C
70–79 · Average

Transparency Verdict

Land Rover Tampa earns a C.

Negotiate. Hard.

Average transparency — expect pushback on fees and add-ons. Shoppers who hold the line here consistently save money.

Limited confidence — based on 2 verified out-the-door quotes · Tampa, FL
Collected Dec 2, 2025Dec 17, 2025 · Updated Apr 30, 2026

Early read. The grade may shift as we log more deals here.

Location

Tampa, FL

7 rated dealers within 30 miles · Open full map →

The full story

Why Land Rover Tampa earned this grade

Between December 2025 and December 2025, CarEdge negotiated or logged 2 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

1 thing

Doc fee is genuinely reasonable

$649 is $334 below the FL average of $983. That's money you keep — most dealers in their market charge more.

! Where to push back

1 thing

Listing price and real price disagree

Quoted prices run 7.7% above the advertised listing — roughly $2,695 extra on a $35k vehicle. That's a pattern, not a rounding error.

TipThis dealer's listing price is a marketing number, not a real one. Don't anchor to it — anchor to an out-the-door target.

2 verified OTD quotes from Land Rover Tampa

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

2 verified quotes

2024 BMW X5

4D WAGON sDRIVE40i
$67,463
$1,298doc fee$1,995add-ons
View Quote →

2024 Land Rover

$86,688
doc feeNo add-ons
View Quote →

Most Common Add-ons

1
protection planavg $1,995
1 quote

At a Glance

Doc fee ($649) is at or below average

Tips for Land Rover Tampa

  • Expect ~$998 in add-ons. Items like "dealer accessories," paint protection, and theft deterrent are typically negotiable.
  • Doc fee ($649) is at or below FL average. One less thing to negotiate.
  • Dealer markup is only +8% above listing (excluding taxes). This dealer keeps their fees minimal.
  • Limited data (2 quotes). Score may change as we collect more information.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What is Land Rover Tampa's doc fee?

Land Rover Tampa charges a typical documentation fee of $649. The FL average is $983. This is based on 2 verified OTD quotes in our database.

Does Land Rover Tampa add mandatory add-ons?

Land Rover Tampa adds an average of $998 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Land Rover Tampa a good dealer?

Land Rover Tampa has a transparency score of 71.3/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 2 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Land Rover Tampa in Tampa, FL, that has meant 2 verified OTD quotes logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to C.

Fee Transparency (30%)
100
Add-on Behavior (30%)
60
Price Accuracy (30%)
61
Data Quality (10%)
50

Doc Fee Comparison

This dealer$649
FL avg$983
National avg$400

Pulled 2 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.