Bill Penney
Huntsville, AL·11 verified quotes*
Oct 6, 2025 – Feb 20, 2026· Score updated Apr 11, 2026
Bill Penney Review
Based on 11 verified OTD quotes from Oct 2025 to Feb 2026, Bill Penney earns a Grade C (75.8/100). Their typical doc fee of $0 is at or below the AL average. Add-ons average $19,323 when present — ask for an itemized breakdown. Buyers who negotiated saved an average of $2,070.
Transparency Score Breakdown
- Doc fee ($0) is at or below AL average ($775)
- Average dealer add-ons of $1,403 when present
- Price accuracy is excellent — quotes closely match advertised prices
Doc Fee Comparison
Recent Quotes
Verified out-the-door prices from real transactions
6 vehicle transactions — 11 individual quotes
2021 Toyota 4RUNNER
Most Common Add-ons
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Frequently Asked Questions
What is Bill Penney's doc fee?
Bill Penney charges a typical documentation fee of $0. The AL average is $624. This is based on 11 verified OTD quotes in our database.
Does Bill Penney add mandatory add-ons?
Bill Penney adds an average of $19,323 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Bill Penney a good dealer?
Bill Penney has a transparency score of 75.8/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 11 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.
At a Glance
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Try CarEdge ProTips for Bill Penney
- This dealer often adds $19,323 in dealer add-ons. Request a quote WITHOUT any add-ons upfront. These are almost always removable.
- Doc fee ($0) is at or below national average. One less thing to negotiate.
- Dealer markup is about 4% below listing (excluding taxes). This dealer keeps fees very low.
*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.