A
90–100 · Exceptional

Transparency Verdict

Russ Darrow Kia Of Wauwatosa earns an A.

One of the good ones.

You can walk in here with confidence. Fees are reasonable, add-ons are rare, and the final number usually matches the listing.

Moderate confidence — based on 13 verified out-the-door quotes and 3 tracked negotiations · Wauwatosa, WI
Collected Oct 23, 2025Sep 1, 2026 · Updated Sep 1, 2026

Location

Wauwatosa, WI

8 rated dealers within 30 miles · Open full map →

CarEdge Certified — Russ Darrow Kia Of Wauwatosa, Grade A, score 93 of 100
CarEdge Certified · Eligible

One of the dealers buyers can trust.

Russ Darrow Kia Of Wauwatosa qualifies for the CarEdge Certified license — an A-grade transparency score of 93/100 from 13 verified out-the-door quotes.

The full story

Why Russ Darrow Kia Of Wauwatosa earned this grade

Between October 2025 and September 2026, CarEdge negotiated or logged 13 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

3 things

Mandatory add-ons are the exception

Only 23% of quotes include add-ons you can't decline, averaging $499 when present. Most shoppers here never see one.

Advertised pricing is largely honest

On average, the quoted price is only 1.6% above the listing — small enough to be fees, not markup games.

Shoppers who negotiated saved real money

Across 3 back-and-forth negotiations we tracked here, buyers saved an average of $878 from first quote to final. That tells you their opening number has room.

TipNever take the first quote. Their floor is lower than what they offer on day one.

! Where to push back

1 thing

Doc fee is slightly padded

$499 is $103 above the WI average of $396. Not outrageous, but worth questioning.

TipFactor it into your overall price — every dollar here is negotiable.

13 verified OTD quotes from Russ Darrow Kia Of Wauwatosa

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

9 vehicle transactions13 individual quotes

2027 Kia Telluride

X-Line SX PrestigeNew
$63,334
$499doc feeNo add-ons
View Quote →

2024 Kia EV9

GT-LineUsed2 quotes
$52,500
$499doc feeNo add-onsSaved $254
View 2 Quotes →

2025 Mazda CX-30

Select SportUsed
$29,450
$499doc feeNo add-ons
View Quote →

2026 Kia EV9

GT-LineNew
$69,822
$499doc feeNo add-ons
View Quote →

2026 Kia Carnival

SX PrestigeNew
$55,000
$499doc feeNo add-ons
View Quote →

2024 Kia Sportage Hybrid

SX PRESTIGE HEV3 quotes
$34,318
$499doc feeSaved $631
View 3 Quotes →

2027 Kia Telluride

X-Pro SX PrestigeUsed
$61,219
$499doc feeNo add-ons
View Quote →

2026 Kia Sportage Hybrid

X-LineNew2 quotes
$37,933
$499doc feeSaved $1,749
View 2 Quotes →

2023 Audi A3 SEDAN

40 PremiumUsed
$24,160
$499doc fee$499mandatory
View Quote →

Most Common Add-ons

Mandatory
vin etchavg $499
3 quotes

At a Glance

Minimal dealer markup above listing price

Tips for Russ Darrow Kia Of Wauwatosa

  • Minor add-ons (~$115) may appear. Ask what's included and if they can be removed.
  • A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
  • Dealer markup is only +2% above listing (excluding taxes). This dealer keeps their fees minimal.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Russ Darrow Kia Of Wauwatosa charge?

Based on 13 verified out-the-door quotes collected by CarEdge, Russ Darrow Kia Of Wauwatosa charges a $499 documentation fee and averages $115 in dealer add-ons when present. Russ Darrow Kia Of Wauwatosa earns Transparency Grade A (93/100).

What is Russ Darrow Kia Of Wauwatosa's doc fee?

Russ Darrow Kia Of Wauwatosa charges a typical documentation fee of $499. The WI average is $396. This is based on 13 verified OTD quotes in our database.

Does Russ Darrow Kia Of Wauwatosa add mandatory add-ons?

Russ Darrow Kia Of Wauwatosa adds an average of $115 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Russ Darrow Kia Of Wauwatosa a good dealer?

Russ Darrow Kia Of Wauwatosa has a transparency score of 93/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 13 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

Explore Kia and Wisconsin dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Russ Darrow Kia Of Wauwatosa in Wauwatosa, WI, that has meant 13 verified OTD quotes across 3 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to A.

Fee Transparency (30%)
90
Add-on Behavior (30%)
86
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$499
WI avg$396
National avg$404

Pulled 13 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.