Transparency Verdict
Dan Deery Motor Co. earns an A.
Promising early read.
The verified deals we have so far look reasonable on fees and pricing. We'll firm up the verdict as more data comes in.
Limited confidence — based on 2 verified out-the-door quotes · Waterloo, IA
Collected Feb 10, 2026 – Feb 10, 2026 · Updated May 1, 2026
Early read. The grade may shift as we log more deals here.
Location
Waterloo, IA
The full story
Why Dan Deery Motor Co. earned this grade
Between February 2026 and February 2026, CarEdge negotiated or logged 2 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
2 thingsDoc fee is in line with the market
At $180, their doc fee sits at or just under the IA average. Not exceptional, but nothing to fight over.
The price you see is the price you get
Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."
2 verified OTD quotes from Dan Deery Motor Co.
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
1 vehicle transaction — 2 individual quotes
At a Glance
Tips for Dan Deery Motor Co.
- A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
- Doc fee ($180) is at or below national average. One less thing to negotiate.
- This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
- Dealer markup is about 4% below listing (excluding taxes). This dealer keeps fees very low.
Frequently Asked Questions
What is Dan Deery Motor Co.'s doc fee?
Dan Deery Motor Co. charges a typical documentation fee of $180. The IA average is $194. This is based on 2 verified OTD quotes in our database.
Does Dan Deery Motor Co. add mandatory add-ons?
Based on our data, Dan Deery Motor Co. does not typically add mandatory dealer add-ons to their quotes. This is a positive sign for buyers.
Is Dan Deery Motor Co. a good dealer?
Dan Deery Motor Co. has a transparency score of 100/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 2 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Dan Deery Motor Co. in Waterloo, IA, that has meant 2 verified OTD quotes logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to A.
Doc Fee Comparison
Pulled 2 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
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