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B

Gainesville Nissan earns a B.

Fair on the big stuff, with a few small things to watch. Read the out-the-door carefully.

$1,299
Doc fee

$330 above FL avg

None
Dealer add-ons

In 6 recent quotes

6
Verified quotes →

Price negotiated down on 1 car

Developing confidenceGainesville, FLUpdated How we score dealers

Location

Gainesville, FL

8 rated dealers within 30 miles · Open full map →

The full story

Why Gainesville Nissan earned this grade

Between July 2026 and August 2026, CarEdge negotiated or logged 6 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

✓ What they do well

1 thing

No dealer add-ons detected

Across 6 recent quotes, we haven't seen a single "dealer accessory," "paint protection," or "theft deterrent" line item. That is rare, and it is good.

! Where to push back

2 things

Doc fee is significantly inflated

$1,299 is $330 above the FL average of $969. That's pure margin for the dealer, not cost of service.

TipThis fee is mostly not "standard paperwork" — it's profit. Push back, or get the equivalent off the vehicle price.

The listing isn't quite the price

Quoted prices run about 3.1% above the advertised listing. On a $35,000 vehicle that's roughly $1,085 in extra fees or markup.

TipGet an OTD quote in writing before you visit. Compare it to the listing — if there's a gap, ask them to account for every line.

6 verified OTD quotes from Gainesville Nissan

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

3 vehicle transactions — 6 individual quotes

2026 Kia Sportage

X-Line HybridNew2 quotes
$38,451
$1,299doc feeNo add-onsSaved $548
View 2 Quotes →

2026 Nissan Frontier

PRO-4XNew2 quotes
$47,519
$1,299doc feeNo add-ons
View 2 Quotes →

2026 Nissan Frontier

PRO-4XNew2 quotes
$50,147
$1,299doc feeNo add-ons
View 2 Quotes →

At a Glance

No mandatory add-ons detected

Tips for Gainesville Nissan

  • Doc fee is $330 above FL average. Ask if they'll match competitors or reduce it.
  • This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
  • Dealer markup is only +3% above listing (excluding taxes). This dealer keeps their fees minimal.
Live inventory

On the lot right now

Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Gainesville Nissan charge?

Based on 6 verified out-the-door quotes collected by CarEdge, Gainesville Nissan charges a $1,299 documentation fee and typically adds no mandatory dealer add-ons. Gainesville Nissan earns Transparency Grade B (85/100).

What is the doc fee at Gainesville Nissan?

Gainesville Nissan charges a typical documentation fee of $1,299. The FL average is $969. This is based on 6 verified OTD quotes in our database.

Does Gainesville Nissan add dealer add-ons?

Based on our data, quotes from Gainesville Nissan typically do not include dealer add-ons. When add-ons do appear, some may be marked optional. Dealer add-ons appeared on 0 of 6 recent verified quotes.

Is Gainesville Nissan a good dealership?

Gainesville Nissan has a transparency score of 85/100, earning a Grade B. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 6 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

What do reviews say about Gainesville Nissan?

CarEdge reviews Gainesville Nissan on 6 verified out-the-door quotes, not star ratings. It earns transparency grade B (85/100), with a typical doc fee of $1,299 versus an FL average of $969. None of its 6 recent quotes included dealer add-ons.

Is Gainesville Nissan a transparent Nissan dealer in Gainesville?

Yes. Gainesville Nissan holds CarEdge Transparency Grade B (85/100), based on 6 verified out-the-door quotes. That is well above average on doc fees, add-ons and pricing accuracy.

How does Gainesville Nissan compare to other Nissan dealers?

You can compare Gainesville Nissan's transparency score, doc fees, and add-on behavior against other Nissan dealers using our comparison tool or by browsing Nissan dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Nissan Dealerships in Florida and Best Nissan Dealerships in the US rank Nissan dealers on the same data.

Explore Nissan and Florida dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Gainesville Nissan in Gainesville, FL, that has meant 6 verified OTD quotes across 1 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to B.

Fee Transparency (30%)
67
Add-on Behavior (30%)
100
Price Accuracy (30%)
100
Data Quality (10%)
50

Doc Fee Comparison

This dealer$1,299
FL avg$969
National avg$404

Pulled 6 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.