Transparency Verdict
Phil Long Ford Of Denver earns an A.
One of the good ones.
You can walk in here with confidence. Fees are reasonable, add-ons are rare, and the final number usually matches the listing.
Moderate confidence — based on 13 verified out-the-door quotes and 3 tracked negotiations · Denver, CO
Collected May 27, 2026 – Aug 3, 2026 · Updated Aug 10, 2026
One of the dealers buyers can trust.
Phil Long Ford Of Denver qualifies for the CarEdge Certified license — an A-grade transparency score of 98/100 from 13 verified out-the-door quotes.
The full story
Why Phil Long Ford Of Denver earned this grade
Between May 2026 and August 2026, CarEdge negotiated or logged 13 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
2 thingsNo dealer add-ons detected
Across 13 recent quotes, we haven't seen a single "dealer accessory," "paint protection," or "theft deterrent" line item. That is rare, and it is good.
The price you see is the price you get
Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."
! Where to push back
1 thingDoc fee is slightly padded
$699 is $79 above the CO average of $620. Not outrageous, but worth questioning.
TipAsk them to match the average. If they won't, factor it into your overall price — every dollar here is negotiable.
13 verified OTD quotes from Phil Long Ford Of Denver
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
7 vehicle transactions — 13 individual quotes
At a Glance
Tips for Phil Long Ford Of Denver
- A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
- Doc fee ($699) is at or below CO average. One less thing to negotiate.
- This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
- Dealer markup is about 6% below listing (excluding taxes). This dealer keeps fees very low.
Keep researching
Look up another dealer by name, brand, city, or zip.
On the lot right now
Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 735 vehicles →$43,275
Median Price
79
Median Days Listed
8
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Denver have transparency scores based on verified pricing data.
Frequently Asked Questions
What fees does Phil Long Ford Of Denver charge?
Based on 13 verified out-the-door quotes collected by CarEdge, Phil Long Ford Of Denver charges a $699 documentation fee and typically adds no mandatory dealer add-ons. Phil Long Ford Of Denver earns Transparency Grade A (97.6/100).
What is Phil Long Ford Of Denver's doc fee?
Phil Long Ford Of Denver charges a typical documentation fee of $699. The CO average is $620. This is based on 13 verified OTD quotes in our database.
Does Phil Long Ford Of Denver add mandatory add-ons?
Based on our data, Phil Long Ford Of Denver does not typically add mandatory dealer add-ons to their quotes. This is a positive sign for buyers.
Is Phil Long Ford Of Denver a good dealer?
Phil Long Ford Of Denver has a transparency score of 97.6/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 13 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
Explore Ford and Colorado dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Phil Long Ford Of Denver in Denver, CO, that has meant 13 verified OTD quotes across 3 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to A.
Doc Fee Comparison
Pulled 13 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
Let CarEdge handle this dealer
Our AI Buying Agent contacts the dealer for you, pushes for a real out-the-door price, and brings offers back for you to approve. Prefer a person? A Concierge runs the whole deal end to end.
Let CarEdge negotiate*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.