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A

Kia of Vero Beach earns an A.

Fees are reasonable, add-ons are rare, and the final price usually matches the listing.

$949
Doc fee

$20 below FL avg

7%
Dealer add-ons

On 1 of 14 recent quotes

14
Verified quotes →

Price negotiated down on 3 cars

Moderate confidenceVero Beach, FLUpdated How we score dealersPart of Phil Smith Automotive Group

Location

Vero Beach, FL

8 rated dealers within 30 miles · Open full map →

The full story

Why Kia of Vero Beach earned this grade

Between February 2026 and September 2026, CarEdge negotiated or logged 14 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

✓ What they do well

4 things

Doc fee is in line with the market

At $949, their doc fee sits at or just under the FL average. Not exceptional, but nothing to fight over.

Quoted add-ons are the exception

Only 7% of quotes include add-ons that aren't marked optional. Across all recent quotes, add-ons average $214. Most shoppers here never see one.

The price you see is the price you get

Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."

Shoppers who negotiated saved real money

Across 3 back-and-forth negotiations we tracked here, buyers saved an average of $1,897 from first quote to final. That tells you their opening number has room.

TipNever take the first quote. Their floor is lower than what they offer on day one.

! Where to push back:Nothing glaring. That's part of why they scored where they did.

14 verified OTD quotes from Kia of Vero Beach

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

9 vehicle transactions — 14 individual quotes

2021 Chevrolet Silverado 1500

CustomUsed
$26,167
$999doc feeNo add-ons
View Quote →

2027 Kia Telluride

X-Line SX PrestigeNew2 quotes
$64,261
$999doc feeNo add-ons
View 2 Quotes →

2027 Kia Telluride

SXNew
$56,508
$1,918doc feeNo add-ons
View Quote →

2027 Kia Telluride Hybrid

SXNew
$51,528
$999doc feeNo add-ons
View Quote →

2027 Kia Telluride

X-Line SX PrestigeNew2 quotes
$59,998
—doc feeNo add-onsSaved $1,995
View 2 Quotes →

2027 Kia Telluride

X-Line SX PrestigeNew3 quotes
$62,547
—doc feeNo add-onsSaved $6
View 3 Quotes →

2026 Kia Sorento

LXNew
$32,142
$900doc feeNo add-ons
View Quote →

2027 Kia Telluride

$44,614
$900doc feeNo add-ons
View Quote →

2026 Kia Carnival Hybrid

-New2 quotes
$54,684
$900doc fee—Saved $3,691
View 2 Quotes →

Most Common Add-ons

Quoted Add-ons
protection packageavg $2,995
1 quote

At a Glance

Doc fee ($949) is at or below average
Minimal dealer markup above listing price

Tips for Kia of Vero Beach

  • 1 of 14 quotes included $2,995 in add-ons (Protection Package), not marked optional.
  • A-rated dealer! Focus on vehicle price negotiation, since fees are already competitive.
  • Doc fee ($949) is at or below FL average. One less thing to negotiate.
  • Dealer markup is effectively 0% above listing (excluding taxes). This dealer keeps their fees minimal.
Live inventory

On the lot right now

Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Kia of Vero Beach charge?

Based on 14 verified out-the-door quotes collected by CarEdge, Kia of Vero Beach charges a $949 documentation fee and averages $214 in dealer add-ons when present. Kia of Vero Beach earns Transparency Grade A (99/100).

What is the doc fee at Kia of Vero Beach?

Kia of Vero Beach charges a typical documentation fee of $949. The FL average is $969. This is based on 14 verified OTD quotes in our database.

Does Kia of Vero Beach add dealer add-ons?

Kia of Vero Beach adds an average of $214 in dealer add-ons when present. Dealer add-ons appeared on 1 of 14 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Kia of Vero Beach a good dealership?

Kia of Vero Beach has a transparency score of 99/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 14 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

What do reviews say about Kia of Vero Beach?

CarEdge reviews Kia of Vero Beach on 14 verified out-the-door quotes, not star ratings. It earns transparency grade A (99/100), with a typical doc fee of $949 versus an FL average of $969. Dealer add-ons appeared on 1 of 14 recent quotes.

Is Kia of Vero Beach a transparent Kia dealer in Vero Beach?

Yes. Kia of Vero Beach holds CarEdge Transparency Grade A (99/100), based on 14 verified out-the-door quotes. That is well above average on doc fees, add-ons and pricing accuracy.

How does Kia of Vero Beach compare to other Kia dealers?

You can compare Kia of Vero Beach's transparency score, doc fees, and add-on behavior against other Kia dealers using our comparison tool or by browsing Kia dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Kia Dealerships in Florida and Best Kia Dealerships in the US rank Kia dealers on the same data.

Explore Kia and Florida dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Kia of Vero Beach in Vero Beach, FL, that has meant 14 verified OTD quotes across 3 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to A.

Fee Transparency (30%)
100
Add-on Behavior (30%)
96
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$949
FL avg$969
National avg$404

Pulled 14 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.