Transparency Verdict
Key Hyundai earns a C.
Negotiate. Hard.
Average transparency — expect pushback on fees and add-ons. Shoppers who hold the line here consistently save money.
Developing confidence — based on 6 verified out-the-door quotes and 2 tracked negotiations · Jacksonville, FL
Collected Jun 5, 2026 – Jul 9, 2026 · Updated Sep 25, 2026
The full story
Why Key Hyundai earned this grade
Between June 2026 and July 2026, CarEdge negotiated or logged 6 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
2 thingsNo dealer add-ons detected
Across 6 recent quotes, we haven't seen a single "dealer accessory," "paint protection," or "theft deterrent" line item. That is rare, and it is good.
Advertised pricing is largely honest
On average, the quoted price is only 1.5% above the listing — small enough to be fees, not markup games.
! Where to push back
1 thingDoc fee is significantly inflated
$1,696 is $727 above the FL average of $969. That's pure margin for the dealer, not cost of service.
TipThis fee is mostly not "standard paperwork" — it's profit. Push back, or get the equivalent off the vehicle price.
6 verified OTD quotes from Key Hyundai
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
3 vehicle transactions — 6 individual quotes
At a Glance
Tips for Key Hyundai
- Doc fee is $727 above FL average. Ask if they'll match competitors or reduce it.
- This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
- Dealer markup is only +2% above listing (excluding taxes). This dealer keeps their fees minimal.
Keep researching
Look up another dealer by name, brand, city, or zip.
On the lot right now
Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 326 vehicles →$31,403
Median Price
54
Median Days Listed
30
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Jacksonville have transparency scores based on verified pricing data.
Frequently Asked Questions
What fees does Key Hyundai charge?
Based on 6 verified out-the-door quotes collected by CarEdge, Key Hyundai charges a $1,696 documentation fee and typically adds no mandatory dealer add-ons. Key Hyundai earns Transparency Grade C (75/100).
What is Key Hyundai's doc fee?
Key Hyundai charges a typical documentation fee of $1,696. The FL average is $969. This is based on 6 verified OTD quotes in our database.
Does Key Hyundai add mandatory add-ons?
Based on our data, Key Hyundai does not typically add mandatory dealer add-ons to their quotes. This is a positive sign for buyers.
Is Key Hyundai a good dealer?
Key Hyundai has a transparency score of 75/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 6 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.
Explore Hyundai and Florida dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Key Hyundai in Jacksonville, FL, that has meant 6 verified OTD quotes across 2 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to C.
Doc Fee Comparison
Pulled 6 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
Don't face this dealer alone
Let us negotiate for you. We push for the out-the-door price in writing, strip junk fees and add-ons, and you only approve the final offer.
Let CarEdge negotiate*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.