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A

Serra Buick GMC earns an A.

Fees are reasonable, add-ons are rare, and the final price usually matches the listing.

$280
Doc fee

At the MI avg

17%
Dealer add-ons

On 1 of 6 recent quotes

6
Verified quotes →

Real out-the-door quotes

Developing confidenceWashington, MIUpdated How we score dealersPart of Serra Automotive Inc.

Location

Washington, MI

8 rated dealers within 30 miles · Open full map →

The full story

Why Serra Buick GMC earned this grade

Between July 2026 and October 2026, CarEdge negotiated or logged 6 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

✓ What they do well

3 things

Doc fee is in line with the market

At $280, their doc fee sits at or just under the MI average. Not exceptional, but nothing to fight over.

Quoted add-ons are the exception

Only 17% of quotes include add-ons that aren't marked optional. Across all recent quotes, add-ons average $100. Most shoppers here never see one.

The price you see is the price you get

Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."

! Where to push back:Nothing glaring. That's part of why they scored where they did.

6 verified OTD quotes from Serra Buick GMC

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

5 vehicle transactions — 6 individual quotes

2018 GMC Terrain

DenaliUsed
$9,897
$280doc feeNo add-ons
View Quote →

2022 GMC Sierra 1500 Limited

SLTUsed
$28,424
$280doc feeNo add-ons
View Quote →

2017 Chevrolet Silverado 1500

High CountryUsed
$26,620
$280doc fee$599mandatory
View Quote →

2023 Acura MDX

A-Spec PackageUsed
$43,581
$280doc feeNo add-ons
View Quote →

2024 Chevrolet EQUINOX EV

RSUsed2 quotes
$29,150
$280doc feeNo add-ons
View 2 Quotes →

Most Common Add-ons

Quoted Add-ons
easycare etchavg $599
1 quote

At a Glance

Doc fee ($280) is at or below average
Minimal dealer markup above listing price

Tips for Serra Buick GMC

  • 1 of 6 quotes included $599 in add-ons (EasyCare Etch), not marked optional.
  • A-rated dealer! Focus on vehicle price negotiation, since fees are already competitive.
  • Doc fee ($280) is at or below MI average. One less thing to negotiate.
  • Dealer markup is about 2% below listing (excluding taxes). This dealer keeps their fees minimal.
Live inventory

On the lot right now

Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Serra Buick GMC charge?

Based on 6 verified out-the-door quotes collected by CarEdge, Serra Buick GMC charges a $280 documentation fee and averages $100 in dealer add-ons when present. Serra Buick GMC earns Transparency Grade A (97/100).

What is the doc fee at Serra Buick GMC?

Serra Buick GMC charges a typical documentation fee of $280. The MI average is $280. This is based on 6 verified OTD quotes in our database.

Does Serra Buick GMC add dealer add-ons?

Serra Buick GMC adds an average of $100 in dealer add-ons when present. Dealer add-ons appeared on 1 of 6 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Serra Buick GMC a good dealership?

Serra Buick GMC has a transparency score of 97/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 6 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

What do reviews say about Serra Buick GMC?

CarEdge reviews Serra Buick GMC on 6 verified out-the-door quotes, not star ratings. It earns transparency grade A (97/100), with a typical doc fee of $280 versus an MI average of $280. Dealer add-ons appeared on 1 of 6 recent quotes.

Is Serra Buick GMC a transparent Buick dealer in Washington?

Yes. Serra Buick GMC holds CarEdge Transparency Grade A (97/100), based on 6 verified out-the-door quotes. That is well above average on doc fees, add-ons and pricing accuracy.

How does Serra Buick GMC compare to other Buick dealers?

You can compare Serra Buick GMC's transparency score, doc fees, and add-on behavior against other Buick dealers using our comparison tool or by browsing Buick dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Buick Dealerships in Flint and Best Buick Dealerships in the US rank Buick dealers on the same data.

Explore Buick and Michigan dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Serra Buick GMC in Washington, MI, that has meant 6 verified OTD quotes logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to A.

Fee Transparency (30%)
100
Add-on Behavior (30%)
90
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$280
MI avg$280
National avg$404

Pulled 6 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.