Dealer Group
Nielsen Automotive Group
Nielsen Automotive Group runs 14 locations in 1 state and earns a CarEdge transparency grade of A (90.00/100) from 14 verified out-the-door quotes in the past year.
- Average dealer fees
- $549
- Quoted add-ons
- On 36% of quotes, past year
- Top-graded store
- Dover Dodge Route 15 Used Car Center (A)
Verified quotes since 2026
Score Breakdown
Grade Distribution
Across 6 locations graded in the past year
83% of locations earned a B or better. No location received an F.
Key Insights
Transparency Score
Scores 90.00/100, 2.2 points below the national average of 92.19/100.
Quoted add-ons
36% of quotes from the past year include a quoted add-on, 16 points above the national average of 20%.
Advertised price
100% of past-year quotes we could check against the website matched the advertised price (national average: 61%).
Dealer fees
Stores charged $549 in dealer fees on average over the past year. National average: $614.
Top performers in this group
All locations
| Dealer | Location | Grade | Score | Quotes (past year) | Brand | Dealer Fees | Quoted Add-ons |
|---|---|---|---|---|---|---|---|
| Nielsen Kia of Newton | Newton, NJ | A | 100.00 | 1 | Kia | $498 | None |
| Dover Dodge Route 15 Used Car Center | Wharton, NJ | A | 98.00 | 4 | — | $498 | None |
| Franklin Sussex Auto Mall Inc | Sussex, NJ | B | 87.00 | 3 | Chrysler | Not shown | — |
| Nielsen Dodge Chrysler Jeep RAM | East Hanover, NJ | B | 87.00 | 2 | Chrysler | $498 | 50% |
| Nielsen Chrysler Dodge Jeep RAM | Morristown, NJ | B | 82.00 | 1 | Chrysler | $498 | 100% |
| Nielsen Ford of Morristown | Morristown, NJ | C | 77.00 | 3 | Ford | $854 | 67% |
| Nielsen Ford of Sussex | Sussex, NJ | — | — | 0 | Ford | — | — |
| Dover Dodge Chrysler Jeep RAM Fiat | Rockaway, NJ | Not yetrated | — | — | — | — | — |
| Franklin Sussex Hyundai | Sussex, NJ | Not yetrated | — | — | — | — | — |
| Nielsen Automotive Group | Dover, NJ | Not yetrated | — | — | — | — | — |
Group locations
14 locations across New Jersey
Frequently Asked Questions
Is Nielsen Automotive Group a good place to buy a car?
Yes, by CarEdge's measure. Nielsen Automotive Group earns CarEdge transparency grade A (90.00/100) across 14 verified out-the-door quotes from the past year at 6 stores, graded 2 A, 3 B, 1 C. 83% of its graded stores earn an A or B. Grades vary by store, so check the specific location before you buy.
What do reviews say about Nielsen Automotive Group?
CarEdge reviews Nielsen Automotive Group on 14 verified out-the-door quotes from the past year, not star ratings. Nielsen Automotive Group earns CarEdge transparency grade A (90.00/100) across 14 verified out-the-door quotes from the past year at 6 stores, graded 2 A, 3 B, 1 C. Quoted add-ons show up on 36% of those quotes, and 100% of the quotes we could check against the website matched the advertised price.
What fees do Nielsen Automotive Group dealerships charge?
Its stores average $549 in dealer fees across 14 verified out-the-door quotes from the past year.
Do Nielsen Automotive Group dealerships add dealer add-ons?
CarEdge's verified quotes from the past year show quoted add-ons on 36% of Nielsen Automotive Group quotes. Ask any store for an itemized out-the-door quote with all dealer add-ons removed before you visit.
Which Nielsen Automotive Group dealership is the best?
Dover Dodge Route 15 Used Car Center in Wharton, NJ is Nielsen Automotive Group's highest-graded store on the CarEdge Dealer Transparency Index: grade A (98.00/100) from 4 verified out-the-door quotes in the past year.
Do Nielsen Automotive Group advertised prices include all required charges?
On 100% of the past-year quotes we could check against the website, the out-the-door price before taxes and government fees matched the store's advertised price. Check each store's page for its own result.