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Morrie's Eau Claire Subaru earns an A.
Early deals look fair on fees and pricing. CarEdge will firm this up as more data comes in.
- $299
- Doc fee
- 33%
- Dealer add-ons
$102 below WI avg
On 1 of 3 recent quotes
Developing confidenceEau Claire, WIUpdated How we score dealersPart of Morrie’s Automotive Group
The full story
Why Morrie's Eau Claire Subaru earned this grade
Between August 2025 and March 2026, CarEdge negotiated or logged 3 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
2 thingsDoc fee is genuinely reasonable
$299 is $102 below the WI average of $401. That's money you keep — most dealers in their market charge more.
The price you see is the price you get
Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."
! Where to push back
1 thingQuoted add-ons show up on many deals
33% of quotes include add-ons that aren't marked optional. Across all recent quotes, add-ons average $132. Expect to see items like paint protection, nitrogen-filled tires, or VIN etching on your quote.
TipAsk which items are genuinely required and which are dealer-added. Anything not required by the manufacturer or the state is worth pushing on.
3 verified OTD quotes from Morrie's Eau Claire Subaru
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
2 vehicle transactions — 3 individual quotes
Most Common Add-ons
At a Glance
Tips for Morrie's Eau Claire Subaru
- 1 of 3 quotes included $395 in add-ons (Accessories), not marked optional.
- A-rated dealer! Focus on vehicle price negotiation, since fees are already competitive.
- Doc fee ($299) is at or below WI average. One less thing to negotiate.
- Dealer markup is about 4% below listing (excluding taxes). This dealer keeps their fees minimal.
Keep researching
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On the lot right now
Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 173 vehicles →$37,682
Median Price
32
Median Days Listed
11
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Eau Claire have transparency scores based on verified pricing data.
Frequently Asked Questions
What fees does Morrie's Eau Claire Subaru charge?
Based on 3 verified out-the-door quotes collected by CarEdge, Morrie's Eau Claire Subaru charges a $299 documentation fee and averages $132 in dealer add-ons when present. Morrie's Eau Claire Subaru earns Transparency Grade A (94/100).
What is the doc fee at Morrie's Eau Claire Subaru?
Morrie's Eau Claire Subaru charges a typical documentation fee of $299. The WI average is $401. This is based on 3 verified OTD quotes in our database.
Does Morrie's Eau Claire Subaru add dealer add-ons?
Morrie's Eau Claire Subaru adds an average of $132 in dealer add-ons when present. Dealer add-ons appeared on 1 of 3 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Morrie's Eau Claire Subaru a good dealership?
Morrie's Eau Claire Subaru has a transparency score of 94/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 3 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
What do reviews say about Morrie's Eau Claire Subaru?
CarEdge reviews Morrie's Eau Claire Subaru on 3 verified out-the-door quotes, not star ratings. It earns transparency grade A (94/100), with a typical doc fee of $299 versus a WI average of $401. Dealer add-ons appeared on 1 of 3 recent quotes.
Is Morrie's Eau Claire Subaru a transparent Subaru dealer in Eau Claire?
Yes. Morrie's Eau Claire Subaru holds CarEdge Transparency Grade A (94/100), based on 3 verified out-the-door quotes. That is well above average on doc fees, add-ons and pricing accuracy.
How does Morrie's Eau Claire Subaru compare to other Subaru dealers?
You can compare Morrie's Eau Claire Subaru's transparency score, doc fees, and add-on behavior against other Subaru dealers using our comparison tool or by browsing Subaru dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Subaru Dealerships in Wisconsin and Best Subaru Dealerships in the US rank Subaru dealers on the same data.
Explore Subaru and Wisconsin dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Morrie's Eau Claire Subaru in Eau Claire, WI, that has meant 3 verified OTD quotes across 1 negotiated deal logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to A.
Doc Fee Comparison
Pulled 3 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
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