Compare nearby: Best Subaru Dealerships in New York →
Van Bortel Subaru of Rochester earns a B.
Early deals look mostly fair. Read the out-the-door carefully before you sign.
- $175
- Doc fee
- 50%
- Dealer add-ons
$22 below NY avg
On 1 of 2 recent quotes
Limited confidenceRochester, NYUpdated How we score dealersPart of Penz Automotive Group
Early read. The grade may shift as we log more deals here.
The full story
Why Van Bortel Subaru of Rochester earned this grade
Between April 2026 and April 2026, CarEdge negotiated or logged 2 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
2 thingsDoc fee is in line with the market
At $175, their doc fee sits at or just under the NY average. Not exceptional, but nothing to fight over.
The price you see is the price you get
Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."
2 verified OTD quotes from Van Bortel Subaru of Rochester
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
1 vehicle transaction — 2 individual quotes
Most Common Add-ons
At a Glance
Tips for Van Bortel Subaru of Rochester
- 1 of 2 quotes included $2,410 in add-ons (Harman Kardon Speaker, Guard, Floor Mats), not marked optional.
- Doc fee ($175) is at or below NY average. One less thing to negotiate.
- Dealer markup is about 7% below listing (excluding taxes). This dealer keeps their fees minimal.
- Limited data (2 quotes). Score may change as we collect more information.
Keep researching
Look up another dealer by name, brand, city, or zip.
On the lot right now
Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 354 vehicles →$34,738
Median Price
21
Median Days Listed
71
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Rochester have transparency scores based on verified pricing data.
Frequently Asked Questions
What fees does Van Bortel Subaru of Rochester charge?
Based on 2 verified out-the-door quotes collected by CarEdge, Van Bortel Subaru of Rochester charges a $175 documentation fee and averages $1,205 in dealer add-ons when present. Van Bortel Subaru of Rochester earns Transparency Grade B, based on limited data (2 verified quotes).
What is the doc fee at Van Bortel Subaru of Rochester?
Van Bortel Subaru of Rochester charges a typical documentation fee of $175. The NY average is $197. This is based on 2 verified OTD quotes in our database.
Does Van Bortel Subaru of Rochester add dealer add-ons?
Van Bortel Subaru of Rochester adds an average of $1,205 in dealer add-ons when present. Dealer add-ons appeared on 1 of 2 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Van Bortel Subaru of Rochester a good dealership?
Van Bortel Subaru of Rochester earns a Grade B, based on limited data (2 verified quotes). The grade reflects their doc fees, add-on behavior, and dealer markup, and an exact score appears once Van Bortel Subaru of Rochester has 3 verified quotes. This is a well-above-average score, indicating transparent pricing practices.
What do reviews say about Van Bortel Subaru of Rochester?
CarEdge reviews Van Bortel Subaru of Rochester on 2 verified out-the-door quotes, not star ratings. It earns transparency grade B, an early read that may change as more quotes come in, with a typical doc fee of $175 versus an NY average of $197. Dealer add-ons appeared on 1 of 2 recent quotes.
Is Van Bortel Subaru of Rochester a transparent Subaru dealer in Rochester?
CarEdge has limited data on Van Bortel Subaru of Rochester so far. Van Bortel Subaru of Rochester holds CarEdge Transparency Grade B, based on 2 verified out-the-door quotes. The grade may change as more quotes come in.
How does Van Bortel Subaru of Rochester compare to other Subaru dealers?
You can compare Van Bortel Subaru of Rochester's transparency score, doc fees, and add-on behavior against other Subaru dealers using our comparison tool or by browsing Subaru dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Subaru Dealerships in New York and Best Subaru Dealerships in the US rank Subaru dealers on the same data.
Explore Subaru and New York dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Van Bortel Subaru of Rochester in Rochester, NY, that has meant 2 verified OTD quotes across 1 negotiated deal logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to B.
Doc Fee Comparison
Pulled 2 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
Let CarEdge handle this dealer
Our AI Buying Agent contacts the dealer for you, pushes for a real out-the-door price, and brings offers back for you to approve. Prefer a person? A Concierge runs the whole deal end to end.
Let CarEdge negotiate*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.