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A

Phil Long Ford of Denver earns an A.

Fees are reasonable, add-ons are rare, and the final price usually matches the listing.

$699
Doc fee

$56 above CO avg

None
Dealer add-ons

In 22 recent quotes

22
Verified quotes →

Price negotiated down on 5 cars

Strong confidenceDenver, COUpdated How we score dealersPart of Phil Long Dealerships

Location

Denver, CO

8 rated dealers within 30 miles · Open full map →

The full story

Why Phil Long Ford of Denver earned this grade

Between April 2026 and September 2026, CarEdge negotiated or logged 22 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

✓ What they do well

4 things

Doc fee is in line with the market

At $699, their doc fee is within $56 of the CO average of $643. Not exceptional, but nothing to fight over.

No dealer add-ons detected

Across 22 recent quotes, we haven't seen a single "dealer accessory," "paint protection," or "theft deterrent" line item. That is rare, and it is good.

The price you see is the price you get

Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."

Shoppers who negotiated saved real money

Across 5 back-and-forth negotiations we tracked here, buyers saved an average of $3,507 from first quote to final. That tells you their opening number has room.

TipNever take the first quote. Their floor is lower than what they offer on day one.

! Where to push back:Nothing glaring. That's part of why they scored where they did.

22 verified OTD quotes from Phil Long Ford of Denver

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

12 vehicle transactions — 22 individual quotes

2023 Ford Mustang Mach-E

GT AWDUsed3 quotes
$32,079
$699doc feeNo add-onsSaved $3,724
View 3 Quotes →

2026 Ford Mustang Mach-E

PremiumNew
$54,429
—doc feeNo add-ons
View Quote →

2026 Ford F-150

LariatNew
$63,866
—doc feeNo add-ons
View Quote →

2026 Ford F-150

LariatNew4 quotes
$64,703
$699doc feeNo add-onsSaved $12,779
View 4 Quotes →

2025 GMC Sierra 1500

AT4Used
$66,343
—doc feeNo add-ons
View Quote →

2024 Ford F-150

TremorUsed2 quotes
$65,298
$699doc feeNo add-onsSaved $328
View 2 Quotes →

2023 Ford F-150

TremorUsed2 quotes
$59,833
$699doc feeNo add-onsSaved $328
View 2 Quotes →

2022 Nissan Murano

SUsed3 quotes
$18,171
$699doc feeNo add-onsSaved $378
View 3 Quotes →

2026 Ford F-150

LariatNew
$71,582
$699doc feeNo add-ons
View Quote →

2026 Ford Maverick

XLTNew
$37,039
$699doc feeNo add-ons
View Quote →

At a Glance

No mandatory add-ons detected
Minimal dealer markup above listing price

Tips for Phil Long Ford of Denver

  • A-rated dealer! Focus on vehicle price negotiation, since fees are already competitive.
  • This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
  • Dealer markup is about 2% below listing (excluding taxes). This dealer keeps their fees minimal.
  • 22 quotes analyzed. This score is based on solid data.
Live inventory

On the lot right now

Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Phil Long Ford of Denver charge?

Based on 22 verified out-the-door quotes collected by CarEdge, Phil Long Ford of Denver charges a $699 documentation fee and typically adds no mandatory dealer add-ons. Phil Long Ford of Denver earns Transparency Grade A (94/100).

What is the doc fee at Phil Long Ford of Denver?

Phil Long Ford of Denver charges a typical documentation fee of $699. The CO average is $643. This is based on 22 verified OTD quotes in our database.

Does Phil Long Ford of Denver add dealer add-ons?

Based on our data, quotes from Phil Long Ford of Denver typically do not include dealer add-ons. When add-ons do appear, some may be marked optional. Dealer add-ons appeared on 0 of 22 recent verified quotes.

Is Phil Long Ford of Denver a good dealership?

Phil Long Ford of Denver has a transparency score of 94/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 22 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

What do reviews say about Phil Long Ford of Denver?

CarEdge reviews Phil Long Ford of Denver on 22 verified out-the-door quotes, not star ratings. It earns transparency grade A (94/100), with a typical doc fee of $699 versus a CO average of $643. None of its 22 recent quotes included dealer add-ons.

Is Phil Long Ford of Denver a transparent Ford dealer in Denver?

Yes. Phil Long Ford of Denver holds CarEdge Transparency Grade A (94/100), based on 22 verified out-the-door quotes. That is well above average on doc fees, add-ons and pricing accuracy.

How does Phil Long Ford of Denver compare to other Ford dealers?

You can compare Phil Long Ford of Denver's transparency score, doc fees, and add-on behavior against other Ford dealers using our comparison tool or by browsing Ford dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Ford Dealerships in Denver, Best Ford Dealerships in Colorado and Best Ford Dealerships in the US rank Ford dealers on the same data.

Explore Ford and Colorado dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Phil Long Ford of Denver in Denver, CO, that has meant 22 verified OTD quotes across 5 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to A.

Fee Transparency (30%)
94
Add-on Behavior (30%)
100
Price Accuracy (30%)
100
Data Quality (10%)
59

Doc Fee Comparison

This dealer$699
CO avg$643
National avg$404

Pulled 22 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.