A

S&L Motors earns an A.

Early deals look fair on fees and pricing. CarEdge will firm this up as more data comes in.

$499
Doc fee

$98 above WI avg

33%
Dealer add-ons

On 1 of 3 recent quotes

3
Verified quotes →

Price negotiated down on 1 car

Developing confidencePulaski, WIUpdated How we score dealers

Location

Pulaski, WI

8 rated dealers within 30 miles · Open full map →

The full story

Why S&L Motors earned this grade

Between January 2026 and January 2026, CarEdge negotiated or logged 3 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

✓ What they do well

1 thing

The price you see is the price you get

Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."

! Where to push back

2 things

Doc fee is slightly padded

$499 is $98 above the WI average of $401. Not outrageous, but worth questioning.

TipFactor it into your overall price — every dollar here is negotiable.

Quoted add-ons show up on many deals

33% of quotes include add-ons that aren't marked optional. Across all recent quotes, add-ons average $500. Expect to see items like paint protection, nitrogen-filled tires, or VIN etching on your quote.

TipAsk which items are genuinely required and which are dealer-added. Anything not required by the manufacturer or the state is worth pushing on.

3 verified OTD quotes from S&L Motors

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

1 vehicle transaction — 3 individual quotes

2023 Ford F-150

Used3 quotes
$45,701
$499doc fee—Saved $2,784
View 3 Quotes →

Most Common Add-ons

Quoted Add-ons
sls - avc appr protectavg $1,499
1 quote

At a Glance

Minimal dealer markup above listing price

Tips for S&L Motors

  • 1 of 3 quotes included $1,499 in add-ons (SLS - AVC APPR PROTECT), not marked optional.
  • A-rated dealer! Focus on vehicle price negotiation, since fees are already competitive.
  • Dealer markup is about 3% below listing (excluding taxes). This dealer keeps their fees minimal.
  • Limited data (3 quotes). Score may change as we collect more information.

Keep researching

Look up another dealer by name, brand, city, or zip.

Frequently Asked Questions

What fees does S&L Motors charge?

Based on 3 verified out-the-door quotes collected by CarEdge, S&L Motors charges a $499 documentation fee and averages $500 in dealer add-ons when present. S&L Motors earns Transparency Grade A (91/100).

What is the doc fee at S&L Motors?

S&L Motors charges a typical documentation fee of $499. The WI average is $401. This is based on 3 verified OTD quotes in our database.

Does S&L Motors add dealer add-ons?

S&L Motors adds an average of $500 in dealer add-ons when present. Dealer add-ons appeared on 1 of 3 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is S&L Motors a good dealership?

S&L Motors has a transparency score of 91/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 3 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

What do reviews say about S&L Motors?

CarEdge reviews S&L Motors on 3 verified out-the-door quotes, not star ratings. It earns transparency grade A (91/100), with a typical doc fee of $499 versus a WI average of $401. Dealer add-ons appeared on 1 of 3 recent quotes.

Is S&L Motors a transparent car dealer in Pulaski?

Yes. S&L Motors holds CarEdge Transparency Grade A (91/100), based on 3 verified out-the-door quotes. That is well above average on doc fees, add-ons and pricing accuracy.

Explore Wisconsin dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For S&L Motors in Pulaski, WI, that has meant 3 verified OTD quotes across 1 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to A.

Fee Transparency (30%)
90
Add-on Behavior (30%)
80
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$499
WI avg$401
National avg$404

Pulled 3 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.