Transparency Verdict
Zimbrick Honda earns an A.
One of the good ones.
You can walk in here with confidence. Fees are reasonable, add-ons are rare, and the final number usually matches the listing.
Developing confidence — based on 9 verified out-the-door quotes and 1 tracked negotiation · Madison, WI
Collected Oct 6, 2025 – Mar 30, 2026 · Updated Sep 25, 2026
One of the dealers buyers can trust.
Zimbrick Honda qualifies for the CarEdge Certified license — an A-grade transparency score of 90/100 from 9 verified out-the-door quotes.
The full story
Why Zimbrick Honda earned this grade
Between October 2025 and March 2026, CarEdge negotiated or logged 9 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
2 thingsDoc fee is in line with the market
At $399, their doc fee sits at or just under the WI average. Not exceptional, but nothing to fight over.
The price you see is the price you get
Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."
! Where to push back
1 thingMandatory add-ons show up on most deals
56% of quotes include add-ons presented as non-negotiable. Across all recent quotes, add-ons average $66. Expect them to try to include something — paint protection, nitrogen-filled tires, VIN etching.
TipAsk which items are genuinely required and which are dealer-added. Anything not required by the manufacturer or the state is worth pushing on.
9 verified OTD quotes from Zimbrick Honda
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
6 vehicle transactions — 9 individual quotes
2026 Honda HR-V
2026 Honda Passport
Most Common Add-ons
At a Glance
Tips for Zimbrick Honda
- Minor add-ons (~$66) may appear. Ask what's included and if they can be removed.
- A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
- Doc fee ($399) is at or below WI average. One less thing to negotiate.
- Dealer markup is about 5% below listing (excluding taxes). This dealer keeps fees very low.
Keep researching
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Frequently Asked Questions
What fees does Zimbrick Honda charge?
Based on 9 verified out-the-door quotes collected by CarEdge, Zimbrick Honda charges a $399 documentation fee and averages $66 in dealer add-ons when present. Zimbrick Honda earns Transparency Grade A (90/100).
What is Zimbrick Honda's doc fee?
Zimbrick Honda charges a typical documentation fee of $399. The WI average is $409. This is based on 9 verified OTD quotes in our database.
Does Zimbrick Honda add mandatory add-ons?
Zimbrick Honda adds an average of $66 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Zimbrick Honda a good dealer?
Zimbrick Honda has a transparency score of 90/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 9 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
Explore Honda and Wisconsin dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Zimbrick Honda in Madison, WI, that has meant 9 verified OTD quotes across 1 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to A.
Doc Fee Comparison
Pulled 9 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
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