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A

Wilde East Towne Honda earns an A.

Early deals look fair on fees and pricing. CarEdge will firm this up as more data comes in.

$449
Doc fee

$47 above WI avg

50%
Dealer add-ons

On 1 of 2 recent quotes

2
Verified quotes →

Real out-the-door quotes

Limited confidenceMadison, WIUpdated How we score dealersPart of Lithia Motors Inc.

Early read. The grade may shift as we log more deals here.

Location

Madison, WI

8 rated dealers within 30 miles · Open full map →

The full story

Why Wilde East Towne Honda earned this grade

Between January 2026 and September 2026, CarEdge negotiated or logged 2 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

✓ What they do well

1 thing

The price you see is the price you get

Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."

! Where to push back

1 thing

Doc fee is slightly padded

$449 is $47 above the WI average of $402. Not outrageous, but worth questioning.

TipFactor it into your overall price — every dollar here is negotiable.

2 verified OTD quotes from Wilde East Towne Honda

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

2 verified quotes

2025 Honda Ridgeline

RTLUsed
$35,944
$499doc feeNo add-ons
View Quote →

2021 Honda CR-V

Used
$26,333
$399doc fee$499mandatory
View Quote →

Most Common Add-ons

Quoted Add-ons
battery for lifeavg $499
1 quote

At a Glance

Minimal dealer markup above listing price

Tips for Wilde East Towne Honda

  • 1 of 2 quotes included $499 in add-ons (Battery for Life), not marked optional.
  • A-rated dealer! Focus on vehicle price negotiation, since fees are already competitive.
  • Dealer markup is about 3% below listing (excluding taxes). This dealer keeps their fees minimal.
  • Limited data (2 quotes). Score may change as we collect more information.
Live inventory

On the lot right now

Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Wilde East Towne Honda charge?

Based on 2 verified out-the-door quotes collected by CarEdge, Wilde East Towne Honda charges a $449 documentation fee and averages $250 in dealer add-ons when present. Wilde East Towne Honda earns Transparency Grade A, based on limited data (2 verified quotes).

What is the doc fee at Wilde East Towne Honda?

Wilde East Towne Honda charges a typical documentation fee of $449. The WI average is $402. This is based on 2 verified OTD quotes in our database.

Does Wilde East Towne Honda add dealer add-ons?

Wilde East Towne Honda adds an average of $250 in dealer add-ons when present. Dealer add-ons appeared on 1 of 2 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Wilde East Towne Honda a good dealership?

Wilde East Towne Honda earns a Grade A, based on limited data (2 verified quotes). The grade reflects their doc fees, add-on behavior, and dealer markup, and an exact score appears once Wilde East Towne Honda has 3 verified quotes. This is a well-above-average score, indicating transparent pricing practices.

What do reviews say about Wilde East Towne Honda?

CarEdge reviews Wilde East Towne Honda on 2 verified out-the-door quotes, not star ratings. It earns transparency grade A, an early read that may change as more quotes come in, with a typical doc fee of $449 versus a WI average of $402. Dealer add-ons appeared on 1 of 2 recent quotes.

Is Wilde East Towne Honda a transparent Honda dealer in Madison?

CarEdge has limited data on Wilde East Towne Honda so far. Wilde East Towne Honda holds CarEdge Transparency Grade A, based on 2 verified out-the-door quotes. The grade may change as more quotes come in.

How does Wilde East Towne Honda compare to other Honda dealers?

You can compare Wilde East Towne Honda's transparency score, doc fees, and add-on behavior against other Honda dealers using our comparison tool or by browsing Honda dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Honda Dealerships in Wisconsin and Best Honda Dealerships in the US rank Honda dealers on the same data.

Explore Honda and Wisconsin dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Wilde East Towne Honda in Madison, WI, that has meant 2 verified OTD quotes logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to A.

Fee Transparency (30%)
95
Add-on Behavior (30%)
70
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$449
WI avg$402
National avg$404

Pulled 2 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.