F

Kraft Nissan earns an F.

Early deals showed serious fee, add-on or markup concerns. Get every number in writing.

$1,441
Doc fee

$448 above FL avg

100%
Dealer add-ons

On 3 of 3 recent quotes

3
Verified quotes →

Price negotiated down on 1 car

Developing confidenceTallahassee, FLUpdated How we score dealers

Location

Tallahassee, FL

8 rated dealers within 30 miles · Open full map →

The full story

Why Kraft Nissan earned this grade

Between October 2025 and August 2026, CarEdge negotiated or logged 3 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

! Where to push back

2 things

Doc fee is significantly inflated

$1,441 is $448 above the FL average of $993. That's pure margin for the dealer, not cost of service.

TipThis fee is mostly not "standard paperwork" — it's profit. Push back, or get the equivalent off the vehicle price.

Quoted add-ons show up on most deals

100% of quotes include add-ons that aren't marked optional. Across all recent quotes, add-ons average $1,995. Plan on seeing them on your quote.

TipAsk for an itemized quote before signing, and ask the dealer to confirm in writing which add-ons, if any, are required.

✓ What they do well:Nothing stands out as a strength in this data. That's the finding.

3 verified OTD quotes from Kraft Nissan

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

2 vehicle transactions — 3 individual quotes

2027 Nissan Z

PerformanceNew
$64,773
$1,582doc fee$1,294mandatory
View Quote →

2024 Jeep GRAND CHEROKEE

Used2 quotes
$41,998
—doc fee$2,345mandatorySaved $576
View 2 Quotes →

Most Common Add-ons

Quoted Add-ons
window tintavg $333
3 quotes
protection planavg $1,995
2 quotes
kraft care (retail)avg $995
1 quote

At a Glance

Minimal dealer markup above listing price
High add-ons averaging $1,995

Tips for Kraft Nissan

  • Doc fee is $448 above FL average. Ask if they'll match competitors or reduce it.
  • 3 of 3 quotes included $5,984 in add-ons (Window Tint, Protection Plan, Kraft Care), not marked optional.
  • Low-rated dealer. Get everything in writing. Ask for an itemized OTD quote before visiting.
  • Dealer markup is effectively 0% above listing (excluding taxes). This dealer keeps their fees minimal.
Live inventory

On the lot right now

Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Kraft Nissan charge?

Based on 3 verified out-the-door quotes collected by CarEdge, Kraft Nissan charges a $1,441 documentation fee and averages $1,995 in dealer add-ons when present. Kraft Nissan earns Transparency Grade F (59/100).

What is the doc fee at Kraft Nissan?

Kraft Nissan charges a typical documentation fee of $1,441. The FL average is $992. This is based on 3 verified OTD quotes in our database.

Does Kraft Nissan add dealer add-ons?

Kraft Nissan adds an average of $1,995 in dealer add-ons when present. Dealer add-ons appeared on 3 of 3 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Kraft Nissan a good dealership?

Kraft Nissan has a transparency score of 59/100, earning a Grade F. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 3 verified OTD quotes. This is below average. Consider getting quotes from other dealers in the area for comparison.

What do reviews say about Kraft Nissan?

CarEdge reviews Kraft Nissan on 3 verified out-the-door quotes, not star ratings. It earns transparency grade F (59/100), with a typical doc fee of $1,441 versus an FL average of $993. Dealer add-ons appeared on 3 of 3 recent quotes.

Is Kraft Nissan a transparent Nissan dealer in Tallahassee?

Not by CarEdge's measure. Kraft Nissan holds CarEdge Transparency Grade F (59/100), based on 3 verified out-the-door quotes. Get every number in writing and compare quotes from other Nissan dealers nearby.

How does Kraft Nissan compare to other Nissan dealers?

You can compare Kraft Nissan's transparency score, doc fees, and add-on behavior against other Nissan dealers using our comparison tool or by browsing Nissan dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Nissan Dealerships in Florida and Best Nissan Dealerships in the US rank Nissan dealers on the same data.

Explore Nissan and Florida dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Kraft Nissan in Tallahassee, FL, that has meant 3 verified OTD quotes across 1 negotiated deal logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to F.

Fee Transparency (30%)
55
Add-on Behavior (30%)
20
Price Accuracy (30%)
100
Data Quality (10%)
67

Doc Fee Comparison

This dealer$1,441
FL avg$993
National avg$404

Pulled 3 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

Don't face this dealer alone

Let us negotiate for you. We push for the out-the-door price in writing, strip junk fees and add-ons, and you only approve the final offer.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.