Best Toyota Dealerships in Virginia, Ranked by CarEdge Data
Key Takeaways
- Top 19 Toyota dealers in Virginia, ranked using verified out-the-door quotes — not Google star ratings.
- Berglund Toyota (Lynchburg) is the highest-graded Toyota dealer in Virginia.
- Haley Toyota Of Richmond (Midlothian) carries the main watch-out — add-ons appear on 89% of verified quotes, averaging $284 — the highest rate here.
- Get an OTD quote in writing before you visit any dealer. CarEdge tracks real prices, not advertised ones.
This is the CarEdge Dealer Transparency Index ranking for Toyota dealers across Virginia. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.
We graded every Toyota dealer in Virginia with enough verified out-the-door quotes to score with confidence. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.
About the CarEdge Dealer Transparency Index
Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.
Each dealer’s transparency score (out of 100) is weighted across four dimensions:
- Fee Transparency (30%) — Is the doc fee reasonable compared to the state average?
- Add-on Behavior (30%) — How often does the dealer bundle add-ons, and at what cost?
- Price Accuracy (30%) — Does the listing price match the actual OTD price?
- Data Quality (10%) — More verified quotes mean higher confidence in the grade.
Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60).
Top 19 Toyota Dealers in Virginia
Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.
#1 — Berglund Toyota
Grade: A · Score: 99/100 · Lynchburg, VA
Berglund Toyota is the top-graded Toyota dealer in Virginia by verified data — A grade, 99/100, based on 13 verified OTD quotes.
- Doc fee: $568 — well below the VA average of $863
- Add-ons: None detected in verified quotes
- Listing accuracy: 0.8% above the advertised listing
- Verified quotes: 13
See full review & verified quotes →
#2 — Ourisman Toyota Of Richmond
Grade: A · Score: 98/100 · Henrico, VA
Ourisman Toyota Of Richmond adds zero dealer add-ons in any verified quote — rare for an A-grade Toyota dealer.
- Doc fee: $787 — below the VA average of $863
- Add-ons: None detected in verified quotes
- Listing accuracy: 1.1% below the advertised listing
- Verified quotes: 8
See full review & verified quotes →
#3 — Bill Page Toyota
Grade: A · Score: 96/100 · Falls Church, VA
Bill Page Toyota earns the A grade with 40 verified OTD quotes — one of the deepest datasets on this list.
- Doc fee: $973 — above the VA average of $863
- Add-ons: None detected in verified quotes
- Listing accuracy: Quoted price matches the advertised listing
- Verified quotes: 40
See full review & verified quotes →
#4 — Toyota Woodbridge
Grade: A · Score: 96/100 · Woodbridge, VA
Toyota Woodbridge quotes prices within 0.8% of the advertised listing — one of the cleanest pricing patterns on this list.
- Doc fee: $999 — above the VA average of $863
- Add-ons: None detected in verified quotes
- Listing accuracy: 0.8% below the advertised listing
- Verified quotes: 18
See full review & verified quotes →
#5 — Alexandria Toyota
Grade: A · Score: 95/100 · Alexandria, VA
Alexandria Toyota earns the A grade with 30 verified OTD quotes — one of the deepest datasets on this list.
- Doc fee: $879 — above the VA average of $863
- Add-ons: 3% of quotes, avg $10
- Listing accuracy: 2.4% above the advertised listing
- Verified quotes: 30
See full review & verified quotes →
#6 — Miller Toyota
Grade: A · Score: 95/100 · Manassas, VA
Add-ons showed on only 5% of Miller Toyota’s verified quotes — restrained by segment standards.
- Doc fee: $667 — well below the VA average of $863
- Add-ons: 5% of quotes, avg $560
- Listing accuracy: 1.0% below the advertised listing
- Verified quotes: 19
See full review & verified quotes →
#7 — Ourisman Chantilly Toyota
Grade: A · Score: 94/100 · Chantilly, VA
Ourisman Chantilly Toyota’s $411 doc fee comes in well below the VA average of $863 — money that stays in your pocket at signing.
- Doc fee: $411 — well below the VA average of $863
- Add-ons: None detected in verified quotes
- Listing accuracy: 2.0% above the advertised listing
- Verified quotes: 36
See full review & verified quotes →
#8 — Hall Toyota Virginia Beach
Grade: A · Score: 94/100 · Virginia Beach, VA
Hall Toyota Virginia Beach keeps the F&I office out of it: no add-ons in any verified quote.
- Doc fee: $796 — below the VA average of $863
- Add-ons: None detected in verified quotes
- Listing accuracy: 1.3% above the advertised listing
- Verified quotes: 5
See full review & verified quotes →
#9 — Flow Toyota Of Charlottesville
Grade: A · Score: 94/100 · Charlottesville, VA
Add-ons showed on only 19% of Flow Toyota Of Charlottesville’s verified quotes — restrained by segment standards.
- Doc fee: $799 — below the VA average of $863
- Add-ons: 19% of quotes, avg $561
- Listing accuracy: 0.6% below the advertised listing
- Verified quotes: 16
See full review & verified quotes →
#10 — Koons Toyota Arlington
Grade: A · Score: 94/100 · Arlington, VA
Not one verified quote from Koons Toyota Arlington carried a dealer add-on — a clean record at the A grade.
- Doc fee: $995 — above the VA average of $863
- Add-ons: None detected in verified quotes
- Listing accuracy: 4.0% above the advertised listing
- Verified quotes: 5
See full review & verified quotes →
#11 — Priority Toyota Springfield
Grade: A · Score: 94/100 · Springfield, VA
Priority Toyota Springfield earns the A grade with 33 verified OTD quotes — one of the deepest datasets on this list.
- Doc fee: $759 — below the VA average of $863
- Add-ons: None detected in verified quotes
- Listing accuracy: 1.3% below the advertised listing
- Verified quotes: 33
See full review & verified quotes →
#12 — Sheehy Toyota Of Fredericksburg
Grade: A · Score: 93/100 · Fredericksburg, VA
Sheehy Toyota Of Fredericksburg holds the A grade across 28 verified OTD quotes — a substantial sample size.
- Doc fee: $869 — above the VA average of $863
- Add-ons: 14% of quotes, avg $88
- Listing accuracy: 1.9% above the advertised listing
- Verified quotes: 28
See full review & verified quotes →
#13 — Koons Toyota Of Tysons
Grade: A · Score: 92/100 · Vienna, VA
Koons Toyota Of Tysons keeps the F&I office out of it: no add-ons in any verified quote.
- Doc fee: $873 — above the VA average of $863
- Add-ons: None detected in verified quotes
- Listing accuracy: 4.2% above the advertised listing
- Verified quotes: 17
See full review & verified quotes →
#14 — Classic Toyota Hampton
Grade: A · Score: 92/100 · Hampton, VA
At $428, Classic Toyota Hampton’s doc fee runs well under the VA norm of $863.
- Doc fee: $428 — well below the VA average of $863
- Add-ons: 29% of quotes, avg $331
- Listing accuracy: 1.6% below the advertised listing
- Verified quotes: 7
See full review & verified quotes →
#15 — Haley Toyota
Grade: B · Score: 90/100 · Farmville, VA
Haley Toyota earns a solid B on verified data — a doc fee at or below the VA average. The one watch-out: add-ons show on 57% of quotes (avg $182).
- Doc fee: $799 — below the VA average of $863
- Add-ons: 57% of quotes, avg $182
- Listing accuracy: 1.5% below the advertised listing
- Verified quotes: 7
See full review & verified quotes →
#16 — Priority Toyota Chesapeake
Grade: B · Score: 86/100 · Chesapeake, VA
Priority Toyota Chesapeake grades a B: solid fundamentals, but add-ons show on 47% of quotes (avg $533) — ask for an itemized OTD.
- Doc fee: $940 — above the VA average of $863
- Add-ons: 47% of quotes, avg $533
- Listing accuracy: 2.2% below the advertised listing
- Verified quotes: 17
See full review & verified quotes →
#17 — Haley Toyota Of Richmond
Grade: B · Score: 84/100 · Midlothian, VA
Haley Toyota Of Richmond holds the B grade across 27 verified OTD quotes — a substantial sample size.
- Doc fee: $799 — below the VA average of $863
- Add-ons: 89% of quotes, avg $284
- Listing accuracy: 2.9% below the advertised listing
- Verified quotes: 27
See full review & verified quotes →
#18 — Ourisman Fairfax Toyota
Grade: B · Score: 81/100 · Fairfax, VA
A B for Ourisman Fairfax Toyota — a doc fee at or below the VA average. The watch-out: add-ons show on 43% of quotes (avg $579).
- Doc fee: $571 — well below the VA average of $863
- Add-ons: 43% of quotes, avg $579
- Listing accuracy: 2.5% above the advertised listing
- Verified quotes: 7
See full review & verified quotes →
#19 — Autonation Toyota Leesburg
Grade: C · Score: 76/100 · Leesburg, VA
Autonation Toyota Leesburg grades a C — add-ons appear on 71% of verified quotes, averaging $988. Ask for an itemized OTD before signing.
- Doc fee: $998 — above the VA average of $863
- Add-ons: 71% of quotes, avg $988
- Listing accuracy: 4.5% above the advertised listing
- Verified quotes: 14
See full review & verified quotes →
Virginia Toyota Dealer Rankings at a Glance
| # | Dealer | City | Grade | Score | Doc Fee | Add-Ons | Quotes |
|---|---|---|---|---|---|---|---|
| 1 | Berglund Toyota | Lynchburg | A | 99 | $568 | $0 | 13 |
| 2 | Ourisman Toyota Of Richmond | Henrico | A | 98 | $787 | $0 | 8 |
| 3 | Bill Page Toyota | Falls Church | A | 96 | $973 | $0 | 40 |
| 4 | Toyota Woodbridge | Woodbridge | A | 96 | $999 | $0 | 18 |
| 5 | Alexandria Toyota | Alexandria | A | 95 | $879 | $10 | 30 |
| 6 | Miller Toyota | Manassas | A | 95 | $667 | $560 | 19 |
| 7 | Ourisman Chantilly Toyota | Chantilly | A | 94 | $411 | $0 | 36 |
| 8 | Hall Toyota Virginia Beach | Virginia Beach | A | 94 | $796 | $0 | 5 |
| 9 | Flow Toyota Of Charlottesville | Charlottesville | A | 94 | $799 | $561 | 16 |
| 10 | Koons Toyota Arlington | Arlington | A | 94 | $995 | $0 | 5 |
| 11 | Priority Toyota Springfield | Springfield | A | 94 | $759 | $0 | 33 |
| 12 | Sheehy Toyota Of Fredericksburg | Fredericksburg | A | 93 | $869 | $88 | 28 |
| 13 | Koons Toyota Of Tysons | Vienna | A | 92 | $873 | $0 | 17 |
| 14 | Classic Toyota Hampton | Hampton | A | 92 | $428 | $331 | 7 |
| 15 | Haley Toyota | Farmville | B | 90 | $799 | $182 | 7 |
| 16 | Priority Toyota Chesapeake | Chesapeake | B | 86 | $940 | $533 | 17 |
| 17 | Haley Toyota Of Richmond | Midlothian | B | 84 | $799 | $284 | 27 |
| 18 | Ourisman Fairfax Toyota | Fairfax | B | 81 | $571 | $579 | 7 |
| 19 | Autonation Toyota Leesburg | Leesburg | C | 76 | $998 | $988 | 14 |
How to Use This Data When You Shop
- Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
- Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
- Anchor to the OTD, not the listing. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the listing number.
- Compare three dealers minimum. Even within the same metro, doc fees, add-on policies, and listing accuracy vary widely. Use this ranking as your shortlist.
Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. Data updated quarterly. Last updated: Q3 2026.
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