C
70–79 · Average

Transparency Verdict

Alm Kennesaw earns a C.

Negotiate. Hard.

Average transparency — expect pushback on fees and add-ons. Shoppers who hold the line here consistently save money.

Moderate confidence — based on 13 verified out-the-door quotes and 2 tracked negotiations · Kennesaw, GA
Collected Aug 20, 2025Dec 18, 2025 · Updated Apr 28, 2026

Location

Kennesaw, GA

6 rated dealers within 30 miles · Open full map →

The full story

Why Alm Kennesaw earned this grade

Between August 2025 and December 2025, CarEdge negotiated or logged 13 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

1 thing

Advertised pricing is largely honest

On average, the quoted price is only 1.6% above the listing — small enough to be fees, not markup games.

! Where to push back

2 things

Doc fee is slightly padded

$995 is $169 above the GA average of $826. Not outrageous, but worth questioning.

TipAsk them to match the average. If they won't, factor it into your overall price — every dollar here is negotiable.

Add-ons show up on most deals

54% of quotes include dealer add-ons, averaging $645. Expect them to try to include something — paint protection, nitrogen-filled tires, VIN etching.

TipNearly all aftermarket add-ons are optional and removable. Say "please take those off the quote" and watch the OTD drop.

13 verified OTD quotes from Alm Kennesaw

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

4 vehicle transactions13 individual quotes

2025 Tesla Model 3

Long Range6 quotes
$37,866
$995doc fee$180add-onsSaved $1,299
View 6 Quotes →

2023 Honda Ridgeline

Black Edition AWDUsed
$36,069
$995doc feeNo add-ons
View Quote →

2024 Ford Expedition

XLT 4x4Used
$52,626
$995doc fee$2,998add-ons
View Quote →

2024 Audi Q5

S line Premium PlusUsed5 quotes
$38,574
$995doc feeNo add-onsSaved $1,070
View 5 Quotes →

Most Common Add-ons

1
window tintavg $253
6 quotes
2
paint protectionavg $999
1 quote
3
protection planavg $1,999
1 quote

At a Glance

Minimal dealer markup above listing price
Doc fee ($995) is well above average ($617)

Tips for Alm Kennesaw

  • Doc fee is $595 above national average. Ask if they'll match competitors or reduce it.
  • Minor add-ons (~$347) may appear. Ask what's included and if they can be removed.
  • Dealer markup is only +2% above listing (excluding taxes). This dealer keeps their fees minimal.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Current Inventory

View all 1 vehicles →

$38,406

Median Price

172

Median Days Listed

Added This Week

By Type

Frequently Asked Questions

What is Alm Kennesaw's doc fee?

Alm Kennesaw charges a typical documentation fee of $995. The GA average is $617. This is based on 13 verified OTD quotes in our database.

Does Alm Kennesaw add mandatory add-ons?

Alm Kennesaw adds an average of $347 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Alm Kennesaw a good dealer?

Alm Kennesaw has a transparency score of 79/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 13 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Alm Kennesaw in Kennesaw, GA, that has meant 13 verified OTD quotes across 2 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to C.

Fee Transparency (30%)
62
Add-on Behavior (30%)
68
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$995
GA avg$826
National avg$400

Pulled 13 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.