Sterling Imports earns an F.
Early deals showed serious fee or add-on concerns. Get every number in writing.
- $558
- Median dealer fees
- All
- Quoted add-ons
$441 above CA median
In 1 quote, past year
Limited confidence (latest quote Jul 2026)Santa Ana, CAUpdated How we score dealers
Early read. The grade may shift as we log more deals here.
The full story
Why Sterling Imports earned this grade
Sterling Imports is graded F; in July 2026, CarEdge reviewed one verified quote. This is a small sample. The review considers dealer fees, required extras, selling prices and whether charges were clearly shown.
What they do well
No concrete pricing or fee-transparency strength is established by this quote; treat the figures below as specific to it.
Where to push back
The quote showed $558.25 in confirmed dealer fees, above the $117 Median state fee for CA, the middle fee amount in the state reference. It also included $995 in required extras. The combined-fees amount and dealer fees were not fully itemized. Before agreeing, ask for a written breakdown of each dealer fee and required extra, and whether any can be removed. Request an itemized written offer showing the selling price, taxes and government charges as well.
1 verified OTD quote from Sterling Imports
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
1 quote is from the past year and counts toward the grade
Most Common Add-ons
At a Glance
Tips for Sterling Imports
- Total dealer fees are $558, $441 above the CA median. Ask which fees they will drop.
- Their only quote included add-ons (Accessories), not marked optional.
- Low-rated dealer. Get everything in writing. Ask for an itemized OTD quote before visiting.
- Limited data (1 quote from the past year). Score may change as we collect more information.
Keep researching
Look up another dealer by name, brand, city, or zip.
On the lot right now
Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 30 vehicles →$12,292
Median Price
36
Median Days Listed
5
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Santa Ana have transparency scores based on verified pricing data.
CarEdge Certified near Santa Ana
Frequently Asked Questions
What fees does Sterling Imports charge?
Based on 1 verified out-the-door quote from the past year, Sterling Imports charges $558 in dealer fees. Quoted add-ons average $3,795 when present. Sterling Imports earns Transparency Grade F (58/100), based on limited data (1 verified quote).
Does Sterling Imports add dealer add-ons?
Sterling Imports adds an average of $3,795 in quoted add-ons when present. Quoted add-ons appeared on 1 of 1 quote in the past year. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Sterling Imports a good dealership?
Sterling Imports earns a Grade F (58/100), based on limited data (1 verified quote from the past year). The grade reflects its dealer fees, quoted add-ons, advertised price accuracy and data quality. This is below average. Consider getting quotes from other dealers in the area for comparison.
What do reviews say about Sterling Imports?
CarEdge reviews Sterling Imports on 1 verified out-the-door quote from the past year, not star ratings. It earns transparency grade F (58/100), an early read that may change as more quotes come in, with dealer fees of $558 versus a CA median of $117. Quoted add-ons appeared on 1 of 1 quote in the past year.
Explore California dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Sterling Imports in Santa Ana, CA, that has meant 1 verified OTD quotes from the past year logged into our database. Each one is a PDF, an email, or a screenshot showing the actual dealer fees, the actual add-ons, and the final price against the advertised price — not a salesperson's promise.
Only quotes from the past year count. We split them into four groups, newest first: the newest counts 50%, then 30%, 15% and 5%.
Fee Transparency
30%Are the dealer's fees reasonable? We add up every dealer fee and compare the total with the state median.
Add-on Behavior
30%How often does the dealer include quoted add-ons like paint protection or theft deterrent, the kind you can't say no to? Add-ons the dealer marks as optional don't count against them.
Price Accuracy
30%Does the advertised price include every charge you have to pay? We check each quote against the vehicle page: dealer fees, add-ons, the advertised price and the discount.
Data Quality
10%Does the quote list taxes, dealer fees, add-ons and government fees each on its own line? Each one is worth a quarter.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to F.
Total Dealer Fees Comparison
Graded on 1 quote from the past year (1 on record) · Grades update as new data comes in · Dealers cannot pay to change their score.
Don't face this dealer alone
Let us negotiate for you. We push for the out-the-door price in writing, strip junk fees and add-ons, and you only approve the final offer.
Let CarEdge negotiate*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.



