Transparency Verdict
Carter Myers Automotive earns an F.
Early caution — limited data.
On the small number of verified deals we have so far, we observed significant fee, add-on, or markup concerns. This is an early read and the picture may shift as we collect more — get every number in writing.
Limited confidence — based on 1 verified out-the-door quote · Winchester, VA
Collected Mar 25, 2026 – Mar 25, 2026 · Updated May 3, 2026
Early read. The grade may shift as we log more deals here.
The full story
Why Carter Myers Automotive earned this grade
Between March 2026 and March 2026, CarEdge negotiated or logged 1 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
! Where to push back
2 thingsDoc fee is slightly padded
$899 is $13 above the VA average of $886. Not outrageous, but worth questioning.
TipAsk them to match the average. If they won't, factor it into your overall price — every dollar here is negotiable.
Listing price and real price disagree
Quoted prices run 11.4% above the advertised listing — roughly $3,990 extra on a $35k vehicle. That's a pattern, not a rounding error.
TipThis dealer's listing price is a marketing number, not a real one. Don't anchor to it — anchor to an out-the-door target.
1 verified OTD quote from Carter Myers Automotive
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
1 verified quote
Most Common Add-ons
At a Glance
Tips for Carter Myers Automotive
- Doc fee is $499 above national average. Ask if they'll match competitors or reduce it.
- This dealer often adds $5,173 in dealer add-ons. Request a quote WITHOUT any add-ons upfront. These are almost always removable.
- Low-rated dealer. Get everything in writing. Ask for an itemized OTD quote before visiting.
- Dealer markup is 11% above listing (excluding taxes). Ask for an itemized breakdown — doc fees and add-ons may be negotiable.
On the lot right now
Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 155 vehicles →$43,907
Median Price
134
Median Days Listed
15
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Rocky Mount have transparency scores based on verified pricing data.
Frequently Asked Questions
What is Carter Myers Automotive's doc fee?
Carter Myers Automotive charges a typical documentation fee of $899. The VA average is $886. This is based on 1 verified OTD quotes in our database.
Does Carter Myers Automotive add mandatory add-ons?
Carter Myers Automotive adds an average of $5,173 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Carter Myers Automotive a good dealer?
Carter Myers Automotive has a transparency score of 48.6/100, earning a Grade F. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 1 verified OTD quotes. This is below average. Consider getting quotes from other dealers in the area for comparison.
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Carter Myers Automotive in Winchester, VA, that has meant 1 verified OTD quotes logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to F.
Doc Fee Comparison
Pulled 1 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
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