton

Grade: A · Score: 99/100 · Bradenton, FL

Quoted add-ons showed on only 17% of Gettel Toyota Of Bradenton’s quotes from the past year — restrained by segment standards.

  • Dealer fees: $1,299 — at the FL median
  • Quoted add-ons: On 1 of 6 quotes from the past year (17%)
  • Quotes, past year: 6

See full review & verified quotes →

#8 — Panama City Toyota

Grade: A · Score: 98/100 · Panama City, FL

Not one of Panama City Toyota’s 8 quotes from the past year carried a quoted add-on — a clean record at the A grade.

  • Dealer fees: $1,182 — below the FL median of $1,299
  • Quoted add-ons: None in 8 quotes from the past year
  • Quotes, past year: 8

See full review & verified quotes →

#9 — Treasure Coast Toyota Of Stuart

Grade: A · Score: 97/100 · Stuart, FL

Quoted add-ons showed on only 6% of Treasure Coast Toyota Of Stuart’s quotes from the past year — restrained by segment standards.

  • Dealer fees: $905 — below the FL median of $1,299
  • Quoted add-ons: On 1 of 17 quotes from the past year (6%)
  • Quotes, past year: 17

See full review & verified quotes →

#10 — Coggin Toyota At The Avenues

Grade: A · Score: 97/100 · Jacksonville, FL

Coggin Toyota At The Avenues put quoted add-ons on just 14% of its quotes from the past year — light for an A-grade dealer.

  • Dealer fees: $998 — below the FL median of $1,299
  • Quoted add-ons: On 2 of 14 quotes from the past year (14%)
  • Quotes, past year: 14

See full review & verified quotes →

#11 — Gettel Toyota Ocala

Grade: A · Score: 97/100 · Ocala, FL

Gettel Toyota Ocala earns an A-grade on the CarEdge Dealer Transparency Index, based on 7 quotes from the past year.

  • Dealer fees: $1,299 — at the FL median
  • Quoted add-ons: On 3 of 7 quotes from the past year (43%)
  • Quotes, past year: 7

See full review & verified quotes →

#12 — Seminole Toyota

Grade: A · Score: 96/100 · CarEdge Certified · Sanford, FL

Seminole Toyota is one of five CarEdge Certified Toyota dealers in Florida. Beyond its A grade (96/100 across 13 quotes from the past year), it guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience, verified by ongoing CarEdge AI mystery shops.

  • Dealer fees: $1,399 — above the FL median of $1,299
  • Quotes, past year: 13
  • CarEdge Certified: Yes. Guarantee verified by ongoing CarEdge AI mystery shops. What CarEdge Certified means

See full review & verified quotes →

#13 — Gettel Toyota Of Lakewood

Grade: A · Score: 96/100 · Bradenton, FL

Quoted add-ons showed on only 20% of Gettel Toyota Of Lakewood’s quotes from the past year — restrained by segment standards.

  • Dealer fees: $1,299 — at the FL median
  • Quoted add-ons: On 2 of 10 quotes from the past year (20%)
  • Quotes, past year: 10

See full review & verified quotes →

#14 — Bob Tyler Toyota

Grade: A · Score: 96/100 · Pensacola, FL

Bob Tyler Toyota keeps the F&I office out of it: no quoted add-ons in its 6 quotes from the past year.

  • Dealer fees: $1,083 — below the FL median of $1,299
  • Quoted add-ons: None in 6 quotes from the past year
  • Quotes, past year: 6

See full review & verified quotes →

#15 — Daytona Toyota

Grade: A · Score: 95/100 · Daytona Beach, FL

Daytona Toyota put no quoted add-ons on any of its 13 quotes from the past year — rare for an A-grade Toyota dealer.

  • Dealer fees: $1,599 — above the FL median of $1,299
  • Quoted add-ons: None in 13 quotes from the past year
  • Quotes, past year: 13

See full review & verified quotes →

#16 — Sebring Toyota

Grade: A · Score: 95/100 · Sebring, FL

Sebring Toyota put quoted add-ons on just 18% of its quotes from the past year — light for an A-grade dealer.

  • Dealer fees: $1,296 — below the FL median of $1,299
  • Quoted add-ons: On 2 of 11 quotes from the past year (18%)
  • Quotes, past year: 11

See full review & verified quotes →

#17 — Gettel Toyota Gainesville

Grade: A · Score: 95/100 · Gainesville, FL

Quoted add-ons showed on only 22% of Gettel Toyota Gainesville’s quotes from the past year — restrained by segment standards.

  • Dealer fees: $1,299 — at the FL median
  • Quoted add-ons: On 2 of 9 quotes from the past year (22%)
  • Quotes, past year: 9

See full review & verified quotes →

#18 — Toyota Of Hollywood

Grade: A · Score: 95/100 · Hollywood, FL

Toyota Of Hollywood put quoted add-ons on just 14% of its quotes from the past year — light for an A-grade dealer.

  • Dealer fees: $1,448 — above the FL median of $1,299
  • Quoted add-ons: On 1 of 7 quotes from the past year (14%)
  • Quotes, past year: 7

See full review & verified quotes →

#19 — South Dade Toyota Of Homestead

Grade: A · Score: 94/100 · CarEdge Certified · Homestead, FL

South Dade Toyota Of Homestead is one of five CarEdge Certified Toyota dealers in Florida. Beyond its A grade (94/100 across 8 quotes from the past year), it guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience, verified by ongoing CarEdge AI mystery shops.

  • Dealer fees: $1,494 — above the FL median of $1,299
  • Quotes, past year: 8
  • CarEdge Certified: Yes. Guarantee verified by ongoing CarEdge AI mystery shops. What CarEdge Certified means

See full review & verified quotes →

#20 — Autonation Toyota Pinellas Park

Grade: A · Score: 93/100 · Pinellas Park, FL

Quoted add-ons showed on only 6% of Autonation Toyota Pinellas Park’s quotes from the past year — restrained by segment standards.

  • Dealer fees: $1,494 — above the FL median of $1,299
  • Quoted add-ons: On 1 of 18 quotes from the past year (6%)
  • Quotes, past year: 18

See full review & verified quotes →

About the CarEdge Dealer Transparency Index

Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.

Only quotes from the past year count. We split them into four groups, newest first: the newest counts 50%, then 30%, 15% and 5%.

Each dealer’s transparency score (out of 100) is weighted across four dimensions:

  • Fee Transparency (30%) — Are the dealer’s fees reasonable? We add up every dealer fee and compare the total with the state median.
  • Add-on Behavior (30%) — How often does the dealer include quoted add-ons like paint protection or theft deterrent, the kind you can’t say no to? Add-ons the dealer marks as optional don’t count against them.
  • Price Accuracy (30%) — Does the advertised price include every charge you have to pay? We check each quote against the vehicle page: dealer fees, add-ons, the advertised price and the discount.
  • Data Quality (10%) — Does the quote list taxes, dealer fees, add-ons and government fees each on its own line? Each one is worth a quarter.

Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60). Read the methodology →

Toyota Dealers by Metro in Florida

Shopping a specific city? These metro-level rankings drill into Toyota dealers near each major Florida market:

Florida Toyota Dealer Rankings at a Glance

#DealerCityGradeScoreDealer FeesQuoted Add-onsQuotes, Past Year
1Headquarter ToyotaHialeahA100$1,162None14
2Ed Morse Delray ToyotaDelray BeachA100$1,199None13
3Palm Beach ToyotaWest Palm BeachA100$1,000None10
4Bev Smith ToyotaFort PierceA100$999None6
5Marianna ToyotaMariannaA100$705None4
6Village ToyotaHomosassaA99$1,1123%35
7Gettel Toyota Of BradentonBradentonA99$1,29917%6
8Panama City ToyotaPanama CityA98$1,182None8
9Treasure Coast Toyota Of StuartStuartA97$9056%17
10Coggin Toyota At The AvenuesJacksonvilleA97$99814%14
11Gettel Toyota OcalaOcalaA97$1,29943%7
12Seminole Toyota (CarEdge Certified)SanfordA96$1,399—13
13Gettel Toyota Of LakewoodBradentonA96$1,29920%10
14Bob Tyler ToyotaPensacolaA96$1,083None6
15Daytona ToyotaDaytona BeachA95$1,599None13
16Sebring ToyotaSebringA95$1,29618%11
17Gettel Toyota GainesvilleGainesvilleA95$1,29922%9
18Toyota Of HollywoodHollywoodA95$1,44814%7
19South Dade Toyota Of Homestead (CarEdge Certified)HomesteadA94$1,494—8
20Autonation Toyota Pinellas ParkPinellas ParkA93$1,4946%18

How to Use This Data When You Shop

  1. Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
  2. Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
  3. Anchor to the OTD, not the advertised price. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the advertised number.
  4. Compare three dealers minimum. Even within the same metro, dealer fees, quoted add-ons and advertised price accuracy vary widely. Use this ranking as your shortlist.

Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. CarEdge refreshes the rankings daily as new verified quotes come in.

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