C

Zeigler Kia of Holland earns a C.

Early deals show some friction on fees or add-ons. Compare quotes before you commit.

$280
Doc fee

$1 below MI avg

100%
Dealer add-ons

On 4 of 4 recent quotes

4
Verified quotes →

Price negotiated down on 1 car

Developing confidenceHolland, MIUpdated How we score dealersPart of Zeigler Auto Group

Location

Holland, MI

8 rated dealers within 30 miles · Open full map →

The full story

Why Zeigler Kia of Holland earned this grade

Between March 2026 and April 2026, CarEdge negotiated or logged 4 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

✓ What they do well

1 thing

Doc fee is in line with the market

At $280, their doc fee sits at or just under the MI average. Not exceptional, but nothing to fight over.

! Where to push back

2 things

Quoted add-ons show up on most deals

100% of quotes include add-ons that aren't marked optional. Across all recent quotes, add-ons average $849. Plan on seeing them on your quote.

TipAsk for an itemized quote before signing, and ask the dealer to confirm in writing which add-ons, if any, are required.

The listing isn't quite the price

Quoted prices run about 4.6% above the advertised listing. On a $35,000 vehicle that's roughly $1,610 in extra fees or markup.

TipGet an OTD quote in writing before you visit. Compare it to the listing — if there's a gap, ask them to account for every line.

4 verified OTD quotes from Zeigler Kia of Holland

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

3 vehicle transactions — 4 individual quotes

2025 Mazda CX-5

2.5 S Preferred PackageUsed
$28,918
$280doc fee$899mandatory
View Quote →

2025 Mazda CX-5

2.5 S Select PackageUsed
$28,336
$280doc fee$899mandatory
View Quote →

2022 Subaru Outback

PremiumUsed2 quotes
$25,349
$280doc fee—Saved $200
View 2 Quotes →

Most Common Add-ons

Quoted Add-ons
theft protectionavg $849
4 quotes

At a Glance

Doc fee ($280) is at or below average

Tips for Zeigler Kia of Holland

  • 4 of 4 quotes included $3,396 in add-ons (Theft Protection), not marked optional.
  • Doc fee ($280) is at or below MI average. One less thing to negotiate.
  • Dealer markup is only +5% above listing (excluding taxes). This dealer keeps their fees minimal.
  • Limited data (4 quotes). Score may change as we collect more information.

Keep researching

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Frequently Asked Questions

What fees does Zeigler Kia of Holland charge?

Based on 4 verified out-the-door quotes collected by CarEdge, Zeigler Kia of Holland charges a $280 documentation fee and averages $849 in dealer add-ons when present. Zeigler Kia of Holland earns Transparency Grade C (75/100).

What is the doc fee at Zeigler Kia of Holland?

Zeigler Kia of Holland charges a typical documentation fee of $280. The MI average is $281. This is based on 4 verified OTD quotes in our database.

Does Zeigler Kia of Holland add dealer add-ons?

Zeigler Kia of Holland adds an average of $849 in dealer add-ons when present. Dealer add-ons appeared on 4 of 4 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Zeigler Kia of Holland a good dealership?

Zeigler Kia of Holland has a transparency score of 75/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 4 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

What do reviews say about Zeigler Kia of Holland?

CarEdge reviews Zeigler Kia of Holland on 4 verified out-the-door quotes, not star ratings. It earns transparency grade C (75/100), with a typical doc fee of $280 versus an MI average of $281. Dealer add-ons appeared on 4 of 4 recent quotes.

Is Zeigler Kia of Holland a transparent car dealer in Holland?

Zeigler Kia of Holland is about average. Zeigler Kia of Holland holds CarEdge Transparency Grade C (75/100), based on 4 verified out-the-door quotes. Compare its quotes with other car dealers nearby before you buy.

Explore Michigan dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Zeigler Kia of Holland in Holland, MI, that has meant 4 verified OTD quotes across 1 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to C.

Fee Transparency (30%)
100
Add-on Behavior (30%)
30
Price Accuracy (30%)
87
Data Quality (10%)
100

Doc Fee Comparison

This dealer$280
MI avg$281
National avg$404

Pulled 4 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.