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Jay Hodge Ford of Morrilton earns an A.
Early deals look fair on fees and pricing. CarEdge will firm this up as more data comes in.
- $129
- Doc fee
- None
- Dealer add-ons
$2 below AR avg
In 3 recent quotes
Developing confidenceMorrilton, ARUpdated How we score dealers
The full story
Why Jay Hodge Ford of Morrilton earned this grade
Between May 2026 and June 2026, CarEdge negotiated or logged 3 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
3 thingsDoc fee is in line with the market
At $129, their doc fee sits at or just under the AR average. Not exceptional, but nothing to fight over.
No dealer add-ons detected
Across 3 recent quotes, we haven't seen a single "dealer accessory," "paint protection," or "theft deterrent" line item. That is rare, and it is good.
The price you see is the price you get
Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."
3 verified OTD quotes from Jay Hodge Ford of Morrilton
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
2 vehicle transactions — 3 individual quotes
At a Glance
Tips for Jay Hodge Ford of Morrilton
- A-rated dealer! Focus on vehicle price negotiation, since fees are already competitive.
- Doc fee ($129) is at or below AR average. One less thing to negotiate.
- This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
- Dealer markup is about 3% below listing (excluding taxes). This dealer keeps their fees minimal.
Keep researching
Look up another dealer by name, brand, city, or zip.
On the lot right now
Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 153 vehicles →$49,628
Median Price
69
Median Days Listed
12
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Morrilton have transparency scores based on verified pricing data.
Frequently Asked Questions
What fees does Jay Hodge Ford of Morrilton charge?
Based on 3 verified out-the-door quotes collected by CarEdge, Jay Hodge Ford of Morrilton charges a $129 documentation fee and typically adds no mandatory dealer add-ons. Jay Hodge Ford of Morrilton earns Transparency Grade A (97/100).
What is the doc fee at Jay Hodge Ford of Morrilton?
Jay Hodge Ford of Morrilton charges a typical documentation fee of $129. The AR average is $131. This is based on 3 verified OTD quotes in our database.
Does Jay Hodge Ford of Morrilton add dealer add-ons?
Based on our data, quotes from Jay Hodge Ford of Morrilton typically do not include dealer add-ons. When add-ons do appear, some may be marked optional. Dealer add-ons appeared on 0 of 3 recent verified quotes.
Is Jay Hodge Ford of Morrilton a good dealership?
Jay Hodge Ford of Morrilton has a transparency score of 97/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 3 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
What do reviews say about Jay Hodge Ford of Morrilton?
CarEdge reviews Jay Hodge Ford of Morrilton on 3 verified out-the-door quotes, not star ratings. It earns transparency grade A (97/100), with a typical doc fee of $129 versus an AR average of $131. None of its 3 recent quotes included dealer add-ons.
Is Jay Hodge Ford of Morrilton a transparent Ford dealer in Morrilton?
Yes. Jay Hodge Ford of Morrilton holds CarEdge Transparency Grade A (97/100), based on 3 verified out-the-door quotes. That is well above average on doc fees, add-ons and pricing accuracy.
How does Jay Hodge Ford of Morrilton compare to other Ford dealers?
You can compare Jay Hodge Ford of Morrilton's transparency score, doc fees, and add-on behavior against other Ford dealers using our comparison tool or by browsing Ford dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guide Best Ford Dealerships in the US ranks Ford dealers on the same data.
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How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Jay Hodge Ford of Morrilton in Morrilton, AR, that has meant 3 verified OTD quotes logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to A.
Doc Fee Comparison
Pulled 3 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
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