Transparency Verdict
Lou Sobh Kia earns a B.
Mostly honest. Stay alert.
Fair on the big stuff, but there are small things to watch. Read the out-the-door carefully before you sign.
Moderate confidence — based on 19 verified out-the-door quotes and 4 tracked negotiations · Cumming, GA
Collected Sep 8, 2025 – Mar 20, 2026 · Updated Apr 30, 2026
The full story
Why Lou Sobh Kia earned this grade
Between September 2025 and March 2026, CarEdge negotiated or logged 19 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
3 thingsDoc fee is in line with the market
At $798, their doc fee sits at or just under the GA average. Not exceptional, but nothing to fight over.
Advertised pricing is largely honest
On average, the quoted price is only 2.6% above the listing — small enough to be fees, not markup games.
Shoppers who negotiated saved real money
Across 4 back-and-forth negotiations we tracked here, buyers saved an average of $825 from first quote to final. That tells you their opening number has room.
TipNever take the first quote. Their floor is lower than what they offer on day one.
! Where to push back
1 thingAdd-ons are baked into almost every deal
63% of quotes include dealer add-ons, averaging $853. This is their business model — inflate the OTD, then hope you don't line-item it.
TipDemand an itemized quote before signing anything. Every add-on is optional — refuse them unless you actually want them.
19 verified OTD quotes from Lou Sobh Kia
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
6 vehicle transactions — 19 individual quotes
2023 Kia K5
2026 Kia Sportage Hybrid
2022 Kia Telluride
Most Common Add-ons
At a Glance
Tips for Lou Sobh Kia
- Doc fee is $398 above national average. Ask if they'll match competitors or reduce it.
- Expect ~$539 in add-ons. Items like "dealer accessories," paint protection, and theft deterrent are typically negotiable.
- Dealer markup is only +3% above listing (excluding taxes). This dealer keeps their fees minimal.
On the lot right now
Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 349 vehicles →$35,295
Median Price
61
Median Days Listed
44
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Cumming have transparency scores based on verified pricing data.
Frequently Asked Questions
What is Lou Sobh Kia's doc fee?
Lou Sobh Kia charges a typical documentation fee of $798. The GA average is $826. This is based on 19 verified OTD quotes in our database.
Does Lou Sobh Kia add mandatory add-ons?
Lou Sobh Kia adds an average of $539 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Lou Sobh Kia a good dealer?
Lou Sobh Kia has a transparency score of 85.6/100, earning a Grade B. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 19 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Lou Sobh Kia in Cumming, GA, that has meant 19 verified OTD quotes across 4 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to B.
Doc Fee Comparison
Pulled 19 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
Ready to buy from this dealer?
CarEdge Pro negotiates on your behalf — customers save an average of $2,200.
Try CarEdge Pro*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.