Dealer Group
Bergstrom Automotive
55 locations across Wisconsin
Bergstrom Automotive operates 55 franchised locations across 1 state. This page rolls up 25 verified out-the-door quotes from 13 of its locations, rated on fee transparency, add-on behavior, and listing-to-final-price accuracy.
25 verified quotes · Data since 2025
Score Breakdown
Grade Distribution
Across 13 rated locations
69% of locations earned a B or better.
Key Insights
Transparency Score
Scores 86/100, 5.1 points below the national average of 91.1/100.
Add-on Frequency
25% of transactions include an add-on, 6% more often than the national average of 19%.
Listing-to-OTD Gap
Prices run -0.6% above listing on average, better than the national average of 129.0%.
Top performers in this group
Locations with D or below: 3 — Bergstrom Lexus Of Madison, Bergstrom Cadillac Of Green Bay, Bergstrom Subaru Green Bay
All locations
| Dealer | Location | Grade | Score | Quotes | Brand | Doc Fee | Add-on Rate |
|---|---|---|---|---|---|---|---|
| Bergstrom Buick GMC Of Appleton | Appleton, WI | A | 100 | 1 | Buick | $399 | 0% |
| Bergstrom Cadillac Of Madison | Madison, WI | A | 100 | 3 | Cadillac | $0 | 0% |
| Bergstrom Nissan Of Oshkosh | Oshkosh, WI | A | 100 | 2 | Nissan | $399 | 0% |
| Bergstrom Nissan Of Appleton | Appleton, WI | A | 100 | 1 | Nissan | $399 | 0% |
| Bergstrom GMC Of Manitowoc | Manitowoc, WI | A | 98 | 2 | GMC | $399 | 0% |
| Bergstrom Buick GMC Of Oshkosh | Oshkosh, WI | A | 95 | 2 | Buick | $0 | 0% |
| Bergstrom Chevrolet Of Green Bay | Green Bay, WI | A | 92 | 6 | Chev | $0 | 0% |
| Genesis Of Appleton | Appleton, WI | A | 90 | 1 | Genesis | $0 | 0% |
| Bergstrom Volkswagen Of Green Bay | Ashwaubenon, WI | B | 88 | 1 | Volkswagen | $0 | 0% |
| Bergstrom Ford Of Green Bay | Green Bay, WI | C | 79 | 2 | Ford | $0 | 100% |
Group locations
55 locations across Wisconsin