Georgia Dealer Fee Report
How transparent are car dealers in Georgia? We analyzed 3,678 verified OTD quotes from 742 dealers to reveal what buyers actually pay in doc fees, add-ons, and markup.
As of November 2026, the average doc fee at 601 rated Georgia dealers is $798, $394 above the national average, based on 3,678 verified out-the-door quotes collected by CarEdge.
Data updated Nov 6, 2026 · How we score dealers
The Peach State
Georgia's dealer grade: B
80/100 average transparency score
4th highest doc fees in the U.S.
Key Findings
- Georgia has the 4th-highest average doc fee of the 52 states we track, at $798.
- 385 of 742 rated Georgia dealers earned an A for transparency; 178 earned a D or F.
- Day's Chevrolet in Acworth is the state's most transparent dealer at 100/100 from 4 verified quotes.
- Verified doc fees in Georgia range from $1 to $1,295 — Town Center Nissan charges the most.
- The most common dealer add-on in Georgia is protection plan, appearing on 27% of itemized quotes at an average of $1,462.
Georgia Dealer Grade Distribution
Top 10 Most Transparent Dealers in Georgia
The most transparent dealers in Georgia, from verified pricing data (3+ quotes each).
Day's Chevrolet
Acworth, GA
$199 below the Georgia average
No mandatory add-ons · 4 verified quotes
See the quotesButler Nissan
Macon, GA
No mandatory add-ons · 3 verified quotes
See the quotesValdosta Toyota
Valdosta, GA
No mandatory add-ons · 4 verified quotes
See the quotesSubaru of Kennesaw
Kennesaw, GAKennesaw, GA
Sutton Acura
Macon, GAMacon, GA
Ed Murdock Superstores, Inc.
Lavonia, GALavonia, GA
Dublin Chevrolet
Dublin, GADublin, GA
Day's Chevrolet of Jasper
Jasper, GAJasper, GA
Critz Auto Group
Savannah, GASavannah, GA
North Georgia Toyota
Dalton, GADalton, GA
Look up any dealer’s transparency grade
Search any dealer in Georgia or nationwide by name, brand, city, or zip.
Highest Doc Fees in Georgia
These Georgia dealers charge the most in documentation fees. The state average is $798.
| # | Dealer | Doc Fee | Quotes |
|---|---|---|---|
| 1 | Town Center Nissan | $1,118 | 3 |
| 2 | Land Rover Buckhead | $1,098 | 5 |
| 3 | Hennessy Automobile Companies | $1,098 | 8 |
| 4 | Auto Gallery Chevrolet | $1,098 | 7 |
| 5 | Bella Nissan of Union City | $1,095 | 7 |
| 6 | Malcolm Cunningham Chevrolet Atlanta | $1,000 | 6 |
| 7 | Calavan Kia | $1,000 | 7 |
| 8 | Calavan Chrysler Dodge Jeep RAM of West Atlanta | $1,000 | 6 |
| 9 | I-95 Toyota of Brunswick | $1,000 | 4 |
| 10 | Fort Nissan of Columbus | $999 | 3 |
Lowest-Rated Dealers in Georgia
These Georgia dealers have the lowest transparency scores based on fees, add-ons, and markup.
| Dealer | Grade | Doc Fee | Quotes |
|---|---|---|---|
| Gwinnett Chrysler Dodge Jeep RAM | F 46/100 | — | 8 |
| Alm Hyundai Athens | F 47/100 | $995 | 3 |
| Shottenkirk Chrysler Dodge Jeep RAM Canton | F 47/100 | $899 | 6 |
| Alm Hyundai Macon | F 48/100 | — | 6 |
| John Megel Ford | F 48/100 | — | 6 |
| Nalley Lexus Roswell | F 49/100 | — | 31 |
| Mall of Georgia Chrysler Dodge Jeep RAM | F 51/100 | — | 3 |
| Premier Nissan Mall of Georgia | F 53/100 | — | 4 |
| Alm Chevrolet South | F 54/100 | — | 3 |
| Gravity Autos Marietta | F 54/100 | $899 | 4 |
Most Common Add-ons in Georgia
The most frequently seen dealer add-ons in Georgia, based on itemized OTD quotes.
Dealers by Brand in Georgia
Which brands have the most transparent dealers in Georgia?
Ford
75 dealers · Avg score: 84/100
Chevrolet
50 dealers · Avg score: 79/100
Chrysler
39 dealers · Avg score: 80/100
Dodge
39 dealers · Avg score: 80/100
Jeep
39 dealers · Avg score: 80/100
Ram
37 dealers · Avg score: 80/100
Toyota
36 dealers · Avg score: 86/100
Nissan
34 dealers · Avg score: 80/100
Hyundai
32 dealers · Avg score: 83/100
Honda
31 dealers · Avg score: 81/100
GMC
30 dealers · Avg score: 87/100
Kia
25 dealers · Avg score: 85/100
Lincoln
15 dealers · Avg score: 87/100
Buick
14 dealers · Avg score: 90/100
Subaru
12 dealers · Avg score: 79/100
Ready to buy a car in Georgia? Bring the real numbers.
CarEdge Pro unlocks real dealer invoice data, target prices, and out-the-door estimates on every listing in Georgia — so you walk into a dealership already knowing what you should pay.
Try CarEdge ProFind the Best Dealer in Georgia
Use our dealer search to find and compare dealers in Georgia by location. See transparency scores, doc fees, and real pricing data before you visit.
How Georgia compares to its neighbors
Average doc fees next door. Crossing a state line can change what the dealer charges.
Georgia Dealer Fee FAQ
What is the average dealer doc fee in Georgia?
As of November 2026, the average documentation fee in Georgia is $798, based on 3,678 verified out-the-door quotes from 601 dealers collected by CarEdge. That is $394 above the $404 national average.
Which Georgia dealers charge the highest doc fees?
Town Center Nissan charges the highest verified doc fee in Georgia at $1,118. Doc fees across the state range from $1 to $1,295.
Who is the most transparent car dealer in Georgia?
Day's Chevrolet in Acworth is the highest-rated dealer in Georgia with a transparency score of 100/100 (Grade A) from 4 verified quotes.
Are dealer doc fees negotiable in Georgia?
Doc fees themselves are often presented as non-negotiable, but the out-the-door price always is: if a Georgia dealer charges a high doc fee, ask for an equivalent discount on the vehicle price. 385 of 742 rated Georgia dealers earned an A for transparent, low-fee pricing.