D
60–69 · Below average

Transparency Verdict

Rich Morton Mazda earns a D.

Early caution.

On the small number of verified deals we have so far, we observed concerns on fees, add-ons, or markup. The picture may shift as we collect more data — get every number in writing.

Developing confidence — based on 4 verified out-the-door quotes · Pasadena, MD
Collected Dec 1, 2025Jan 19, 2026 · Updated May 4, 2026

Location

Pasadena, MD

The full story

Why Rich Morton Mazda earned this grade

Between December 2025 and January 2026, CarEdge negotiated or logged 4 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

! Where to push back

3 things

Doc fee is slightly padded

$799 is $24 above the MD average of $775. Not outrageous, but worth questioning.

TipAsk them to match the average. If they won't, factor it into your overall price — every dollar here is negotiable.

Add-ons are baked into almost every deal

75% of quotes include dealer add-ons, averaging $2,655. This is their business model — inflate the OTD, then hope you don't line-item it.

TipDemand an itemized quote before signing anything. Every add-on is optional — refuse them unless you actually want them.

Listing price and real price disagree

Quoted prices run 8.9% above the advertised listing — roughly $3,115 extra on a $35k vehicle. That's a pattern, not a rounding error.

TipThis dealer's listing price is a marketing number, not a real one. Don't anchor to it — anchor to an out-the-door target.

What they do well:Nothing stands out as a strength in this data. That's the finding.

4 verified OTD quotes from Rich Morton Mazda

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

3 vehicle transactions4 individual quotes

2026 Mazda CX-70

$45,613
$799doc feeNo add-ons
View Quote →

2021 Ram 1500

$39,866
$799doc fee$2,995add-ons
View Quote →

2025 Mazda CX-5

Wagon 4 Dr.New2 quotes
$30,814
$799doc fee$2,485add-ons
View 2 Quotes →

Most Common Add-ons

1
protection planavg $2,655
3 quotes

At a Glance

High add-ons averaging $1,991
High dealer markup (+8.9% above listing)

Tips for Rich Morton Mazda

  • Doc fee is $399 above national average. Ask if they'll match competitors or reduce it.
  • This dealer often adds $1,991 in dealer add-ons. Request a quote WITHOUT any add-ons upfront. These are almost always removable.
  • Dealer markup is 9% above listing (excluding taxes). Ask for an itemized breakdown — doc fees and add-ons may be negotiable.
  • Limited data (4 quotes). Score may change as we collect more information.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What is Rich Morton Mazda's doc fee?

Rich Morton Mazda charges a typical documentation fee of $799. The MD average is $775. This is based on 4 verified OTD quotes in our database.

Does Rich Morton Mazda add mandatory add-ons?

Rich Morton Mazda adds an average of $1,991 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Rich Morton Mazda a good dealer?

Rich Morton Mazda has a transparency score of 65/100, earning a Grade D. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 4 verified OTD quotes. This is below average. Consider getting quotes from other dealers in the area for comparison.

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Rich Morton Mazda in Pasadena, MD, that has meant 4 verified OTD quotes logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to D.

Fee Transparency (30%)
98
Add-on Behavior (30%)
35
Price Accuracy (30%)
51
Data Quality (10%)
100

Doc Fee Comparison

This dealer$799
MD avg$775
National avg$400

Pulled 4 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.